Afro Sports Tourism

Progress is built through meaningful conversations, valuable connections, and a shared vision for the future.

Africa’s story is one of innovation, resilience, and limitless potential. Sport is helping drive that future forward.

Position early. Prepare strategically. The opportunities ahead will favour those ready to act.

A gathering of leaders, investors, and changemakers—all focused on unlocking Africa’s sports tourism potential.

Sports tourism fuels growth across industries, creating value that extends far beyond the event itself.

Africa is stepping into a new era—one defined by leadership, innovation, and opportunity in the global sports tourism space.

Sport has become a powerful driver of tourism, investment, and global visibility. Africa is ready to claim its place in this growing industry.

More than a forum, this is where leaders, innovators, and decision-makers come together to shape the future of sports tourism in Africa

May marks another step forward as momentum continues to build toward meaningful conversations and lasting impact.

Sports tourism is a global powerhouse — contributing
billions to economies worldwide. For Zimbabwe, the opportunity
is clear:
growth, jobs and long-term impact.

A global icon.
A powerful destination. This September, Victoria Falls becomes
the meeting point for leaders shaping Africa’s sports tourism
future.