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Founded in 2012. Our mission is to keep the community engaged year-round by not only motiva

Your December race plans start here. ❄️ Irving Frost Marathon prices increase this Sunday, October 18.Fast, flat miles a...
10/16/2026

Your December race plans start here. ❄️ Irving Frost Marathon prices increase this Sunday, October 18.

Fast, flat miles around Irving-Las Colinas. A finish at Toyota Music Factory. Live music, food, and a celebration with your running community.

Join us December 19 for the Marathon, Half Marathon, 10K, or 5K. Whether you’re chasing a personal best or making time to stay active with friends, put a goal on the calendar that gives you a reason to keep showing up.

Your race experience includes:
🏅 Custom finisher medal
👕 Performance race shirt
📸 Free professional race photos, sponsored by Toyota of Irving
🎶 Live music and the postrace festival
🍴 Food and beverage coupons

Marathon and Half Marathon participants also receive a finisher shirt, with pacers available to help you pursue your goal.

Bring your friends, join the Team Challenge, and make a morning of it. Every distance benefits the Irving Schools Foundation.

📍 Toyota Music Factory | Irving-Las Colinas, Texas
🗓 Saturday, December 19

Register now at the current rate before Sunday’s price increase. Link in bio.

10/16/2026

Perfect timing for a 🙌

Throwing it back to the 7th Annual Irving Oktoberfest Half Marathon and one incredible race day at Toyota Music Factory. 🏃‍♂️🏃‍♀️

From the start line energy to the finish line celebrations, this one had it all. Thank you to every runner, volunteer, Ambassador, partner, sponsor, spectator, and team member who helped make the event what it was.

Relive the full experience and tag yourself if you spot your race day moment. 👀

Already looking forward to doing it all again next year.

Your first look at Irving Frost Marathon race swag. ❄️ Prices increase this Sunday, October 18.The teal and purple long-...
10/14/2026

Your first look at Irving Frost Marathon race swag. ❄️ Prices increase this Sunday, October 18.

The teal and purple long-sleeve performance shirt and custom finisher medal are ready for December 19. Marathon and Half Marathon finishers also receive an additional finisher shirt.

Now, choose the distance that makes it yours.

Cooler weather makes fall a good time to build a routine, meet up for a run, and enjoy being outside. Put a December race on the calendar and give yourself a goal through the holidays.

Join us at Toyota Music Factory for fast, flat miles around Irving-Las Colinas, live music, post-race food, and free professional race photos sponsored by TOYOTA OF IRVING.

8th Annual Irving Frost Marathon
December 19 | Toyota Music Factory
Marathon • Half Marathon • 10K • 5K Run/Walk
Benefiting the Irving Schools Foundation

Bring your friends. Choose your distance. Register before Sunday’s price increase at the link in our bio.

10/10/2026

One week later, we’re still smiling about this morning. 🏅🍻

The miles. The costumes. The cheers. And a little rain that became part of the story. 🌧️

Thank you to everyone who joined us for the 7th Annual Irving Oktoberfest Half Marathon benefiting the Irving Schools Foundation. From the 5K to the Half Marathon, you brought the energy around Irving-Las Colinas and carried it right into the celebration at Toyota Music Factory.

To our volunteers, staff, sponsors, vendors, and community partners, thank you for making those moments possible. This recap belongs to you, too. 🙌

Hit play, relive your favorite moments, and tell us below: What was the highlight of your race morning?

Spot yourself or your crew? Share the video and tag Irving Marathon Running Series. Let’s celebrate that finish one more time! 🎥

Rain in the forecast. Medals in the photos. Plenty to celebrate. 🏅📸Happy to our 7th Annual Irving Oktoberfest Half Mar...
10/05/2026

Rain in the forecast. Medals in the photos. Plenty to celebrate. 🏅📸

Happy to our 7th Annual Irving Oktoberfest Half Marathon finishers! You showed up despite the rain, brought the energy, and made Saturday at Toyota Music Factory a morning to remember.

Whether you finished the 5K, 10K, or Half Marathon, we’re proud of your accomplishment. Now let’s see those medals! Tag Irving Marathon Running Series in your photos so we can celebrate with you. 🙌

📸 FREE race photo uploads are complete! Scan the QR code on your bib to search by bib number or Selfie Search and download your favorites. Thank you to TOYOTA OF IRVING for sponsoring our free professional race photos.

🏃 Ready for your next finish line? Participants can save 20% on any upcoming Irving Marathon Running Series event with code WINTERGOALS20. Plan the rest of your season and register before the offer ends tomorrow, Tuesday, October 6. Link in bio.

To our volunteers, staff, vendors, sponsors, and community partners, thank you for showing up for everyone and making this event benefiting the Irving Schools Foundation possible.

Swipe through, find your favorite moment, and tag the crew who made it special. 🍻

Benefiting the Irving Schools Foundation

JoinTheMovement

The miles are finished. The camera roll is just getting started. 📸🍻Thank you to everyone who joined us for the 7th Annua...
10/04/2026

The miles are finished. The camera roll is just getting started. 📸🍻

Thank you to everyone who joined us for the 7th Annual Irving Oktoberfest Half Marathon benefiting the Irving Schools Foundation! You brought the energy, the costumes, and plenty of reasons to celebrate. 🏅

To our volunteers, staff, and event partners, thank you for making every part of race morning possible. We’re grateful for the people behind every start and finish.

📸 Your FREE race photos are uploading! Scan the QR code on your bib to find and download yours. More photos are being added, so check back if you don’t see yours yet.

Thank you to TOYOTA OF IRVING for sponsoring our free professional race photos!

Tag your race crew below and tag Irving Marathon Running Series when you share your favorites. We want to see your race day! 🙌



📸: Stephen Goodgame

Your race weekend starts tomorrow! 🍂 Pick up your Irving Oktoberfest Half Marathon race packet and get ready for Saturda...
10/01/2026

Your race weekend starts tomorrow! 🍂 Pick up your Irving Oktoberfest Half Marathon race packet and get ready for Saturday’s miles, music, and celebration.

📅 Friday, October 2
🕚 11 AM to 7 PM
📍 Toyota Music Factory, 316 W. Las Colinas Blvd.

Ready for rain or shine. If it rains and a line forms, we’ll have additional indoor space and tents near Shoals to provide covered waiting areas. Our team will guide you when you arrive.

🚗 FREE Park in the Toyota Music Factory Garage by Reservoir and avoid marked tow away zones.

Send this to your race crew. We look forward to welcoming you!

Race morning happens because people show up for others. 👏Thank you to the volunteer teams helping make the Irving Oktobe...
09/29/2026

Race morning happens because people show up for others. 👏

Thank you to the volunteer teams helping make the Irving Oktoberfest Half Marathon possible this Saturday, October 3:

• Visit Irving, Texas
• Wells Fargo
• Irving Marathon Running Series Ambassador Team
• Irving High School MCJROTC Battalion
• Irving HS Toy Tigers
• Nimitz Student Council
• American Red Cross North Texas Region
• Uplift Grand Preparatory Preparatory National Honor Society
• Our community volunteers
• Officer Andrew Esparza Foundation

We appreciate the time you’re giving, the work you’re taking on, and the welcome you’ll bring to more than 4,000 runners and walkers. Your support makes a difference for our participants and helps us bring the community together benefiting the Irving Schools Foundation.

Joining us Saturday? Take a moment to thank a volunteer along the way. They’re a big part of what makes your race day possible. 🧡

📍: Toyota Music Factory
🗺️: Las Colinas

⏳ FINAL HOURS! Prices increase at midnight.The 7th Annual Irving Oktoberfest Half Marathon is this Saturday, October 3, ...
09/27/2026

⏳ FINAL HOURS! Prices increase at midnight.

The 7th Annual Irving Oktoberfest Half Marathon is this Saturday, October 3, at Toyota Music Factory. 🍻

Half Marathon, 10K, or 5K. Live Oktoberfest music along the course. Nitty Gritty Jazz Band at the festival. Your medal, bratwurst, and celebration waiting at the finish. 🏅🎷🌭

Distances are filling and preferred shirt sizes are becoming limited. Get your crew registered before prices go up!

Swipe for the experience 👉 Tag who’s joining you 👇
🔗 Register through the link in our bio.

Address

640 Courtyard Lane
Dallas, TX
75039

Telephone

+19724690805

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