Ashlie Woods

The most profound transformation happens when we stop trying to “improve” ourselves…

And embrace what is already brilliant about you ✨🦋✨

Join me for the SHINE RETREAT in magical Lake Atitlán, Guatemala – July 11-18, 2026

For the woman whose dog days are over and she’s ready to run fast towards the life that’s calling her 🔥

Sales conversations are uncomfortable because they ask someone to confront what’s not working in their life.

They force a person to grapple with the decision to change or continue living with their current reality.

People spend years making excuses and numbing out on Netflix to avoid this very discomfort.

But it’s the necessary catalyst for transformation 💥 Don’t you dare rob someone of it by being ‘nice’ and diffusing the tension.

Stop worrying about their comfort and get fierce about making a difference 👏🏼

If you’re ready to boost your confidence and multiply your income, grab my course, Spark Your Sales ($25) and get started today.

Comfort has no place in sales conversations.

Vital tension is required if you want someone to truly grapple with the decision to transform their life.

If you’re not willing to say the things that will make them uncomfortable, you won’t be able to close the sale.

Because, whether they consciously realize it or not, they won’t trust you to coach them.

They’ll get value from the conversation, tell you they need to think about it and disappear.

Then they’ll go hire someone who could stand on the edge with them.

You have to get comfortable making people uncomfortable 💯

Their transformation depends on it. And so does your bottom line 💰

Often times the most powerful thing you can do is to change your perspective.

Zoom out, step away, look from a different angle.

Just because you can’t see a path from where you’re standing doesn’t mean there isn’t one.

But this means you must be willing to move – to get off your position long enough to explore and find out.

This is inherently disorienting so it requires courage. It’s not for the faint of heart.

But it might be the only thing standing between you and the life you want to be living.

One brave move could change everything 🦁

SHINE Retreat ✨ July 11-18
Lake Atitlán, Guatemala

If you want more sales in your coaching business, you’ve got to stop shrinking back the very moment you’re about to be chosen.

Get comfortable with the vital tension that arises when someone is deciding.

Stand behind your expertise with your whole f*cking heart.

Let them feel the gravity of the choice their making.

This moment is potent and ripe with possibility – it should be felt.

Don’t diffuse it to make yourself or them more comfortable.

Your ability to stay on this edge without flinching is the difference between, “I’ll think about it” and “when can we start?”

Ready to up your sales game?

Comment SALES and I’ll send you the link to my “Spark Your Sales” mini course 💥

What would you do if you weren’t afraid to look like a fool?

What would you ask for?
What would you create?
What would you finally stop doing?
What would you dare to begin?

If you knew that no matter how it turned out, you’d be OK.

You’d be more than OK, actually.

Because you’d have the satisfaction of listening to your heart, being brave and betting on yourself.

Rather than continuing to live your life wondering “what if?”

Imagine that you’re one courageous step away from the life you want to be living… it could be easier than you think.

You don’t even need to know the exact step… only that one is needed.

And the good news is, you don’t have to take that step alone.

Meet me, and a group of brave souls, in Lake Atitlan, Guatemala this July 11-18.

Your freedom is waiting on the other side 🦋🌋❤️‍🔥

Love letters 💌
From my fridge…
Straight to your heart 💘

If you’re not running wild towards the life you want to be living… wtf are you waiting for?

Retreat with me this July to set your life and heart on fire ❤️‍🔥

There’s a lot of money and effort aimed at convincing you of what you should want. I call these “sold desires” and even if we get them, they feel empty. Because they were never ours to begin with. But “soul desires”? Those are worth organizing your life around ❤️‍🔥 Being able to discern the difference will save you lots of frustration and heartache. What do you truly care about? What gives your life beauty and meaning? Do more of that.