Eddie Francis

Don’t know if you can tell, but I LOVE speaking about , especially when I get to do it with Greek University (pics 6, 7, 8, and 10).

So, the cat wanted to leave the room, and the dog tried to act as if she wasn’t blocking him.

"Those of us who remember the early days of hip hop music remember the phrase, 'Word is bond'...it was a declaration that what someone says is like a binding contract. If higher education marketing has taught me one thing, it’s this: your word, as an institution or as any representative therein, has to be your bond...it’s a call to earn students’ trust by being a good steward of their investments."

Many thanks to Volt for inviting me to "put pen to paper" for them again. Check out my article "The Solution to Higher Ed’s Trust Problem Starts With Your People."

How A People-Centered Culture Builds Trust in Higher Ed | Volt Higher education's trust problem won't be solved by better messaging. A marketing veteran makes the case for putting people at the center of your strategy.