North American Muscle manufactures top-quality, commercial-grade fitness equipment for CrossFit, bodybuilding, and strength training. #pushyourlimit
We believe in supporting the local economy. All of our materials and components are sourced exclusively in North America. Our equipment is designed and manufactured locally by local craftspeople. And because we only employ master craftsmen, our products are durable and strong, crafted to withstand extensive use – basically indestructible. That’s why you get a lifetime warranty on our frames and welds.
07/23/2026
Blessed to have had the opportunity to install some of our fitness equipment into Capac Community school in Michigan. Thank you to all the amazing people at the school and to Cougar, Rod and Norm for putting this together
07/04/2026
Wishing all of our clients, vendors and dealers a very happy and most memorable 250th , 4th of July
06/20/2026
At North American Muscle we are truly blessed to have an amazing team with unbelievable skills. Our expectations will never be lowered and as such,we always strive for quality -this is only made possible by our amazing team... Proudly manufactured in North America using only raw materials manufactured in North America
NORTH AMERICAN MUSCLE- SEL-LE/LC
Selectorized leg extension/ Leg curl Combo
05/27/2026
Introducing the North American Muscle D2 45 degree linear leg press.
05/23/2026
Quick preview of our latest creation... Adam really knocked this design out of the park... The NAM D2 linear leg press
05/15/2026
North American Muscle introduces the Olympic Flat Bench manufactured in North America...
05/15/2026
The team at North American Muscle is happy to present the NAM olympic incline bench- designed and build in North America using materials sourced only in North America
05/15/2026
On our latest weight room project we have included a few customized new pieces- introducing the North American Muscle Cable cross-over. Stacks can be customized to any weigh capacity -We chose to manufacture this particular unit with monkey bars because of the low ceiling height in the facilty
Proudly designed and manufactured in North America
05/15/2026
Introducing the North American Muscle seated Preacher Curl. Designed by Adam and manufactured by John, this piece checks all the boxes
As with all our equipment this is fully designed and manufactured in North America
05/13/2026
This was the first piece that we ever designed when we started North American Muscle in November 2020. Still rated as one of the best hip thrusters available today