12/20/2024
As this year winds down, we wish you restful holidays and a happy New Year. Itโs been a fantastic year of connecting, sharing, and doing great things together.
A heartfelt thanks to our clients, friends, and our team for making it all possible. Hereโs to more wonderful moments together in the coming year! ๐ฅ
06/11/2024
NIRI: The Association for Investor Relationsโ 2024 annual conference is in full swing!
It was great day 1 at NIRI โ24, we had some great conversations and build some new connections. A huge thank you to everyone who stopped by ๐
We look forward to learn, share and make more connections as NIRI โ24 continues.
11/23/2023
๐ Wishing you all a Happy Thanksgiving!
06/21/2023
๐๐ซ๐๐๐ญ๐ข๐ง๐ ๐ ๐ฐ๐ข๐ง๐ง๐ข๐ง๐ ๐ฉ๐ซ๐๐ฌ๐๐ง๐ญ๐๐ญ๐ข๐จ๐ง ๐๐จ๐ซ ๐๐ง๐ฏ๐๐ฌ๐ญ๐จ๐ซ ๐๐๐ฒ ๐ข๐ฌ ๐๐ซ๐ฎ๐๐ข๐๐ฅ ๐๐จ๐ซ ๐๐ฏ๐๐ซ๐ฒ ๐๐๐. The key to success is striking the right balance between 'steak' (substance) and 'sizzle' (style).
Based on popular demand, weโll be conducting a 30-min webinar on best practices for Investor Day Presentations for public company IROs.
We shared this "talk" at the 2023 NIRI Annual Conference, Chicago - and it was received well by attending IROs.
๐ Join the ๐๐๐๐ข๐ง๐๐ซ: ๐๐ง๐ฏ๐๐ฌ๐ญ๐จ๐ซ ๐๐๐ฒ ๐๐ซ๐๐ฌ๐๐ง๐ญ๐๐ญ๐ข๐จ๐ง๐ฌ: ๐๐ง๐๐จ๐ซ๐ฉ๐จ๐ซ๐๐ญ๐ข๐ง๐ "๐๐ญ๐๐๐ค & ๐๐ข๐ณ๐ณ๐ฅ๐" ๐๐จ๐ซ ๐๐๐ฌ๐ญ ๐๐๐ฌ๐ฎ๐ฅ๐ญ๐ฌ
๐ ๐๐ฎ๐ง ๐๐, ๐๐๐๐, ๐๐:๐๐ ๐๐ ๐๐๐
At the end of it, you will walk away with a winning recipe for your next Investor Day presentation.
Register for the webinar: https://lnkd.in/dUnFX8Jj
06/08/2023
๐๐ฎ๐ ๐ฎ ๐ณ๐ฟ๐ผ๐บ ๐๐ต๐ฒ ๐ก๐๐ฅ๐ ๐ฎ๐ฌ๐ฎ๐ฏ ๐๐ป๐ป๐๐ฎ๐น ๐๐ผ๐ป๐ณ๐ฒ๐ฟ๐ฒ๐ป๐ฐ๐ฒ!
Saw some great engagement at our Express Talk session on Investor Day presentations :)
๐ ๐๐ณ ๐๐ผ๐ ๐ต๐ฎ๐๐ฒ๐ป'๐ ๐ต๐ฎ๐ฑ ๐ฎ ๐ฐ๐ต๐ฎ๐ป๐ฐ๐ฒ, ๐๐๐ผ๐ฝ ๐ฏ๐ ๐ฎ๐ป๐ฑ ๐๐ฒ๐ฒ ๐๐ ๐๐ผ๐ฑ๐ฎ๐ ๐ฎ๐ ๐ฏ๐ผ๐ผ๐๐ต ๐ญ๐ฌ๐ฑ.
03/29/2023
๐ก "๐ง๐ต๐ถ๐ป๐ธ ๐ฎ๐ป๐ฎ๐น๐ผ๐ด ๐๐ผ ๐ฒ๐ป๐ต๐ฎ๐ป๐ฐ๐ฒ ๐๐ผ๐๐ฟ ๐ฝ๐ฟ๐ฒ๐๐ฒ๐ป๐๐ฎ๐๐ถ๐ผ๐ป๐".
James Cameron, the visionary behind some of Hollywood's most iconic films, doesn't start by picking up a camera.
๐ ๐๐ฏ๐ด๐ต๐ฆ๐ข๐ฅ, ๐ฉ๐ฆ ๐ด๐ต๐ข๐ณ๐ต๐ด ๐ธ๐ช๐ต๐ฉ ๐ต๐ฉ๐ฆ ๐ฎ๐ฐ๐ด๐ต ๐ฆ๐ด๐ด๐ฆ๐ฏ๐ต๐ช๐ข๐ญ ๐ฆ๐ญ๐ฆ๐ฎ๐ฆ๐ฏ๐ต ๐ฐ๐ง ๐ง๐ช๐ญ๐ฎ๐ฎ๐ข๐ฌ๐ช๐ฏ๐จ: ๐ต๐ฉ๐ฆ ๐ด๐ต๐ฐ๐ณ๐บ.
He spends a lot of time writing and thinking. Cameron calls it -- "๐ฅ๐ก๐๐ฃ๐ฃ๐๐ฃ๐ ๐๐ฃ ๐๐ฃ๐๐ก๐ค๐," and interestingly it applies to another visually creative medium -- PowerPoint presentations.
๐๐ป ๐๐ต๐ถ๐ ๐ฝ๐ถ๐ฒ๐ฐ๐ฒ, ๐๐ฎ๐ฟ๐บ๐ถ๐ป๐ฒ ๐๐ต๐ฎ๐ฟ๐ฒ๐ ๐ฏ ๐๐ฎ๐๐ ๐๐ต๐ฎ๐ ๐ฐ๐ฎ๐ป ๐ต๐ฒ๐น๐ฝ ๐๐ผ๐ ๐ฐ๐ฟ๐ฒ๐ฎ๐๐ฒ ๐ฎ '๐๐น๐ผ๐ฐ๐ธ๐ฏ๐๐๐๐ฒ๐ฟ ๐ฃ๐ฟ๐ฒ๐๐ฒ๐ป๐๐ฎ๐๐ถ๐ผ๐ป' --
1๏ธโฃ Effective presentations require ๐๐ต๐ผ๐ฟ๐ผ๐๐ด๐ต ๐ฟ๐ฒ๐๐ฒ๐ฎ๐ฟ๐ฐ๐ต ๐ผ๐ป ๐๐ต๐ฒ ๐ฎ๐๐ฑ๐ถ๐ฒ๐ป๐ฐ๐ฒ and their needs, including identifying challenges and finding ways to emotionally connect.
Prioritize research over design for a tailored and impactful presentation.
2๏ธโฃ ๐ฆ๐๐ฟ๐๐ฐ๐๐๐ฟ๐ถ๐ป๐ด ๐ฎ ๐ฝ๐ฟ๐ฒ๐๐ฒ๐ป๐๐ฎ๐๐ถ๐ผ๐ป ๐ถ๐ ๐ฐ๐ฟ๐๐ฐ๐ถ๐ฎ๐น to ensure it is clear, concise, and engaging for the audience. The three-act structure, commonly used in movies, provides a simple but effective framework for a presentation.
๐ ๐๐ฐ๐ณ ๐ช๐ฏ๐ด๐ต๐ข๐ฏ๐ค๐ฆ, ๐๐ฏ๐ต๐ณ๐ฐ๐ฅ๐ถ๐ค๐ฆ ๐ต๐ฉ๐ฆ ๐ต๐ฐ๐ฑ๐ช๐ค, ๐ฉ๐ช๐จ๐ฉ๐ญ๐ช๐จ๐ฉ๐ต ๐ต๐ฉ๐ฆ ๐ค๐ฉ๐ข๐ญ๐ญ๐ฆ๐ฏ๐จ๐ฆ๐ด, ๐ข๐ฏ๐ฅ ๐ด๐ฉ๐ข๐ณ๐ฆ ๐ต๐ฉ๐ฆ ๐ด๐ฐ๐ญ๐ถ๐ต๐ช๐ฐ๐ฏ ๐ฐ๐ณ ๐ช๐ฅ๐ฆ๐ข.
3๏ธโฃ ๐ ๐ฝ๐ฟ๐ฒ๐๐ฒ๐ป๐๐ฒ๐ฟ ๐ถ๐ ๐ฎ ๐๐๐ผ๐ฟ๐๐๐ฒ๐น๐น๐ฒ๐ฟ,you should act like a director to create a compelling and engaging presentation. Start by ๐ฐ๐ฟ๐ฒ๐ฎ๐๐ถ๐ป๐ด ๐๐๐ผ๐ฟ๐๐ฏ๐ผ๐ฎ๐ฟ๐ฑ๐. (all you need is a whiteboard or a piece of paper -- draw/ write your ideas)
This will help you visualize and structure the narrative, plan visuals and text for slides, and build a cohesive story.
๐๐๐ฆ๐๐ฆ๐๐๐ซ - ๐๐จ๐ฐ๐๐ซ๐๐จ๐ข๐ง๐ญ, ๐๐๐ฒ ๐๐จ๐ญ๐ ๐จ๐ซ ๐๐จ๐จ๐ ๐ฅ๐ ๐๐ฅ๐ข๐๐๐ฌ ๐๐ซ๐ ๐ฃ๐ฎ๐ฌ๐ญ ๐ญ๐จ๐จ๐ฅ๐ฌ - ๐ฒ๐จ๐ฎ'๐ซ๐ ๐ญ๐ก๐ ๐ฌ๐ญ๐จ๐ซ๐ฒ๐ญ๐๐ฅ๐ฅ๐๐ซ, ๐ฌ๐จ ๐ฌ๐ญ๐๐ซ๐ญ ๐๐๐ญ๐ข๐ง๐ ๐ฅ๐ข๐ค๐ ๐ ๐๐ข๐ซ๐๐๐ญ๐จ๐ซ!
๐๐ฉ๐ช๐ด ๐ต๐ช๐ฑ ๐ช๐ด ๐ข๐ฅ๐ข๐ฑ๐ต๐ฆ๐ฅ ๐ง๐ณ๐ฐ๐ฎ "๐๐ฐ๐ญ๐ญ๐ฐ๐ธ ๐๐ข๐ฎ๐ฆ๐ด ๐๐ข๐ฎ๐ฆ๐ณ๐ฐ๐ฏ'๐ด ๐๐ต๐ฐ๐ณ๐บ๐ต๐ฆ๐ญ๐ญ๐ช๐ฏ๐จ ๐๐ณ๐ฐ๐ค๐ฆ๐ด๐ด ๐ต๐ฐ ๐๐ถ๐ช๐ญ๐ฅ ๐ข๐ฏ ๐๐ฏ๐จ๐ข๐จ๐ช๐ฏ๐จ ๐๐ฐ๐ธ๐ฆ๐ณ๐๐ฐ๐ช๐ฏ๐ต ๐๐ณ๐ฆ๐ด๐ฆ๐ฏ๐ต๐ข๐ต๐ช๐ฐ๐ฏ" ๐ฃ๐บ ๐๐ข๐ณ๐ฎ๐ช๐ฏ๐ฆ ๐๐ข๐ญ๐ญ๐ฐ.
03/29/2023
๐๐ฟ๐ผ๐บ ๐๐ผ๐ฟ๐ถ๐ป๐ด ๐๐ผ ๐๐ฟ๐ถ๐น๐น๐ถ๐ฎ๐ป๐: ๐๐ผ๐ ๐๐ผ ๐ ๐ฎ๐ธ๐ฒ ๐ฌ๐ผ๐๐ฟ ๐ฃ๐ฟ๐ฒ๐๐ฒ๐ป๐๐ฎ๐๐ถ๐ผ๐ป๐ ๐ ๐ผ๐ฟ๐ฒ ๐ฃ๐ฒ๐ฟ๐๐๐ฎ๐๐ถ๐๐ฒ
Good presentation skills go beyond the basics of avoiding verbose slides and not reading from a script.
๐๐๐ฃ๐ฃ๐๐ฃ๐ ๐ค๐ซ๐๐ง ๐ฎ๐ค๐ช๐ง ๐๐ช๐๐๐๐ฃ๐๐ ๐ง๐๐ฆ๐ช๐๐ง๐๐จ ๐ข๐ค๐ง๐ ๐ฉ๐๐๐ฃ ๐ฉ๐๐๐ฉ.
To create a more compelling and persuasive presentation from the outset, you should begin by creating a strong outline that answers these critical questions:
๐๐ป ๐ช๐ต๐ฎ๐'๐ ๐๐ต๐ฒ ๐ฝ๐ฟ๐ผ๐ฏ๐น๐ฒ๐บ ๐๐ผ๐'๐ฟ๐ฒ ๐๐ผ๐น๐๐ถ๐ป๐ด?
It's crucial to explain the context and importance of your idea upfront, even if your audience is not familiar with your project's development process.
This will help them understand why your idea matters and avoid losing their interest.
๐๐ป ๐๐ฎ๐๐ฒ ๐๐ผ๐ ๐๐ถ๐บ๐ฝ๐น๐ถ๐ณ๐ถ๐ฒ๐ฑ ๐๐ต๐ฒ ๐๐๐ฟ๐๐ฐ๐๐๐ฟ๐ฒ?
Even if your idea is complex, try to break it down into a series of numbered steps or phases that your audience can follow easily.
With this strategy, your solution will be more accessible and inspire confidence in your proposal.
๐๐ป ๐๐ฎ๐๐ฒ ๐๐ผ๐ ๐ถ๐ป๐ฐ๐น๐๐ฑ๐ฒ๐ฑ ๐ฎ ๐๐๐ผ๐ฟ๐?
While some professions rely on a "just the facts" approach, storytelling can be a powerful tool to engage and persuade your audience. Consider using a concrete example to illustrate a piece of data or explain how your solution works in practice.
Including at least one story in your presentation can make it more lively and memorable.
While the visual elements and delivery of a presentation are important, a well-structured outline and the content are what truly matter in persuading your audience.
๐๐ฉ๐ช๐ด ๐ต๐ช๐ฑ ๐ช๐ด ๐ข๐ฅ๐ข๐ฑ๐ต๐ฆ๐ฅ ๐ง๐ณ๐ฐ๐ฎ "๐ ๐๐ฉ๐ฆ๐ค๐ฌ๐ญ๐ช๐ด๐ต ๐ง๐ฐ๐ณ ๐๐ฐ๐ณ๐ฆ ๐๐ฆ๐ณ๐ด๐ถ๐ข๐ด๐ช๐ท๐ฆ ๐๐ณ๐ฆ๐ด๐ฆ๐ฏ๐ต๐ข๐ต๐ช๐ฐ๐ฏ๐ด" ๐ฃ๐บ ๐๐ฐ๐ณ๐ช๐ฆ ๐๐ญ๐ข๐ณ๐ฌ.
03/15/2023
๐๐ซ๐ข๐จ๐ซ๐ข๐ญ๐ข๐ณ๐ ๐๐ข๐ฌ๐ญ๐๐ง๐ข๐ง๐ ๐ข๐ง ๐ ๐๐ซ๐ข๐ฌ๐ข๐ฌ
Great leaders seek outโand act onโthe counsel of others, especially in a crisis.
You need a team of advisors that can offer as many perspectives on your situation as possible. To ensure youโre prepared ahead of the next crisis, ask yourself these three questions --
๐ ๐๐ผ ๐ ๐ต๐ฎ๐๐ฒ ๐ฎ๐ฐ๐ฐ๐ฒ๐๐ ๐๐ผ ๐ฑ๐ถ๐๐ฒ๐ฟ๐๐ฒ ๐๐ผ๐ถ๐ฐ๐ฒ๐ ๐ฎ๐ป๐ฑ ๐๐ผ๐๐ฟ๐ฐ๐ฒ๐ ๐ผ๐ณ ๐ถ๐ป๐ณ๐ผ๐ฟ๐บ๐ฎ๐๐ถ๐ผ๐ป?
Use scenario-planning to determine whose knowledge or expertise you might need in various kinds of crises, and identify whether you currently have access to it.
๐ ๐๐ผ ๐ ๐ฟ๐ผ๐๐๐ถ๐ป๐ฒ๐น๐ ๐ฐ๐ผ๐ป๐๐ถ๐ฑ๐ฒ๐ฟ ๐ผ๐๐ต๐ฒ๐ฟ ๐๐ฒ๐ฎ๐บ ๐บ๐ฒ๐บ๐ฏ๐ฒ๐ฟ๐โ ๐ถ๐ฑ๐ฒ๐ฎ๐ ๐ผ๐ฟ ๐ณ๐ฒ๐ฒ๐ฑ๐ฏ๐ฎ๐ฐ๐ธ ๐๐ต๐ฒ๐ป ๐บ๐ฎ๐ธ๐ถ๐ป๐ด ๐ฑ๐ฒ๐ฐ๐ถ๐๐ถ๐ผ๐ป๐?
If not, start practicing seeking out expertise to fill your blind spots and inform your decisions. Effective crisis leaders are those who know whenโand howโto defer to others.
๐ ๐ช๐ต๐ฎ๐ ๐๐๐๐๐ฒ๐บ๐ ๐ผ๐ฟ ๐ฝ๐ฟ๐ผ๐ฐ๐ฒ๐๐๐ฒ๐ ๐บ๐ถ๐ด๐ต๐ ๐ ๐ฝ๐๐ ๐ถ๐ป๐๐ผ ๐ฝ๐น๐ฎ๐ฐ๐ฒ ๐๐ผ ๐๐๐ฟ๐ณ๐ฎ๐ฐ๐ฒ ๐ฎ๐ป๐ฑ ๐ฐ๐ฎ๐ฝ๐๐๐ฟ๐ฒ ๐ผ๐๐ต๐ฒ๐ฟ๐' ๐ฝ๐ฒ๐ฟ๐๐ฝ๐ฒ๐ฐ๐๐ถ๐๐ฒ๐?
Look at how communication is structured in your organization and whether there are barriers or silos that you need to proactively address.
๐๐ฉ๐ช๐ด ๐ต๐ช๐ฑ ๐ช๐ด ๐ข๐ฅ๐ข๐ฑ๐ต๐ฆ๐ฅ ๐ง๐ณ๐ฐ๐ฎ โ๐๐ฏ ๐ข ๐๐ณ๐ช๐ด๐ช๐ด, ๐๐ณ๐ฆ๐ข๐ต ๐๐ฆ๐ข๐ฅ๐ฆ๐ณ๐ด ๐๐ณ๐ช๐ฐ๐ณ๐ช๐ต๐ช๐ป๐ฆ ๐๐ช๐ด๐ต๐ฆ๐ฏ๐ช๐ฏ๐จ,โ ๐ฃ๐บ ๐๐ณ๐ช๐ฌ๐ข ๐๐ข๐ฎ๐ฆ๐ด ๐ข๐ฏ๐ฅ ๐๐บ๐ฏ๐ฏ ๐๐ฆ๐ณ๐ณ๐บ ๐๐ฐ๐ฐ๐ต๐ฆ๐ฏ
03/02/2023
๐๐ก๐ฒ ๐๐๐ญ๐ ๐๐ฅ๐จ๐ง๐ ๐๐จ๐ง'๐ญ ๐๐ฎ๐ญ ๐๐ญ: ๐๐ซ๐๐๐ญ๐ข๐ง๐ ๐ ๐๐จ๐ฆ๐ฉ๐๐ฅ๐ฅ๐ข๐ง๐ ๐๐๐ซ๐ซ๐๐ญ๐ข๐ฏ๐ ๐๐จ๐ซ ๐๐ง๐๐ฅ๐ฒ๐ฌ๐ญ๐ฌ
Crafting a compelling story for analysts in investor presentations is essential for effectively communicating your company's investment thesis.
In this video, I share simple some tips that will help you craft a compelling story structure that can be applied in your next - Quarterly Earnings, General Overview or Conference Presentation.
๐ Check out more such Investor Presentations tips on our YouTube channel, https://www.youtube.com/watch?v=TvoeYpazhFU
Investor Relations Presentations Tips: Crafting your Story for Analyst Audiences
Sharing an excerpt from our webinar - How to create compelling Investor Relations presentations.If you want to know more about how you can elevate your Inves...
02/24/2023
๐ ๐ฎ๐๐๐ฒ๐ฟ๐ถ๐ป๐ด ๐๐ต๐ฒ ๐๐ฟ๐ ๐ผ๐ณ ๐ฃ๐ฟ๐ฒ๐๐ฒ๐ป๐๐ฎ๐๐ถ๐ผ๐ป ๐๐ฑ๐ถ๐๐ถ๐ป๐ด: ๐ง๐ถ๐ฝ๐ ๐ณ๐ฟ๐ผ๐บ ๐๐ต๐ฒ ๐ฃ๐ข๐ง๐จ๐ฆ ๐ฃ๐น๐ฎ๐๐ฏ๐ผ๐ผ๐ธ
They know how to deliver a powerful and memorable message.
๐๐ฎ๐๐ฒ ๐๐ผ๐ ๐ฒ๐๐ฒ๐ฟ ๐๐ผ๐ป๐ฑ๐ฒ๐ฟ๐ฒ๐ฑ ๐ต๐ผ๐ ๐ฎ ๐๐ถ๐ป๐ด๐น๐ฒ ๐๐ฝ๐ฒ๐ฒ๐ฐ๐ต ๐ฐ๐ฎ๐ป ๐ฐ๐ฎ๐ฝ๐๐ถ๐๐ฎ๐๐ฒ ๐ฎ๐ป ๐ฒ๐ป๐๐ถ๐ฟ๐ฒ ๐ป๐ฎ๐๐ถ๐ผ๐ป?
It takes a team of experts, hours of preparation, and a touch of presidential magic. But fear not, you don't have to be a commander-in-chief to deliver a powerful presentation.
While the messenger and message have changed over 112 years, one key lesson remains the same โ everyone edits.
Here're some tips to unleash your inner POTUS and conquer the room.
๐๐ป ๐๐ฑ๐ถ๐ ๐ณ๐ผ๐ฟ ๐ฐ๐น๐ฎ๐ฟ๐ถ๐๐ ๐ฎ๐ป๐ฑ ๐๐ถ๐บ๐ฝ๐น๐ถ๐ฐ๐ถ๐๐
Presidents have long recognized the power of simple language to convey their tough messages and leave a lasting impression on the audience.
๐๐จ: ๐๐ณ๐ฆ๐ด๐ช๐ฅ๐ฆ๐ฏ๐ต ๐๐ช๐ฅ๐ฆ๐ฏ ๐ค๐ณ๐ฐ๐ด๐ด๐ฆ๐ด ๐ฐ๐ถ๐ต ๐ธ๐ฐ๐ณ๐ฅ๐ด ๐ต๐ฉ๐ข๐ต ๐ข๐ท๐ฆ๐ณ๐ข๐จ๐ฆ ๐๐ฎ๐ฆ๐ณ๐ช๐ค๐ข๐ฏ๐ด ๐ฅ๐ฐ๐ฏโ๐ต ๐ถ๐ด๐ฆ ๐ช๐ฏ ๐ฆ๐ท๐ฆ๐ณ๐บ๐ฅ๐ข๐บ ๐ค๐ฐ๐ฏ๐ท๐ฆ๐ณ๐ด๐ข๐ต๐ช๐ฐ๐ฏ.
In your presentations use simple, short words to captivate your audience.
๐๐ป ๐ ๐ฎ๐ฟ๐ธ ๐๐ฝ ๐ฆ๐ฐ๐ฟ๐ถ๐ฝ๐๐
Improve your delivery by using script markup. Add lines and dashes to create pauses, emphasize key points, and control your pace.
Just like how news anchors use marks to deliver their message effectively.
๐๐ป ๐ฃ๐ฟ๐ฎ๐ฐ๐๐ถ๐ฐ๐ฒ ๐ถ๐ ๐๐ต๐ฒ ๐ธ๐ฒ๐
Whether it's a speech or a presentation, taking the time to practice can make all the difference. Practice in front of a mirror, record yourself, or practice in front of a friend or family member.
Pro-tip: All you have to do is schedule time to practice ahead of time.
๐ฅ๐ฒ๐บ๐ฒ๐บ๐ฏ๐ฒ๐ฟ, ๐ฎ ๐ด๐ฟ๐ฒ๐ฎ๐ ๐๐ฝ๐ฒ๐ฒ๐ฐ๐ต ๐ต๐ฎ๐ ๐๐ต๐ฒ ๐ฝ๐ผ๐๐ฒ๐ฟ ๐๐ผ ๐ถ๐ป๐๐ฝ๐ถ๐ฟ๐ฒ, ๐ถ๐ป๐ณ๐ผ๐ฟ๐บ, ๐ฎ๐ป๐ฑ ๐ถ๐ป๐ณ๐น๐๐ฒ๐ป๐ฐ๐ฒ ๐๐ผ๐๐ฟ ๐ฎ๐๐ฑ๐ถ๐ฒ๐ป๐ฐ๐ฒ.
So go out there, embrace your inner speaker, and make your voice heard!
๐๐ฉ๐ช๐ด ๐ต๐ช๐ฑ ๐ช๐ด ๐ข๐ฅ๐ข๐ฑ๐ต๐ฆ๐ฅ ๐ง๐ณ๐ฐ๐ฎ 3 ๐๐ฅ๐ช๐ต๐ช๐ฏ๐จ ๐๐ฏ๐ฅ ๐๐ฑ๐ฆ๐ข๐ฌ๐ช๐ฏ๐จ ๐๐ช๐ฑ๐ด ๐๐ฐ๐ณ ๐๐ณ๐ฆ๐ด๐ฆ๐ฏ๐ต๐ข๐ต๐ช๐ฐ๐ฏ๐ด ๐๐ฉ๐ข๐ต ๐๐ฆ๐ข๐ญ๐ญ๐บ ๐๐ข๐ต๐ต๐ฆ๐ณ ๐ฃ๐บ ๐๐ข๐ณ๐ฎ๐ช๐ฏ๐ฆ ๐๐ข๐ญ๐ญ๐ฐ
02/22/2023
Donโt just pay for pretty - how to vet your presentation designer โ๏ธ
While chatting to a client yesterday, he told us heโd worked with large creative agencies in the past that โdesignedโ his presentationsโฆ
๐ง๐ต๐ฒ ๐๐ต๐ถ๐ป๐ด ๐ถ๐, ๐๐ต๐ฒ๐ ๐ผ๐ป๐น๐ ๐บ๐ฎ๐ฑ๐ฒ ๐ต๐ถ๐ ๐๐น๐ถ๐ฑ๐ฒ๐ ๐ฝ๐ฟ๐ฒ๐๐๐ถ๐ฒ๐ฟ.
While your presentations should look the part, if your agency doesnโt challenge you to make your story BETTER - youโre just paying for pretty. ๐คทโโ๏ธ
And, like our client, youโll end up spending a lot of time managing your agency to get the โsubstanceโ youโre looking for.
To make sure this doesnโt happen to you, vet your agency or designer first by asking these questions:
๐ญ. ๐๐ผ ๐๐ผ๐ ๐ฎ๐ฑ๐๐ถ๐๐ฒ ๐ผ๐ป ๐ฐ๐ผ๐ป๐๐ฒ๐ป๐?
You need a thought partner, not just a beautification agency ๐ก
๐ฎ. ๐๐ผ ๐๐ผ๐ ๐๐ฟ๐ถ๐๐ฒ ๐๐ต๐ฒ ๐ฐ๐ผ๐ฝ๐?
Great presentation copy takes time. Time you may not have ๐ฐ๏ธ
๐ฏ. ๐๐ผ ๐๐ผ๐ ๐ธ๐ป๐ผ๐ ๐บ๐ ๐ถ๐ป๐ฑ๐๐๐๐ฟ๐?
If they do, your presentation will be more relevant ๐ฏ
๐ฐ. ๐๐ฎ๐ป ๐๐ผ๐ ๐บ๐ฎ๐ธ๐ฒ ๐ผ๐๐ฟ ๐๐๐ผ๐ฟ๐ ๐ฏ๐ฒ๐๐๐ฒ๐ฟ?
Objective feedback can make all the difference ๐ญ
๐ฑ. ๐๐ฎ๐ป ๐ ๐๐ฒ๐ฒ ๐ฎ ๐ฐ๐ฎ๐๐ฒ ๐๐๐๐ฑ๐?
See if they do more than just โbeautifyโ slides ๐ง
๐ฅ๐ฒ๐บ๐ฒ๐บ๐ฏ๐ฒ๐ฟ: on paper, you might think youโre saving money, but if you have to bang your head against a wall to get what you want from your presentation partner - then itโs just not worth it.