Black Project SUP

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Black Project SUP Black Project was founded on Maui in 2010, the original home of standup paddle boarding.

Black Project is in innovative manufacturer of SUP Paddles & SUP Fins based in Maui, Hawaii.

Logging some testing miles at the ICF SUP world championships in Italy 🇮🇹 good to have almost every team rider here in o...
15/10/2026

Logging some testing miles at the ICF SUP world championships in Italy 🇮🇹 good to have almost every team rider here in one place.

Thanks to Infinity SUP Co. ™ and 𝘿𝙤𝙣𝙖𝙩𝙤 𝙁𝙧𝙚𝙚𝙣𝙨 for the new 2027 EverReady loaner 🙏

Made it to Italy 🇮🇹
13/10/2026

Made it to Italy 🇮🇹

What changes between Element, Athlete and Ultimate?Construction, weight, feel and price—all backed by Black Project desi...
12/10/2026

What changes between Element, Athlete and Ultimate?

Construction, weight, feel and price—all backed by Black Project design and development.

⚡️ Element — performance at a more accessible price.
🏆 Athlete — world championship-winning performance.
💯 Ultimate — a new frontier in lightweight paddle performance.

Discover which series fits your paddling. 👇

https://blackprojectsup.com/three-tier-sup-paddle-concept/

Discover the Black Project Three-Tier SUP Paddle Concept. Compare Ultimate, Athlete, and Element to choose the right paddle with confidence.

28/09/2026

Who is this custom Nexus for?

See you in Italy 🇮🇹



Easy speed. A smoother stroke. More energy for the next mile.If you love paddling but want your longer sessions to feel ...
28/09/2026

Easy speed. A smoother stroke. More energy for the next mile.

If you love paddling but want your longer sessions to feel better on your body, take a look at the Hydro TempoX.

Its smooth, forgiving catch and comfortable shaft flex help you settle into an efficient rhythm with less fatigue. It’s built for fitness paddling, touring, and recreational racing—whether you’re picking up the pace or simply going farther.

See what “easy speed” feels like and find the right setup for you:

https://blackprojectsup.com/sup-paddles/hydro-tempox-sup-racing-touring-fitness-paddle/

LAVA — SURF. TOUR. EXPLORE. 🌊One paddle. A whole lot of possibilities.The Lava is built for paddlers who don’t want to b...
28/09/2026

LAVA — SURF. TOUR. EXPLORE. 🌊

One paddle. A whole lot of possibilities.

The Lava is built for paddlers who don’t want to be limited to one kind of session. Cruise the coastline. Explore somewhere new. Catch a few waves. Get a workout in. Or simply get out on the water.

With a smooth, forgiving stroke and an easy-to-use adjustable setup, Lava is designed to make every session more enjoyable — whether you’re a newer paddler or simply want one versatile paddle that can do it all.

From our home on Maui to wherever your next session takes you.

Available from these official retailers:

Epic Boardsports
The Kayak Centre of RI
Paddle 🌎 Planet
Drift Boardsports
Big Winds
+ more

**Surf. Tour. Explore.**



TotalSUP

Redefining paddle construction.The Ultimate Series takes the Hydro SynergyX and Nexus somewhere we couldn't go before: n...
26/09/2026

Redefining paddle construction.

The Ultimate Series takes the Hydro SynergyX and Nexus somewhere we couldn't go before: new lighter and stronger carbon, an Alien51 core that's 50% lighter than foam, CNC precision machining, and a raw race-ready carbon finish.

The result: 50g lighter with faster blade reaction and lower swing weight — the lightest paddle we've ever made. Our athletes raced disguised prototypes for over a year to get here.

Read the full story: https://blackprojectsup.com/introducing-the-ultimate-series-redefining-paddle-contruction/

Meet the Ultimate Series SUP paddles—our most advanced paddle yet, combining cutting-edge materials, reduced weight, and refined performance.

When value matters more than ever, choose equipment built for years of paddling.🛡️ 2-year limited warranty on paddles, f...
22/09/2026

When value matters more than ever, choose equipment built for years of paddling.

🛡️ 2-year limited warranty on paddles, fins and bags.
🔧 Practical repair & component replacement where possible.
🤝 Personal support beyond warranty coverage.

Lasting performance. Long-term value. Confidence in your investment.

Discover what stands behind every Black Project product. 👇

https://blackprojectsup.com/black-project-2-year-warranty/

Black Project 2-year SUP paddle, fin, and bag warranty for long-term durability, performance, and reliability on the water.

Ultimate, Athlete or Element—which paddle series is right for you?💯Ultimate — a new frontier in lightweight paddle perfo...
19/09/2026

Ultimate, Athlete or Element—which paddle series is right for you?

💯Ultimate — a new frontier in lightweight paddle performance.
🏆Athlete — world championship-winning performance.
⚡️Element — performance at a more accessible price.

Find the right fit for your paddling goals and budget. 👇
Explore the differences

https://blackprojectsup.com/three-tier-sup-paddle-concept/

Discover the Black Project Three-Tier SUP Paddle Concept. Compare Ultimate, Athlete, and Element to choose the right paddle with confidence.

18/09/2026

Email Chris for 1:1 support and paddle recommendations, he’ll answer your questions and make choosing the right paddle to best suit your individual needs.

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Hong Kong

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