Impact Tribe

Not everyone wants a leaderboard or a personal best to chase.

A lot of people just want something that feels right for them and actually stays that way.

That matters more than most fitness products seem to think.

Impact Tribe is probably for you if movement has been hard to stick to. Not because you don't care, but because nothing quite fitted.

The ones that stay with you are never about the numbers.

Link in bio.

The same walk can feel like a chore or feel like the best part of your day.

The difference is rarely about the walk itself.

That is what Impact Tribe is being built around.

I’m running the London Marathon this weekend.

A lot of the focus right now is on big events and big moments like that, and rightly so, they’re brilliant to be part of.

But most people aren’t living in those moments week to week.

They’re trying to fit movement around work, energy levels, and everything else going on in their life.

That’s a very different experience.

It’s part of the reason I’ve been thinking a lot about what Impact Tribe should feel like.

Not just something you turn up for on one big day, but something that actually works in the middle of normal life.

Most virtual challenges feel like track distance, get a medal, repeat.

You follow a route, watch the progress move along, maybe get something at the end.

For a bit, that can feel quite motivating, but after a while it can just turn into numbers on a screen.

You log something, you move forward, and that’s about it.

There’s not much that actually pulls you back into it, other than just finishing.

It feels like something is missing from the whole experience.

I don't think we need more motivation.

I think we need movement experiences that fit real like better.

Over the years I’ve seen how powerful movement can be.

I’ve also seen how easily it drops off for people, not because they don’t care, but because life gets in the way.

That’s a big part of where Impact Tribe started.

If you want to follow along early:
https://impact-tribe.kit.com/ec167bc449