Laurent Francoeur Kinésiologue

Bernardo — 15kg in 15 weeks ⚡️ “Becoming Bulletproof As We Age”

When Bernardo arrived in Dubai, he quickly got caught up in the long hours and fast pace of work — something many of us can relate to.

He’d always been active and fit, but as time went on, things started to feel different.

As we age, our body isn’t as resilient as it once was.
Shoulders ache, knees complain, recovery slows down — and what used to work in our 30s might not in our 50s.

That’s where the right guidance and structure make all the difference.

Through a proper assessment and tailored training, we helped Bernardo train pain-free and effectively — no guesswork, no wasted effort.

Week after week, consistency paid off.

💥 15 kilos down in 15 weeks, stronger than ever, moving without pain, and feeling confident again.
Because when you train smart, you don’t just get leaner — you get bulletproof. Can we all agree Bernardo is jacked now!?

👉 Can you relate? Believe it or not, this could also be you.

Chloe — 5kg in 6 weeks 🌱 “From Curious Beginner to Confident Gym-Goer”

Chloe came to us wanting to feel confident and capable in the gym.

She loved the idea of becoming “someone who knows what they’re doing” — and that’s exactly where we started.

We built her foundation from the ground up:

✅ Learning proper form

✅ Building confidence

✅ Understanding her body and movement
Once she had that structure, we turned our focus to nutrition.

As a vegetarian, Chloe wanted to stay true to her lifestyle while improving her composition — so we worked on complete protein sources, balanced meals, and ensuring she got the right vitamins and minerals.
We didn’t restrict her — we educated her.

We adjusted her activity and steps, instead of drastically cutting food.

🔥 5 kilos in 6 weeks, and more importantly, a deeper understanding of how to train, eat, and feel her best.

👉 Does this sound like you? It all starts with learning the right way.

8kg in 12 weeks 🏆 “Leading By Example”
This one’s personal.

I wanted to show clients that when you trust the process, apply the methods, and stay consistent — the results speak for themselves.

This was a 12-week photoshoot prep, a challenge to prove that the same structure we use for our clients works every single time when applied correctly.
Dropping 8 kilos in 12 weeks, not through shortcuts, but through precision, focus, and consistency.
The goal wasn’t just to get lean — it was to set an example:

That if you commit, follow through, and give your best, the transformation will happen.

👉 If I can do it, so can you.

All it takes is belief, structure, and action.

PROGRESS & MEASUREMENT — “Because What Gets Measured, Gets Improved” 📊

At FitWell, we don’t guess — we measure.

You’ve heard the saying before, but what does it really mean?

It means tracking your progress through multiple lenses, not just the scale:

✅ Biosignature body fat testing — to monitor real changes in fat distribution

✅ Weight tracking — whether your goal is to build muscle or lose body fat

✅ Circumference measurements — especially around your waist, where changes in visceral fat tell the real story

✅ Progress photos — because visual proof can be the best motivator

Sometimes, we can’t see the changes in the mirror — but the numbers remind us how far we’ve come.

These small markers help you stay motivated, focused, and confident that your efforts are paying off.

The client you see here, Mathieu, was one of our online clients.

By consistently checking in and tracking every metric, he turned accountability into momentum — and momentum into results.

👉 Track it. Trust it. Transform with it.
Because your progress deserves to be seen — not guessed.

FITWELL BESPOKE — 12 WEEKS TO YOUR BEST SELF

The program that put FitWell on the map.
Built and guided by certified kinesiologists, this isn’t your average fitness plan — it’s a science-backed, fully personalized transformation designed around you.

✅ Personalized training based on biomechanics, posture, and injury history — ensuring safe, sustainable progress.

✅ Your location, your choice — we train you at your home gym, community gym, or work gym. From Downtown to Ibn Battuta, we’ve got you covered (also at Champs Gym).

✅ Tailored nutrition that respects your goals, food intolerances, and lifestyle — no useless supplements, just what your body truly needs.

✅ Accountability that drives results — daily support, progress tracking, and real connection that keeps you consistent.

✅ See your progress — body-fat analysis, measurements, and photos that show the truth (even when your eyes don’t yet).

💥 Program starts at AED 5,990.
If you’d like to know how the structure works or what’s included — just DM us “BESPOKE.”

Because at FitWell, we don’t just train — we transform.
We bring science, accountability, and personalization together to help you feel strong, aligned, and alive again.

Winter 2019 team shoot 👊









*tdone
@ Dubai, United Arab Emirates

Staying alive ✌️