Jasmine M-W Consultancy

Comment GAP to join my 2-week offer and inject an additional £8.5k into your business for Q4.

Nobody is ghosting you. I want to get that out of the way, because "ghosted" is a comforting word - it puts the behaviour on them and the mystery somewhere you can't reach.

What's actually happened is quieter than that. They read it, they didn't have to decide anything, and life carried on.

So three things, in order to fix this:

**One. Re-read your last message out loud.** Not the whole thread - just the last thing you sent. I did this across about forty conversations last year and it was genuinely humbling. Mine ended with things like "no rush at all," "thought of you, no pressure," "let me know if you'd like to chat sometime." Every one of those is a lovely sentence and none of them is answerable. I'd built a business out of leaving people with nothing to do - Doh.

**Two. One message. Named thing, named day. Sent once, at forty-eight hours.** Not more content in the hope the content does the asking for you. Ask a yes/no question with a clean exit in it: *"Shall I hold you one, or is it a no? Either's fine."* People answer that. You need to be in control and assertive in sales conversations. Energy is everything.

**Three. Go back ninety days and count the asks.** Not the conversations, not the compliments - the specific, named, dated invitations to buy something. If you're anything like I used to be, the number is zero, and you have been reading a follow-up problem as a lead problem for years.

But here's where doing this alone stops working because counting your asks is easy (and then switching this for direct questions are too…).

What you can't do from inside it is work out why the asks you *did* make got a polite no, because four completely different causes produce the same silent outcome: your position, your price authority, how the thing was presented, or the ask itself. Same symptom. Four fixes. Pick the wrong one and you lose a quarter finding out - trust me!!

That's what **THE 1% CLOSING GAP** is.

Two weeks, £33, from 21st Sept. Comment GAP to nab your spot.

Think about the last time you interviewed someone and knew halfway through they weren't right.

It's almost never one huge red flag. It's a strange phrase. A slightly off tone. A subtle sign they don't quite grasp the scale of what you're dealing with. You couldn't have written it down at the time. You just knew.

That is exactly what is happening to you with the big clients.

Not a lead problem. Not a price problem. Not a lack of sales skill. A series of 1% micro-missteps quietly whispering *we aren't quite on your level yet* - in an email tone, a proposal, a scroll through your digital presence at half past ten at night.

And like that job applicant, you have no idea you're doing it. Which is precisely why you can't fix it.

So you blame the pricing. The audience. The economy. Your follow-up. But until you know where the decision actually broke, you're guessing.

**THE 1% CLOSING GAP.** 21st September – 2nd October. £33.

Two weeks to find the leak between how brilliant you are and how compelling the buying decision is. We use the 1% Closing Gap Map to locate it - Category Compression, Authority Decay, Cold Transfer or Borrowed Conviction - and then I tell you which one is yours.

Day one you get a micro challenge and start actually selling, so you're testing fixes on live conversations rather than saving them for a version of yourself that exists in three months.

Daily 10-minute audios for the school run. A 90-minute live masterclass on 23rd September. Tapping, so you're not walking into the next conversation carrying the last four *let me think about it*s. A live Q&A on the 30th - bring the conversation that's actually stuck. Telegram for the full fortnight so you're never sitting on a no by yourself.

I lost a £75K contract to an agency who pitched £200K. I wasn't too audacious. They read me as fragile, at a table I was never at, and I couldn't correct a word of it.

That's a 1% gap. It cost six figures.

COMMENT GAP for the link x

Inside ‘The Visionary’ you have access to x4 1:1 60-minute sessions as I guide you through the visionary process from brand strategy to your content.

My team handles everything - and the output is content you can use for years to come - plus scroll stopping 1% EDGE vision. Most photographers will give you some nice headshots. We research your competitors and push the boundaries of your brand.

We ensure a mixed and balanced gallery for web, product launches and social so that you have everything you need to elevate your brand.

DM for September slots.

Most of my clients have already paid for a shoot (or x3) before they find me.

They come in with a folder of images they don't use, really lovely images. Good photographer. But nothing lands, because nobody asked the harder question first: what is this shoot supposed to *do*?

Strategy first is not an upsell. It's the reason the photos work. Book a discovery call now, DM me and let’s chat about creating a brand that’s as show stopping AS YOU.

If your social media presence isn’t waking you up like PING PING PING (thats the sound of enquiries from people who found *you btw* - not the other way around), your posts are a massive waste of time (sorry for all those hours on Canva!)

The market is noisy, and buyers can spot generic words and ‘just another coach/service provider’ a mile away.

They are looking for the 1% difference - the sharp strategic and creative force that commands the room.

I didn't build and scale a commercial video marketing agency, win Best Creative Brand at the British Young Business Awards, or work with global brands like Coca-Cola by playing small or blending in. I did it through precise commercial brand strategy.

I’m handing you that exact methodology inside DUH! Obviously

Imagine dropping an offer and having people pay you minutes later because your authority is that undeniable. That’s what happens when you master your positioning.

Doors are open from £149. Click the link in my bio or comment "DUH" to grab your spot before we kick off on Monday 29th June.

Forget Yapping - If you are out of alignment with your brand identity and your crucial foundations are leaking - there is literally no point in directing volume to your page right now.

What you need? Is a SOLID position in the market so that when dreamy aligned clients land on your page you are screaming AUTHORITY and ONLY ONE.

Ready to get clear, become outstanding and step into YOUR ERA (so that yapping can lead those clients to your sure-as-fu*k page) then comment DUH to join my 2-week sprint

Knowing exactly how incredible your work is, yet watching your next-level client overlook you because your messaging isn't doing you justice? It’s deeply frustrating.

You’ve hit a brand glass ceiling. Not because you lack talent, but because your current digital presence can only take you as far as it already has.
It’s time to move out of the crowded middle and establish yourself as the obvious leader in your space which is where DUH, OBVIOUSLY! Comes in!

This is my incredible upcoming 2-week sprint starting Monday, June 29th. We are doing a complete 360-degree review of how you present your brilliance to the world. We dive deep into a proven messaging strategy & positioning you as the visionary in your field - so you can stop competing and start leading.

The result? Messaging so obvious that premium clients say "yes please" without hesitation.
From £149. We start June 29th. Comment "DUH" and I’ll send you the link to claim your spot.

If you’re new around here then please let me re-introduce myself