Smart Financial Centre at Sugar Land is a state-of-the-art facility, with a flexible seating capacity. We are an ATG Entertainment venue.
Smart Financial Centre at Sugar Land is a state-of-the-art facility, with a flexible seating capacity of up to 6,400 seats. The venue fills a needed niche in the greater Houston marketplace, offering national concert and performing arts attractions, as well as family entertainment for the entire community. This destination attraction will act as an economic generator and attract visitors from Hous
05/29/2026
JUST ANNOUNCED 🌴🎸
Gov’t Mule and Ziggy Marley are bringing the Dreaming The Same Dream Tour to Smart Financial Centre on October 13th!
Venue Presale: June 4 at 10AM (CODE: MUSIC)
On sale: Friday, June 5 at 10AM
More info at https://atgtix.co/4tZk3j3
ON SALE NOW 🎤
Tom Jones is bringing the Come Gather Round Tour to Smart Financial Centre on Wednesday, October 14!
Tickets are on sale now at https://atgtix.co/4vkfiBV
05/27/2026
Not your average arena bite 👀🔥
Our chopped brisket sandwich is stacked high with chopped brisket, rich BBQ sauce, and a soft bun that brings it all together! Grab one before the show and thank us later 🍖
Get ready, Houston 🎸
The Australian Pink Floyd Show takes over Smart Financial Centre on July 19 with tickets starting at just $36!
Get your tickets at https://atgtix.co/4vc1Yzs
05/26/2026
JUST ANNOUNCED 🎤
Legendary performer Tom Jones is bringing the Come Gather Round Tour on Wednesday, October 14!
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Venue presale: Thursday, May 28 at 10AM (PW: STAGE)
On sale: Friday, May 29 at 10AM
More info at https://atgtix.co/4dO6RYo
05/25/2026
This Memorial Day, we take a moment to remember and honor the brave men and women who gave their lives in service to our country.
Today, a member of the Smart Financial Centre family shared the story of their loved one, U.S. Army Cpl. Tomas Sotelo Jr., in remembrance of his service and sacrifice.
We invite you to join us in remembrance and share the name or story of someone you’re honoring today ❤️
Every marketing team needs their lead actor! 🤭
05/23/2026
ABOUT LAST NIGHT 🎸🔥
Triumph brought the volume, the nostalgia, and the kind of rock show that reminds you why these songs still hit generations later!🤘
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05/22/2026
ON SALE NOW 🌎✨
Morat is bringing the YEM World Tour 2027 to Smart Financial Centre on Saturday, March 13, 2027!
Tickets available at https://atgtix.co/4v8AxXk
| Monday | 10am - 4pm |
| Tuesday | 10am - 4pm |
| Wednesday | 10am - 4pm |
| Thursday | 10am - 4pm |
| Friday | 10am - 4pm |