likes to ride his bike. A lot.
He's ridden and raced mountain bike enduros all across the world and for 2026, we're stoked to have him on a One-Sixty.
While the draw of exotic locations will always be there, there's no better place than the trails you grew up on for a soggy shred and for him, it's the hills of Exmoor where his mountain bike story started.
Merida Bicycles UK
Building bikes for over 50 years. We design, we test, we build, you ride. Home of Merida Bikes in the UK Find out more details at merida-bikes.com/en-gb
We at Merida pride ourselves on the state-of-the-art design and production plants. R&D takes place in Germany where our engineers collaborate closely with the pro team and distributors across the world to continually refine and improve the range. All Merida bikes produced since 2011 carry a lifetime frame warranty.
20/03/2026
How good does the new Reacto 6000 look in Starfield Purple? 🌌
Lightweight CF3 carbon aero frame
Shimano 105 Di2 groupset
Vision SC 60 i23 carbon-wheelset with Continental Grand Prix TR 28 mm tyres
Merida Team SL 1P carbon cockpit
Merida S-Flex carbon aero seat post and Disc Cooler technology
Merida-bikes.com/en-gb
12/03/2026
Take a closer look at the all-new Reacto 7000 in the stunning Halo Green and Pearl White.
- Lightweight CF3 carbon aero frame
- SRAM Rival 12-speed AXS wireless groupset + power meter
- Merida Team SL 1P carbon cockpit
- Vision SC 60 i23 carbon wheelset with Continental Grand Prix 5000S TR 28 mm tyres
- Merida S-Flex carbon aero seat post and Disc Cooler technology
Merida-bikes.co.uk/en-gb
11/03/2026
The Reacto 6000 in Passion Red.
Take a closer look at the Reacto 10K.
The all-new Reacto is here.
The thrill of speed unites road cyclists. Whether professional or amateur, the goal is the same. Push harder, chase speed and break free.
Nothing embodies this better than the Reacto.
The latest generation brings fundamental changes that sharpen its edge even further. Aerodynamics have been refined, weight has been reduced and tyre clearance now extends up to 32 mm. All of this comes without sacrificing the comfort and control the Reacto is known for.
See the bike - merida-bikes.com/en-gb
03/03/2026
06.03.26 8AM
13/02/2026
Introducing Etmo - our most affordable Bosch powered eMTB ever.
For over half a century, we've crafted our own aluminium frames. That heritage lives on with the new Etmo, our Bosch equipped Enduro/Trail bike, where smart design and manufacturing deliver outstanding performance and trusted reliability.
Taking inspiration from our award-winning, long travel eOne-Eighty the Etmo offers a durable, versatile package with mixed wheel sizes so it's fun and fast on any terrain, with handling that'll bring a smile to the face of experienced riders and fresh faces alike.
23/01/2026
The new Mission 10K has been given the highly sought-after Design & Innovation Award.
Impressed by the versatility, the low weight and aerodynamic features of the bike, it was the impressive on and off-road performance that bridges "two dropbar worlds with one bike" that secured the award.
19/01/2026
🏆
has awarded the eOne-Sixty SL 6000, our powered mid-support bike, with their Editors' Choice Award, marking it as one of the best bikes they have tested this year.
It follows up from an excellent review where their test crew said that the "Merida eOne-Sixty SL 6000 is only a handlebar swap away from being pretty much perfect"
Check out the full SL range at merida-bikes.com/en-gb
08/01/2026
Take a closer look at the gorgeous Reacto 8000.
Click here to claim your Sponsored Listing.
Location
Category
Telephone
Address
2 Alder Court, Rennie Hogg Rd, Riverside Business Park
Nottingham
NG21RX
Opening Hours
| Monday | 8:30am - 5pm |
| Tuesday | 8:30am - 5pm |
| Wednesday | 8:30am - 5pm |
| Thursday | 8:30am - 5pm |
| Friday | 9am - 4:30pm |