The Business of Apparel

The Business of Apparel Contact information, map and directions, contact form, opening hours, services, ratings, photos, videos and announcements from The Business of Apparel, Coach, Superior, CO.

We help apparel brand owners launch and scale successful companies by giving them access to the exact frameworks used by the biggest, global brands in our industry.

Being a great clothing designer is one thing.Running an apparel brand is a whole different job.At some point, you have t...
09/18/2026

Being a great clothing designer is one thing.

Running an apparel brand is a whole different job.

At some point, you have to shift from creating the product to leading the business behind it.

That means understanding your numbers, building systems, making decisions, and learning how to lead beyond the design process.

Join The Apparel Founders Board.

https://www.thebusinessofapparel.com/join

Come find me on Substack to read today's full article!

09/17/2026

NEW PODCAST EPISODE 🎙️

What’s the biggest lie apparel brands are told about overseas manufacturing?

It might not be what you think.

Rachel breaks down what apparel founders need to know before choosing an overseas manufacturer, including the things that can end up costing you more than you expected.

Listen to the new episode today.

https://open.spotify.com/show/2BdecIeBAs0Qln9E999qJa?si=8da8b4116a9a4e60

What happens when you leave the corporate world and start building something of your own?Rachel Erickson recently joined...
09/16/2026

What happens when you leave the corporate world and start building something of your own?

Rachel Erickson recently joined Deb Boulanger on Life After Corporate to talk about the power of your referral network and how those relationships can shape what comes next.

If you’re navigating your own transition out of corporate life, this conversation is worth a listen.

Listen to the full episode here:

https://www.youtube.com/watch?v=iQKuSy8G1Xw

Your factory says, “Our MOQ is 1,000 units.”You say, “Okay.”And suddenly you’re responsible for finding homes for 1,000 ...
09/15/2026

Your factory says, “Our MOQ is 1,000 units.”

You say, “Okay.”

And suddenly you’re responsible for finding homes for 1,000 units. 😅

A high MOQ can tie up cash, create excess inventory, and leave you with products you weren’t actually confident you could sell.

Before you agree to that number, there’s a bigger question to ask:

Can my business afford to own this much inventory?

We broke down what apparel founders should consider before committing to their next MOQ.

https://www.thebusinessofapparel.com/blog

Selling the most doesn’t always mean you’re making the most.As Julia Billings, CEO and Founder of Wildhaven Wools, puts ...
09/14/2026

Selling the most doesn’t always mean you’re making the most.

As Julia Billings, CEO and Founder of Wildhaven Wools, puts it:

“Revenue is not profit.”

You can have a million dollar business and still be broke.

Knowing what’s actually making you money is a whole different game.

Is your apparel brand actually ready to grow?Get your FREE Growth Audit and take a closer look at what’s working, what’s...
09/13/2026

Is your apparel brand actually ready to grow?

Get your FREE Growth Audit and take a closer look at what’s working, what’s holding you back, and where your biggest opportunities are.

Sometimes you just need to step back and see the bigger picture.

Get yours through the link below.

https://www.thebusinessofapparel.com/checklist

09/12/2026

Stop wasting thousands on bad garment samples. 💸

You can hand off a pristine $5,000 tech pack and still end up with a thousand unsellable garments from your factory—which easily translates to $80,000 in lost retail sales gathering dust in your warehouse.

After 25 years of protecting production runs for billion-dollar brands, Rachel Erickson is pulling back the curtain on apparel manufacturing.

In this week's new YouTube video, we break down exactly what needs to happen before you even start production to protect your investment, and answer the ultimate industry question: who actually pays when a run goes wrong?

Hit play to save your brand from the most expensive manufacturing mistakes. 👇

https://youtu.be/4Qsk-Njq4kw

We all want more sustainable fashion.But are our shopping habits actually matching those expectations?There’s a growing ...
09/11/2026

We all want more sustainable fashion.

But are our shopping habits actually matching those expectations?

There’s a growing gap between what consumers say they want from sustainable fashion and what they’re actually buying.

So what’s really going on?

Rachel breaks down why consumer demands and retail sales don’t always tell the same story.

Read the full article through the link.

https://businessofapparel.substack.com/

09/10/2026

Want to know what makes a factory immediately take an apparel brand seriously?

Rachel breaks down 4 things that instantly tell a factory you’re an amateur in the latest Business of Apparel Podcast.

If you’re working with factories or getting ready to start production, this is one you’ll want to hear.

🎙️ New podcast September 10th.

https://open.spotify.com/show/2BdecIeBAs0Qln9E999qJa?si=c9a0f73f759f4354

Ready to turn your creative vision into a scalable reality? 🚀📖The wait is almost over! The Business of Apparel by Rachel...
09/09/2026

Ready to turn your creative vision into a scalable reality? 🚀📖

The wait is almost over!

The Business of Apparel by Rachel Erickson is officially available for pre order on Amazon.

Whether you’re working on your very first design or growing an existing apparel brand, this book breaks down the business side of building a clothing line so you can make smarter decisions and avoid some of the guesswork.

Because creating great products is only part of building a successful apparel business.

And if you want a signed copy, you can pre order your author's copy through the link here.

https://www.thebusinessofapparel.com/product-page/book

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