The next high light of the year! The Tour de France Women starts this weekend in Lausanne. Follow our Pro Cycling Team . One week exciting stages at
4KAAD Sports
4KAAD, The Nordic Sports Brand www.4kaad.com
29/07/2026
🏁 Introducing the 4KAAD BEAT RACE 🏁
Built for athletes who demand maximum performance, the 4KAAD BEAT RACE combines an ultra-lightweight frame with crystal-clear optics for uncompromising vision in every race and training session.
Whether you’re pushing the pace on the bike, chasing personal bests on the trails, or skiing through demanding conditions, BEAT RACE delivers the comfort, protection, and style to keep you focused on your performance.
✔️ Ultra-light TR90 frame
✔️ High-definition performance lens
✔️ 100% UV400 protection
✔️ Secure fit for intense activity
✔️ Scandinavian design for endurance athletes
See faster. Move further. Race harder.
Running RollerSki CrossCountrySkiing OutdoorSports ScandinavianPerformance TrainHardRaceFast
26/07/2026
Are you excited for the next grand tour La Vuelta 2026 starting in Monaco? The official La Vuelta performance sports glasses are now available at www.4kaad.com and leading sports stores in most countries
26/07/2026
3 weeks amazing performance at the tourdefrance with Team TotalEnergies . Let s meet today at the final stage in Paris. Thank you and all the fans for these incredible days 🚴♀️
25/07/2026
Alpe d’Huez part 1, stage 20 of . What an amazing crowd and atmosphere at the final climb. Thousands of fans cheering for the riders of Team TotalEnergies and others. Will you join the today’s stage to Alpe d ‘Huez as well ! 🚴♀️
Today, on cycling’s most legendary mountain, a new vision of performance was revealed.
At the Tour de France stage finishing on Alpe d’Huez, Team TotalEnergies presented the new TRIYON sports glasses—designed by 4KAAD Eyewear for the speed, intensity and demands of professional racing.
From the valley roads to the iconic climb, TRIYON represents clarity, confidence and Scandinavian performance design when every second matters.
Born to race. Proven by Team TotalEnergies. Presented at Alpe d’Huez.
TRIYON — Vision is Power.
VisionIsPower PerformanceEyewear
24/07/2026
The new TRIYON is a pure performance sports eyewear designed for cycling, triathlon and running. Triyon is already in full action during the Tour de France 🇫🇷. Meet the riders today at the famous stage up to Alpe d Huez .
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