NASCAR Championship Spotter, Mike Calinoff, created Activ8 Driver Development in a effort to help young drivers and their families pave a road to the future.
NASCAR personality, Mike Calinoff, has been working with and mentoring young drivers for most of his career. As the spotter for NASCAR Champion, Matt Kenseth, he has visited victory lane numerous times -- including the 2009 Daytona 500 -- and knows what it takes to be a successful racer. Calinoff has worked with many young drivers over the course of his career including NASCAR Nationwide Series dr
iver Kelly Bires, K&N Pro Series East standout Sean Caisse and ARCA Racing’s Brandon McReynolds, the son of SPEED TV’s Larry McReynolds. Mike is also serving as the spotter and driver coach for Roush Fenway’s Ricky Stenhouse, Jr. (2010 Rookie of the Year) in the NASCAR Nationwide Series and and F1 star Nelson Piquet, who is transitioning from open-wheel to the ranks of NASCAR. With a focus on career development strategies, combined with NASCAR-level public relations and brand-building, Activ8 Development is a full-service agency and consulting group, which can provide every resource a young driver needs to be successful. One of the dynamics that sets Activ8 apart from other development programs is the direct connection to NASCAR. Over the past 27 years Calinoff has forged relationships with car owners, teams and management groups. With thousands upon thousands of hopeful drivers throughout the country looking to make their way to the big leagues Activ8 Development can offer no guarantees. However, they can provide all of the resources and knowledge to give a young driver the best possible chance. As part of the program, Activ8 Development will provide tailored career, public relations, branding, social media and sponsorship procurement plans.
>> Career Development – Activ8 Development will:
Consult with drivers and parents on the progression of their career. Provide career options based on experience and financing. Facilitate team affiliation. Aid in preparing a racing budget.
>> Image Development – Activ8 Development will work with you to develop best practices in the following:
Image projection
Fan interaction
>> Media Training– Activ8 Development will provide you with:
Understanding of how to work with media
Interview training
Appearance direction
>> On-Track Coaching– Activ8 Development will work with you to:
