I have learned something super valuable about female friendships and partnerships. If she isn’t your biggest supporter she is against you. And as women we only need people in our circle that lift us up. Don’t tolerate, discern and move on.
Melissa Evans -Story Sales Strategist
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https://melissaevansofficial.com/goplatinumwaitlist
Author | 100K Month Strategist | Taking You to Your First or Next 100k With Only 10 Clients with the 10/10/100 Roadmap to 100k.💎 Ready to earn 100k in the Next 100 Days? Support Female Coaches as They Build and Scale to 100K and Beyond in Their Boutique Coaching Businesses.
06/17/2026
More Access Is Not More Premium.
For years, I thought premium meant:
• more calls
• more Voxer
• longer programs
• more curriculum
• and constantly being available to clients
And the more I raised my prices…
the more I believed I had to give more of myself in return.
I even had testimonials from clients saying:
“Melissa is always available.”
At first, I wore it like a badge of honor.
Until one day I realized…
that testimonial was actually a wake-up call.
Because my business had slowly become dependent on constant access to me.
Every new client meant:
more energy
more time
more availability
and more of me just to keep the business moving.
Then I started noticing something interesting.
The women building the most freedom weren’t delivering more.
They were delivering differently.
Their offers were:
• simpler
• faster
• more leveraged
• and designed to create results without requiring constant founder access
And their buyers came in ready.
Ready to move.
Ready to implement.
Ready to get results fast.
That’s when I realized:
More access is not more premium.
Premium buyers do not want to stay stuck in another 12-month coaching container.
They want:
• certainty
• speed
• simplicity
• and leadership they trust
That realization completely changed the way I built my business.
And it’s exactly why we created GO VIP™.
Inside the workshop, we build your VIP offer, premium buyer pathway, fast-delivery model, and call-less sales system LIVE in the room.
So you leave with implementation, momentum, and a business model that requires less constant access to you.
Get in the room.
05/30/2026
🎙️ NEW EPISODE OF STORY ICON IS LIVE
What if the reason you’re still playing small isn’t a lack of talent... but a lack of permission?
Today on Story Icon, I sit down with Raven Blair Glover, The Talk Show Maven, 8-time award-winning talk show host, former CNN radio correspondent, international bestselling author, and one of the most respected experts in interview marketing, visibility, personal branding, and media influence.
In this powerful conversation, we talk about:
✨ Finding your voice after years of feeling unseen✨ Building confidence and self-worth✨ Women in leadership and entrepreneurship✨ Personal branding and visibility✨ Interview marketing and thought leadership✨ Turning pain into purpose✨ How to stop waiting for permission and start becoming
Raven shares the life-changing moment that inspired her to build a global media platform helping women become seen, heard, and felt.
If you’re a coach, entrepreneur, speaker, podcaster, author, or woman ready to step into greater visibility and influence, this episode is for you.
Because your story isn’t just your past...
It’s fuel for your leadership.
🎧 Listen now on Spotify, apple and everywhere!
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