CORE Sportswear

The foundation just got stronger.

In every journey, there comes a moment where you have to decide: stay where you are, or shatter the ceiling.

CORE Sportswear was the start, but we’ve outgrown the name. We faced a hurdle, we took the hit, and we used it to forge something even more elite.

We are officially moving forward as Primarch Athletics.

What stays the same?

• The premium, made-to-order quality.
• The commitment to Calgary’s hoop culture.
• The mission: Build Your Foundation. Own Your Success.

What’s changing?
Everything else.

Join us at our new home:
FB Page: Primarch Athletics
Instagram:

This page will be going dark soon. Follow the new journey for custom team gear.

Build Your Foundation. Own Your Success. 🏀

Greatness on the court isn’t an accident. It’s built in the early mornings, the extra reps, and the commitment to the fundamentals.

At CORE Sportswear, we apply that same discipline to our gear. We’re building the foundation of our brand right now—vetting every material—so that when you step on the court, you can focus on owning your success.

Our motto is our promise. Because EVERY WIN STARTS WITH A SOLID FOUNDATION.

Meet CORE Sportswear.

We are a new athletic brand born from a passion for the game and a commitment to excellence. Our mission is simple: to help teams own their success by providing uniforms designed with precision and purpose.

More than just a uniform. 🏀

At CORE Sportswear, we believe every athlete deserves a foundation built on quality. We’re starting our journey with a singular focus: redefining the basketball team uniform. From the local courts to the big stage, we are here to provide the gear that works as hard as you do.

We are just getting started, and we can’t wait to show you what we’re building.