The Ride Collective

🕛Price Increase Tonight at Midnight on our 2 Western Slope events 🕛

It's not too late to lock in those low prices if you act fast! Come join us on the Western Slope in September for amazing courses, full course support, incredible volunteers and of course followed by a post-ride celebration of food, live music, bicycle expo, huge raffle giveaways, and top-notch recovery lounge!

We hope to see you out there!

Some seriously big numbers being put in the Iron Wheel Challenge! Kudos to everyone putting in those feet and miles this month!

As a reminder, the top 2 males and females in each category will win our grand prize packages. We have over $8,000 in total prizes to give out.

Good luck to everyone over the final weekend! The challenge ends at the end of the day Sunday, May 31st.

Bikes can take you a lot of places, but having the right bags to do so is essential.

Green Guru has been making bike bags and outdoor gear all in Colorado since 2005. Focused on sustainability through upcycling materials like old bike tubes, banners, tents, climbing ropes and more all while creating local jobs.

Come out to our events this year to check them out and have a chance to win some of their bags!

After a big month or season on the bike, you may need to reward yourself with an adventure.

EF Adventures is cheering on every rider taking on The Iron Wheel Cycling Challenge! Their small-group, expert-led adventures pair meaningful cycling with authentic cultural experiences, boutique stays, and knowledgeable local guides — the perfect next chapter for riders who want to take their passion international.

Log those miles and climb those hills — here’s what’s at stake:

🏆 8 grand prize winners will be awarded a $300 voucher toward an EF Adventures trip in 2026 or 2027

🚴 Biggest day on the bike — Log the single biggest day and win a $500 EF Adventures voucher

🎽 Raffle Prize — All Iron Wheel Challenge riders are entered to win an EF Pro Cycling Team jersey

We can't wait to see where your ride takes you next.

https://www.efadventures.com/partnerships/the-ride-collective

Recovery is key when you're putting in a lot of miles and that's why we are pumped to partner with Nomadic Roots Sauna & Wellness this summer. Along with them being at each of our events this summer, they are also giving away from free passes to one of our Iron Wheel Challenge participants!

Receive a 5-punch pass to the Nomadic Roots Sauna residency at Little Beach Park in Minturn this summer! This shareable pass includes 5 passes for 75 minutes of all-inclusive access to our luxury wood-fired sauna, cold plunge & lounge right on the banks of the Eagle River. Enjoy the Thursday Night Concert from the sauna, or start your Saturday morning with contrast therapy before hitting the farmer's market in downtown Minturn.

This prize is only for folks who joined our Iron Wheel Challenge!

With all your miles being logged, taking care of your bike is essential to make sure it keeps running smoothly.

Sq**rt Cycling Products is partnering with Ride Collective to offer some amazing prizes—including chain l**e, bike cleaner, anti-chafe chamois cream, and tire sealant!

All Sq**rt Cycling products are biodegradable and PFAS-free, leaving no trace in the beautiful landscapes we love to ride in.

Win these prizes in the Iron Wheel Challenge or attend any of our events for a chance to win a raffle!

In order to keep logging those miles each day, you need fuel. That's where RealPungao comes in.

For today’s prize, we are raffling off The Full Pungao Raw Honey performance set.

Pungao is solving one of the biggest problems in the endurance athletics space… toxic fuel. Most cyclists are fueling with traditional gels that are chemical compounds of toxic and synthetic ingredients. Pungao is challenging the status quo by making endurance fuel out of 100% raw honey and other amazing natural ingredients. They hit hard, sit great in the stomach (because of the lack of terrible chemicals), and are delicious.

We are raffling off a 12 pack of Original Vital Nectar, a 12 pack of Original Kinesis Nectar, and a 24 pack of their new Lemon Vital Nectar! This is a $180 value.

In order to be eligible for this prize, you must be a part of the Iron Wheel Challenge. Today is the LAST DAY you can join the challenge.

Join today at: https://bio.site/theridecollective

THE VIP EXPERIENCE. Sip. Savor. Celebrate.

Friday, September 18th - 6:00 - 8:00 p.m.

https://www.theridecollective.com/tourdevineyards/vip

We want to officially announce the VIP Experience destination. Kick off the Tour de Vineyards weekend in style with the TdV VIP Experience hosted at Restoration Vineyards — an exclusive pre-ride evening that pairs handcrafted wines with the charm and warm hospitality of a boutique winery.

Restoration Vineyards is one of the premier vineyards in Colorado known for their high-quality, estate produced wines and the breathtaking backdrop of Colorado’s Western Slope. This is a venue we’ve been wanting to work with for years, so we are extremely excited to announced them as this years host venue.

This will be accompanied by food from Bonfire Oyster Co.

Bonfire Oyster Co. has elevated coastal cuisine in Colorado since 2021. Founded on extensive aquaculture relationships, the company prides itself on a passion for unique experiences and bold flavors. Bonfire offers catering throughout Colorado and Utah and hosts public pop-ups on the Western Slope in partnership with local wineries, breweries, and venues.

With the all miles and elevation getting done this month, you want to make sure you have the gear that is up for the challenge.

The winners of the 2026 Iron Wheel Challenge are getting hooked up with the ultimate upgrade: a full Primal Omni Ultimate Kit.

Ultra-lightweight. Race-ready. Seriously comfortable. Featuring our Omni Ultimate Jersey and Bibs with premium Italian chamois technology, breathable fabrics, and a fit that disappears once the ride starts.

This is the kit you reach for on big days. Did we mention, it’s the favorite of Jens Voigt?

Primal Wear, Inc.