Side Hustle Athlete

🚶‍♂️ 10,000 STEPS A DAY CHANGED THE GAME FOR ME

One of the simplest things I’ve done to improve my energy, mental clarity, mood, and overall fitness is walking.

No fancy equipment.
No gym membership.
No complicated workout plan.

Just walking.

As a Side Hustle Athlete, I’m always looking for ways to stay healthy while balancing a full-time job, family responsibilities, and building a business.

Walking checks all the boxes.

✅ Burns calories
✅ Increases energy
✅ Improves focus and creativity
✅ Reduces stress
✅ Supports heart health
✅ Clears mental fog
✅ Helps maintain a healthy weight

But here’s the secret…

Don’t just stroll.

Walk with purpose.

A brisk pace turns a casual walk into a powerful fitness tool.

If you’re breathing a little harder and your arms are moving, you’re doing it right.

My favorite hacks to get 10,000 steps without adding more time to my day:

🚶 Walk while listening to a podcast.
🚶 Take business calls while walking.
🚶 Park farther away.
🚶 Use stairs whenever possible.
🚶 Walk during lunch breaks.
🚶 Get up every 90 minutes and move.
🚶 Turn meetings into walking meetings.
🚶 Walk while learning something new.

The goal isn’t to find more time.

The goal is to use the time you already have more effectively.

For me, walking isn’t exercise.

It’s productivity.

It’s creativity.

It’s therapy.

It’s energy.

And for a Side Hustle Athlete, energy is everything.

Entrepreneurship is a sport.

Train accordingly. 💪🔥

DOUGLAS J

🥦💊 CONFESSION TIME…

I’m not much of a cook.

If you’ve ever seen me in the kitchen, you’d probably agree that my talents are better used elsewhere. 😆

As a Side Hustle Athlete, I know my body needs quality nutrition to perform at a high level. Between a full-time job, family responsibilities, building a business, fitness, and everything else life throws at me, I need energy, focus, and mental clarity every day.

That’s one of the reasons I’ve invested in premium nutritional supplements for the past 10 years.

Do supplements replace healthy eating?

Absolutely not.

But they help fill the nutritional gaps and support my health, energy, recovery, and overall performance.

And here’s the funny part…

I believe I have a pretty strong immune system.

Yet somehow, I’m still that guy who seems to get sick two or three times every winter season.

Go figure. 😂

What I do know is this:

When I fuel my body properly, I have more energy.

When I have more energy, I get more done.

And when I get more done, I move closer to my goals.

The Side Hustle Athlete understands that health isn’t an expense.

It’s an investment in performance.

Because entrepreneurship is a sport.

And athletes fuel their bodies to win. 💪🔥

DOUGLAS J

🧠💪 MINDSET TRAINING IS NON-NEGOTIABLE

As a Side Hustle Athlete, fitness isn’t the only thing I train every day.

I also train my mind.

Every single day, I listen to a 15-minute mindset audio session.

Why?

Because success isn’t just about finding the time.

It’s about finding the energy.

Finding the courage.

Finding the discipline.

Finding the motivation to keep going when you’re tired after a full day of work, family responsibilities, and building a business.

A winning business starts with a winning mindset.

That’s why I invest 15 minutes every day conditioning my mind for success, abundance, confidence, and action.

Train your body.

Train your mind.

Win the day.

Win your business.

Because entrepreneurship is a sport.

Train accordingly. 🔥

DOUGLAS J

🚶‍♂️🎧 THE SECRET THAT CHANGED EVERYTHING FOR ME

One of the biggest excuses I used to make was…

“I don’t have time to work out.”

The truth?

I didn’t have an hour to go to the gym.

I was working full-time.
I had family responsibilities.
I had household chores.
And I was trying to build a business on the side.

By the end of the day, I was exhausted.

Then I had a breakthrough…

What if I stopped trying to find MORE time and started using the time I already had?

That’s when I developed my 4 x 14-minute fitness strategy.

Today, you’ll often find me walking while listening to a podcast.

Walking while taking a coaching call.

Walking while attending a virtual meeting.

Walking while brainstorming business ideas.

Walking while learning a new skill.

I’m not doing one thing.

I’m doing two things at once.

Instead of sitting in a chair for another 14 minutes, I’m moving my body while feeding my mind.

The result?

✅ More energy
✅ Better focus
✅ Greater creativity
✅ Less stress
✅ Better health
✅ More productivity
✅ More momentum in my business

Fitness no longer takes extra time.

It simply becomes part of my day.

As a Side Hustle Athlete, I’ve learned that if I sit too long, my creativity drops, my energy crashes, and my productivity suffers.

Movement is my reset button.

That’s why I get up every 90 minutes and move.

A walk.
A set of stairs.
A quick workout.
A podcast.

Small bursts of movement create massive results.

Entrepreneurship is a sport.

Train accordingly. 💪🔥

DOUGLAS J

WHY I TRAIN 4 TIMES A DAY FOR 14 MINUTES

People often ask me how I find time to work out while working full-time, building a business, managing projects, attending meetings, and handling family responsibilities.

The truth is…

I don’t find the time.

I create it.

Here’s why my 4 x 14-minute workouts are non-negotiable:

✅ They keep my energy high throughout the day.

✅ They clear my mind and improve my focus.

✅ They boost my creativity when I’m working on business ideas and projects.

✅ They reduce stress and help me stay positive.

✅ They keep my body healthy despite spending hours at a desk.

✅ They help me stay productive after work when it’s time to build my side hustle.

✅ They prevent the afternoon energy crash.

✅ They improve my discipline and consistency.

✅ They make me feel like an athlete instead of someone just surviving the day.

The biggest reason?

I’ve learned that if I sit for more than 90 minutes, I start losing creativity, focus, and mental sharpness.

My brain gets foggy.

My energy drops.

My productivity suffers.

So I get up.

I walk.

I hit the stairs.

I do a quick workout.

I move.

Four times a day for 14 minutes.

That’s only 56 minutes total, spread throughout the day.

For me, fitness isn’t about six-pack abs.

It’s about having the energy, focus, and mental clarity to win at work, show up for my family, and build a business I love.

Entrepreneurship is a sport.

Train accordingly. 💪

DOUGLAS J

People often ask me, “Doug, what’s harder… running a business full-time or building a side hustle while working full-time?”

My answer is almost always the same…

Building a side hustle while working a full-time job, looking after family responsibilities, maintaining your home, and trying to stay healthy is often MORE difficult than running a business full-time.

Why?

Because time is your biggest enemy.

Most side hustlers only have a few precious hours each day to work on their dream. And if you’re tired, stressed, overwhelmed, or running on empty when those hours arrive… your business never gets the best version of you.

That’s why I believe entrepreneurship is a sport.

And if you want to become a champion in the sport of entrepreneurship, you must train like an athlete.

You need energy.
You need discipline.
You need focus.
You need resilience.
And you need your health.

That’s why I’m a huge believer in sneaking in four 15-minute energy workouts throughout the day.

Take the stairs.
Go for a brisk walk.
Do some bodyweight exercises.
Get your blood flowing.
Wake up your mind.

You don’t need more hours in the day.

You need more energy in the hours you already have.

The Side Hustle Athlete understands that health isn’t separate from business success…

It’s the fuel that makes business success possible.

Let’s go. 💪🔥

DOUGLAS J

Most people trying to build a side hustle business are exhausted before they even start.

Full-time job.
Family responsibilities.
Household duties.
Then trying to build your dream on top of all of that.

That’s why the SIDE HUSTLE ATHLETE must train differently.

You don’t always need a full hour in the gym.

You need to learn how to rejuvenate your body throughout the day.

Walk to the bus stop.
Take a walk outside at lunch.
Hit the stairs for 14 minutes.
Walk the shopping mall.
Get movement between meetings.
Move your body instead of sitting every break.

Get your cardio in.
Get your energy up.
Get your mind clear.

Like I always say…

4 times for 14 minutes a day can completely change your energy, focus, productivity, and momentum.

Because entrepreneurship is a sport.

And if you want to win in business…
you must train like an athlete. 💥

👋 WELCOME TO SIDE HUSTLE ATHLETE™

This page was born out of necessity… not theory.

Like many busy professionals, I was trying to balance:
✔ a full-time career
✔ building businesses after work
✔ family responsibilities
✔ personal growth
✔ and somehow still trying to stay healthy, focused, and energized.

But eventually I hit a hard truth…

My lack of energy, recovery, movement, and mental clarity was affecting EVERYTHING:
• my productivity
• my focus
• my confidence
• my motivation
• my health
• and my ability to consistently build my side hustle business.

Let’s be real 👇

One-hour gym workouts felt impossible.
Early morning workouts drained me before the workday even started.
Evenings were packed with business-building, responsibilities, and life.

So instead of trying to force a traditional fitness lifestyle…
I started experimenting with something different.

💥 MICRO FITNESS SESSIONS.

Shorter, strategic workouts spread throughout the day:
• at home
• at the office
• during breaks
• around my environment

And that’s when everything changed.

My energy skyrocketed.
My mental clarity improved.
My productivity increased.
My stress levels dropped.
And I started feeling alive again.

That’s how FIT FORMULA 414™ was born:
🔥 4 workouts a day
🔥 14 minutes each
🔥 built for busy professionals building businesses after work

But I quickly realized something even BIGGER…

Fitness alone wasn’t enough.

So I began optimizing:
✔ daily supplementation for nutrition, energy, mood, and mental wellness
✔ meditation for focus and stress reduction
✔ hypnosis and subconscious conditioning for confidence and mindset
✔ visualization and manifestation techniques to align my health and business goals

Because entrepreneurship is a sport.

And if you want to perform at a high level…
you must train your:
✔ body
✔ mind
✔ energy
✔ focus
✔ resilience

SIDE HUSTLE ATHLETE™ is about becoming:
⚡ healthier
⚡ sharper
⚡ more disciplined
⚡ more energized
⚡ more productive
⚡ and more capable of building the business and life you truly want.

This is not about perfection.

It’s about creating sustainable momentum for busy professionals trying to build more than just a paycheck.

Welcome to the movement.

DOUGLAS J