Speed Theory Vancouver

Cycling & Triathlon Specialty Shop in the Heart of Kitsilano Our staff is heavily involved in, and passionate about, Triathlon, Cycling, Running, and Swimming.

In 2006 SPEEDTHEORY Vancouver opened its doors for business as a premier Triathlon/Cycling specialty shop in the heart of Kitsilano. Our mandate is to help support triathletes and cyclists and increase their enjoyment and passion for their respective sports.

Operating as usual


Speed Theory is open for service!

Thursday 10-6
Friday 10-6
Saturday 10-6

Thank you to all our loyal customers for your patience as we have all tried to navigate these challenging times due to Covid-19.

Our foremost concern continues to be protecting the health and safety of our staff, our customers and the general public. To this end we will continue to respond to the ever-evolving situation.

For now we are happy to say that, subject to further notice, we will be open for service Thursday/Friday/Saturday, from 10-6. Call us at 604-714-0171 or come by during open hours and knock on the door to be admitted.

Sales will be over-the-phone only for hard goods (no soft goods sales at this point for health and safety reasons) for curb side pickup.

We are doing our best to help you keep your rides on the road so we can all stay healthy through these unprecedented times.


Following the most recent announcements from the federal government, Speed Theory will not be re-opening to the general public for the immediate future. We encourage everyone to follow the PM's recommendation to stay at home for all but essential business.

We will not be answering the phones, but we will be checking and returning messages regularly.

We will also be continuing to repair bikes currently in the shop, as well as build bikes already purchased, so that we can return them to our valued customers as soon as possible.

We will not be accepting any new repairs at this time. We will keep you updated as this quickly-changing situation evolves.

Thank you in advance for your understanding in these unprecedented times. Please remember, we are all in this together!

Stay safe, stay healthy and please stay at home if you can.


In these remarkable and quickly changing times we want to let our customers know that our top priority at Speed Theory is protecting the health of our staff, our customers and the general public. To that end, the store remains open for now, subject to government advisories, but we will not be accepting bike fit appointments for the near future, so as to be able to maintain appropriate social distancing measures.

If your bike is already here and scheduled for repairs, rest assured we will do everything in our power to get it fixed and back to you. We are still trying to determine whether we will be able to book appointments for future repairs. Stay tuned for further updates.

Wishing everyone stays safe and healthy in the coming days and weeks!


Speed Theory is proud to be sponsoring Vancouver’s most exciting new women’s race team InstaFund La Prima Racing. Join us from 5-7 pm Saturday to meet the team, as well as reps from a few of their other sponsors (Cervelo, Pioneer, First Endurance.)


Good start to the day, power is out 😒

Timeline photos 05/05/2017

Sometimes a picture pales in comparison to seeing it in person. This is one of those cases.

Timeline photos 02/16/2017

Good help is so hard to find :/

Western Challenge Brings National-level Track Cycling to BC 02/07/2017

Western Challenge Brings National-level Track Cycling to BC

The Western Challenge is looking for volunteers.

Western Challenge Brings National-level Track Cycling to BC at the Burnaby Velodrome. Come out and cheer your local athletes on as they compete in Western Canada’s only nationally sanctioned track race! A celebration of cycling, the event will feature two nights of racing with on-site food, a beer garden, and music. Saturday will also feature a kiddie kilo,....

Timeline photos 01/24/2017

Box says first Pinarello F10 in Canada so we're gonna go with that :)

Cervélo End-of-Season Event 11/18/2016

Cervélo End-of-Season Event

Exploring dirt-covered back roads on your C5 will be so much sweeter wearing warm and stylish Cervélo apparel.

Cervélo End-of-Season Event Now through Dec. 24, you’ll get up to $400 in Cervélo high-performance kit or casual wear for free when you purchase a C5. Visit or call Speed Theory for more details.

The new look Cervélo S5 11/03/2016

The new look Cervélo S5

The Cervélo S5 is now available with wireless SRAM eTap, new paint and Enve SES 3.4 wheels.

The new look Cervélo S5 Come by Speed Theory and check it out today!


Cervelo unveils their new flagship tri bike this afternoon. Drop by the shop for the unveiling (literally) at 3 o'clock.

Be one of the first to see it up close and personal.

Timeline photos 10/03/2016

It's all built up and ready for tomorrow :)

Timeline photos 10/01/2016

Only 3 more sleeps kids :)

Timeline photos 09/30/2016

Timeline photos

Timeline photos 06/15/2016

Well, it's finally here. SRAM eTap Road group is in stock :)

Timeline photos 06/15/2016

Timeline photos

On the hunt for a new bike? We've done all the research for you. Hybrid, road, fixes, mountain, electric, recumbent - you name it. Our latest Ultimate Guide (which is nothing short of an essay) is all about the Best Bike Shops in Vancouver. And it's BC Commuter Week!

Timeline photos 03/23/2016

Cervelo C3 is finally on the way. Looking for something a little more race oriented? R3 disc is in stock.

Timeline photos 12/12/2015

12 Days of Christmas Sale at Speed Theory Vancouver

Timeline photos 11/21/2015

Speed Theory Vancouver Fall Sale. ON NOW!


In honour of Remembrance Day SpeedTheory will be closed on Wednesday, November 11th.


SpeedTheory will be closed Sunday November 1st for inventory. Trust me, we dislike it more than you do :(

Timeline photos 10/13/2015

It's official, he's all grow'd up now. Yes Murray, you have to wear big boy pants now :)


Join us in wishing SpeedTheory regular Jeff Symonds all the best in his Kona debut. It ain't fun unless it gets ugly. Give em hell buddy.


Bad news, it's raining. Good news, Tacx trainers are now in stock.


SpeedTheory will be closed Monday, October 12th for Thanksgiving.

Speed Theory Group Ride 65km 08/19/2015

Speed Theory Group Ride 65km

Come and join us on the Speed Theory group ride on August 22nd lead by CrossRoad Racing members. This will be a “No Drop” group ride for people of all abilities starting at 9:00am from Speed Theory on 4th Ave. We will change things up and find some flat road behind UBC and River Road in Richmond, then finish at Speed Theory. The main goal of the ride this weekend is to work on general group riding skills (rotating through the paceline) and etiquette.
Please review the documents, “Rider Code of Conduct” and show up with a signed copy of the “Speed Theory Group Ride Waiver” if this is the first time out.
Please follow the link below for the ride route details
The weather report is suggesting it will be sunny with a temperature of 24 degrees. Please remember to dress appropriately for the weather conditions and bring enough food and drink for the entire ride.
Hope to see you there.

Speed Theory Group Ride 65km 65.7 km, +453 m. Starts in Vancouver, British Columbia

Speed Theory Group Ride 60km 08/11/2015

Speed Theory Group Ride 60km

NO DROP Speed Theory Vancouver Group Ride on Saturday 9am. Everyone welcome.

Speed Theory Group Ride 60km 61.4 km, +435 m. Starts in Vancouver, British Columbia

Speed Theory Group Ride 67km 08/05/2015

Speed Theory Group Ride 67km

Cypress anyone? 67km NO DROP ride starting at Speed Theory Vancouver on Saturday 9am. See you all there.

Speed Theory Group Ride 67km 66.8 km, +1458 m. Starts in Vancouver, British Columbia

Speed Theory Group Ride 60km 07/29/2015

Speed Theory Group Ride 60km

Cypress Lookout! August 1st from Speed Theory Vancouver 9am sharp. NO DROP RIDE.

Speed Theory Group Ride 60km Cypress Lookout (second lookout) -- 57.5 km, +1175 m. Starts in Vancouver, British Columbia

Videos (show all)




2616 West 4th Avenue
Vancouver, BC

Opening Hours

Tuesday 10am - 6pm
Wednesday 10am - 6pm
Thursday 10am - 6pm
Friday 10am - 6pm
Saturday 10am - 6pm
Sunday 12pm - 5pm

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