Evan T. Cook - Fitness and Nutrition Coach

Evan T. Cook - Fitness and Nutrition Coach

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I help men and women forge unbreakable Strength and Confidence in and out of the Gym.

Every day, I work with hard-working men and women just like you who want to look, feel, and perform at their best without spending hours in the gym or giving up their favorite foods. I offer personalized training and nutrition plans designed around your unique set of goals, skills, and challenges.

01/11/2024

My friends! Do you want to get in better shape and improve your health but aren't sure where to start? Let's keep it simple:

-Move - can you add just 500 more steps into your day?
-Eat - can you add 1 more serving of protein into your day?
-Sleep - can you add 15-30 into your sleep schedule?

For too long, the narrative has focused almost entirely on what we need to stop, give up, or avoid. Fine. In my experience as a Personal Trainer and Coach, the best way to make that happen, to get started, is to focus more on what we can add, increase, or just generally do more of.

And before you scoff at the simplicity, try it (and Google "complexity bias" šŸ˜‰).

Image generated via DALL-E.

06/25/2023

Happy Sunday FriendsšŸ™‚

06/13/2023

There is a risk I’m oversimplifying here, but I think it’s necessary to force the conversation back to reality. There will always be a level of specificity to fitness and you can and should train in a way specific to what you want.

But if you, like many, simply want to be generally fit - you want to look good, feel good, move good, etc. etc., you will likely never need much more than these foundational movements and lifts. It’s totally cool to want more, after all, it’s fun exploring what this body can do, but you likely won’t need it.

Photos from Evan T. Cook - Fitness and Nutrition Coach's post 03/22/2023

The Illusory Truth Effect - when our brain tricks us into thinking we know something just because we've heard about it. Exposure does not equal understanding. Fortunately, a little awareness and curiosity are often enough for us to overcome this little bu**er.

Background Image Midjourney Prompt: ā€œThe Illusory Truth Effect,ā€ celestial colors, chill, unreal engine, 4k

01/10/2021

I’ve always loved the kettlebell swing. If you’ve never done them before, like anything, they take a bit of practice but are super fun once you find a rhythm.

One thing I often see, especially with those just starting this movement, is a bell path that goes too low between the legs.

It’s an easy mistake to make, especially if you’re using a deadlift as your point of reference. Both are lower body pulling movement so the pattern is similar.

With the kettlebell swing, lower is not better when it comes to the movement path.

Now there’s likely to be some variability from person to person but you’ll most likely want the kettlebell to go between your legs right around your mid-thigh.

Too much higher and you’ll likely make a gag reel, too much lower and you risk clipping your knees as well as doing something not so great to your back.

Improve the movement path and you’ll improve your swing!

01/08/2021

...take the ā€œslackā€ out of the bar first. I’ll show you how.

07/29/2020

SAVE THIS WORKOUT

With an emphasis on forging a chiseled chest for men and women alike, this upper body workout straight out of my Priority Training Methods playbook will leave you feeling STRONG and powerful.

07/26/2020

Looking for ways to add more vegetables into your diet? Here’s a simple place to start.

TL:DR - pick ONE vegetable, find ONE recipe, go make it.

07/22/2020

Measure it, manage it, improve it.

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New York, NY