02/25/2015
Hipcricket Hipcricket's CTO David Hostetter shares his thoughts in a recent 'MRC- Cup of Joe Blog' article about the future of mobile apps and how enterprises should approach their strategy.
http://www.mrc-productivity.com/blog/2015/02/mobile-app-roadmap-part-2-next-steps/
Mobile app roadmap (part 2)
Summary: As more businesses create their own mobile apps (or mobile web apps), they’re entering uncharted territory. Many aren’t sure how to approach mobile app development. In the second part of our Mobile App Roadmap series, you’ll learn the next steps you must take in your mobile app journey. It’…
01/12/2015
Mobile apps continue to be a hot topic for businesses. Check out this recent interview on 1300 KKOL where Hipcricket discusses where businesses can see the biggest impact when it comes to their mobile strategies. http://bit.ly/17B4XHA
01/08/2015
Hipcricket discusses why cross-screen needs to be an integral part of the creative process when it comes to mobile advertising.
Luxury Collection turns to Departures to prompt digital booking - Luxury Daily - Mobile
Starwood Hotels & Resorts’ Luxury Collection is highlighting the various properties consumers can stay at with an advertisement on Departures’ Web site.
12/19/2014
Brands invest a lot to build out their mobile apps. Hipcricket discusses how to avoid app burnout and lower their abandonment rate. What apps can you not live without?
Bacardi offers valuable lesson on how to protect against app burnout - Mobile Marketer -...
Mobile applications must provide a real-life tie-in to protect the user from “app burnout,” a strategy that spirits brand Bacardi is embracing.
12/12/2014
Hipcricket makin' it snow!
12/11/2014
Here's wishing you a wonderful holiday season!
12/08/2014
Virginia Lottery enriches security, communication utilizing Hipcricket's AD LIFE mobile messaging capabilities.
Virginia Lottery enriches security, communication via mobile messaging - Mobile Marketer - Messaging
Virginia Lottery is leveraging mobile messaging to enhance security and communication for players while building game engagement.
12/05/2014
Hipcricket discusses how brands can get the most out of their mobile marketing initiatives by connecting the call to action to a mobile coupon.
Are Coupons the Key to Mobile Marketing?
Mobile commerce has exploded in recent years—and mobile coupons are responsible for much of this growth. In fact, mobile coupons are redeemed 10 times more than print coupons and the number of mobile coupon users is expected to reach 53.2 million by 2014. Combine that with the increase in mobile usa…
12/04/2014
Hipcricket's Greg Hoy chimes in about ways to connect with today’s pizza consumers using mobile marketing. http://bit.ly/1yjqXBV
12/03/2014
Hipcricket helps Virginia Lottery players get one step closer to realizing their dreams of becoming a millionaire with new mobile messaging capabilities. http://mwne.ws/1rXmQnF
12/02/2014
Hipcricket's Gay Gabrilska discusses the impact of having good design and a great call to action on mobile advertising campaigns.
Gucci places focus on fine jewelry with The Cut mobile ad - Luxury Daily - Mobile
Italian apparel and accessories label Gucci is aiming for holiday purchases with multiple banner advertisements for its jewelry on the mobile-optimized Web site of New York magazine’s The Cut.