Fishing Tackle Retailer

Ladson, SC – Finding a bladed jig that flat-out catches bass without hammering your wallet just got a whole lot easier. The all-new ChatterBait® PZ2™ from Z-Man® replaces the longtime Project Z™ ChatterBait and delivers a next‑generation bladed jig with upgraded features, refined detailing, and enhanced durability—not to mention an accessible $7.99 MSRP.

Elevated Performance for Every Angler

Built to bridge the gap between the Original ChatterBait and the ChatterBait Elite EVO™, the PZ2 brings high‑end performance and refinement to a broader range of anglers. It maintains the aggressive vibration, erratic hunting action, and proven fish‑catching consistency that define the ChatterBait family.

A streamlined, swim-jig-style head design improves tracking and deflection around cover, while a custom 5/0 heavy-duty black nickel needlepoint hook and super-strong quick-clip line tie give anglers the confidence to winch big bass out of heavy cover without worrying about flex or failure.

Z‑Man® ChatterBait® PZ2™: Premium Performance, Unbeatable Value - Fishing Tackle Retailer - The Business Magazine of the Sportfishing Industry Upgraded features, enhanced durability, and refined detailing in an economically-priced bladed jig.

FOOTHILL RANCH, CA – DAIWA’s low-profile line-counter reels are permanent fixtures on the charter boats and multispecies vessels that ply the Great Lakes and the Pacific Northwest. Anglers have long relied on the series to deliver heavy-duty trolling performance in an ergonomic, palmable footprint. Now, by direct angler request, DAIWA bridges the gap between ultra-comfortable handling and deep-setback line capacity with the introduction of the new LEXA LC 150H and 150HL (left-hand retrieve).

Complementing the proven 100, 300, and 400 sizes, the new 150 frame size is custom-engineered for walleye and kokanee experts who demand a smaller package but refuse to compromise on line capacity.

“Our standard 100 size is an incredible finesse tool, but serious trollers kept asking for a reel with that exact same palmable comfort, but with significantly more breathing room on the spool,” said DAIWA Field Marketing Manager, Chris Martin.

DAIWA LEXA LC 150H/150HL - Big-Water Precision, Small-Frame Comfort - Fishing Tackle Retailer - The Business Magazine of the Sportfishing Industry Built by angler request, the new DAIWA LEXA LC 150H/150HL pairs a palmable low-profile footprint with expanded spool capacity for light-tackle trolling.

The American Sportfishing Association (ASA) today announced the appointment of Kelly Long as Executive Vice President, effective October 19, 2026.

ASA Announces Kelly Long as Executive Vice President - Fishing Tackle Retailer - The Business Magazine of the Sportfishing Industry

Your weekly look at how ASA’s government affairs team is hard at work supporting sound fisheries policies throughout the country.

Weekly Policy Watch Updates From The ASA - Fishing Tackle Retailer - The Business Magazine of the Sportfishing Industry

MUSKEGON, Mich. – Sun. Grip. Cold. Three problems that have nothing to do with each other, and three gloves built to handle them individually instead of compromising across the board. Whitewater Fishing's collab lineup with Fish Monkey is again available, and it's still the closest thing to a complete answer for what a season on the water throws at your hands.

Whitewater and Fish Monkey didn't set out to build one glove that does everything. They built three that each do one thing extremely well — sun protection, dexterity, and cold-weather survival — and left nothing on the table in between.

Pro365 Guide Glove— The Everyday Workhorse

Ask any angler what fishing does to their hands and you'll get the same list: sunburned, cut up from line, torn from fins and hooks. Most gloves solve one of those problems and shrug at the rest. The Pro365 doesn't work that way.

Whitewater Fishing And Fish Monkey Gloves Collaborate On Handwear's Triple Crown - Fishing Tackle Retailer - The Business Magazine of the Sportfishing Industry Whitewater Fishing's three model collab with Fish Monkey — the Pro365 Guide Glove, Half Finger Guide Glove, and Stealth Dry-Tec Glove — are again available, covering sun, dexterity, and cold in one lineup.

ST. LUCIE COUNTY, FL — Batta-Walker Sales was formed to provide manufacturers with experienced, hands-on sales representation backed by decades of combined experience in manufacturer representation, sales management, wholesale distribution, retail, buying, product management, and business development.

Mike Batta brings extensive manufacturer-rep and sales-management experience to the agency. His career includes Precise International, Abu Garcia, Henry's Tackle, Pure Fishing, and Alliance Sports Group. Throughout his career, Batta has worked with leading fishing and outdoor brands while developing longstanding relationships with manufacturers, distributors, dealers, and retailers.

Clint Walker brings experience from multiple sides of the fishing industry, including retail tackle, wholesale distribution, product management and buying, business development, and manufacturer representation.

Batta-Walker Sales Launches Fishing And Marine Manufacturer's Representative Agency - Fishing Tackle Retailer - The Business Magazine of the Sportfishing Industry Fishing industry veterans Mike Batta and Clint Walker have launched Batta-Walker Sales, LLC, a Manufacturer's Representative agency serving the fishing, marine, and outdoor industries.

Fishing Tackle Retailer and The Fishing Wire are looking to add an independent advertising sales representative to their growing team.

Independent Advertising Sales Representative: Fishing Tackle Retailer (FTR) & The Fishing Wire (TFW) - Fishing Tackle Retailer - The Business Magazine of the Sportfishing Industry

Ladson, S.C. — Few presentations have reshaped bass fishing over the past decade quite like the Ned Rig, prized for its compact profile and ability to get bit in the toughest conditions. The new Z-Man® TRD™ Finesse Jig carries those same attributes onto a compact skirted jig platform with bulk to draw bigger strikes, adding more muscle for tournament applications and a snag-resistant design to traverse cover of every kind.

Stay in Contact, Stay out of Trouble

Central to the TRD Finesse Jig is a kettlebell-shaped head engineered to maintain bottom contact and navigate pea gravel, chunk rock, and other rugged bottoms without snagging. Its low center of gravity and rounded upper surface complement buoyant ElaZtech® trailers, allowing the jig to sway and rock ever so subtly at rest, mimicking bottom-dwelling forage and triggering aggressive strikes even when deadsticked.

The Z-Man TRD™ Finesse Jig - Fishing Tackle Retailer - The Business Magazine of the Sportfishing Industry Z-Man® pairs kettlebell head design with skirted finesse profile to present TRD plastics across shallow cover and deep structure.

As Okuma celebrates 40 years of innovation in the fishing industry, the evolution of one of its most trusted offshore platforms continues.

The Next Evolution Of An Offshore Icon: Okuma Makaira - Fishing Tackle Retailer - The Business Magazine of the Sportfishing Industry

SPRING BAY, IL – Every sport has its freak of nature. Competitive eating has Joey Chestnut, a man who can put away 83 hot dogs in ten minutes and make it look almost boring. Powerlifting has strongmen who deadlift small cars. Ultrarunning has people who circle a track for 48 hours straight just to see how far the human body will go before it quits.

Fishing has Jeff “Kolo” Kolodzinski.

Known as the Marathon Man, Kolodzinski has spent the better part of two decades hauling in fish by the thousands, all in a single sitting. He's back on the water this week for his signature 24-hour marathon, chasing a number that dwarfs even his own Guinness-certified world record.

This year, though, the record chase means more than usual. Kolodzinski's marathon falls during America's 250th year — a milestone he's determined to honor — and for a man who's built his career around supporting military families and first responders, that timing isn't lost on him.

The Joey Chestnut of Fishing - Fishing Tackle Retailer - The Business Magazine of the Sportfishing Industry Marathon Man Jeff "Kolo" Kolodzinski returns to the water this week, livestreamed worldwide as he chases a number far beyond his own Guinness-certified world record.