Canadian Finals Rodeo

The Feature Partner Program 🤠 connects the local business community with the energy and audience of the Canadian Finals Rodeo through marketing collaboration, business spotlights, and new feature promotions for Edmontonians to enjoy.

Work with us to produce a new and custom Rodeo- or Western-themed product, event, or promotion, and we will work with you to help market your business to the city!

In each partnership, Explore Edmonton provides complimentary signage and marketing packages, web spotlights, and CFR tickets and vouchers to hold giveaways, driving consumers to your business while increasing visibility of the Canadian Finals Rodeo.

🔗 Application close Tuesday, June 16. Find out more: https://heyor.ca/ld4ijh

Throwback to some of the amazing businesses who joined our Feature Partner Program last year! 🤠

The countdown is on! Applications for this year’s Feature Partner Program close on Tuesday, June 16.

Are you a business looking to create a CFR-inspired product, host an event, or celebrate CFR in your own way?

🔗 Fill out an application and connect with us by Tuesday! https://heyor.ca/ld4ijh

Rodeo road trip, anyone? 🤠

The action continues across Alberta this week with more upcoming rodeos to add to your calendar:

📍 Gleichen Gunners Bronc Battle
June 10 | Gleichen, AB

📍 Stavely Pro Rodeo 2026
June 11–13 | Stavely, AB

📍Daines Ranch Pro
June 11–13 | Innisfail, AB

📍 Wildwood Bronc' Bustin'
June 13 | Wildwood, AB

Grab your crew, hit the road, and cheer on the athletes bringing the rodeo energy all season long! 🐎✨

Here’s your chance to shine! 🤠🎨

Young artists ages 8–12 can enter for a chance to have their artwork featured on the Saturday matinee Daysheet Cover for the October 10 performance, plus win a ticket giveaway package for the whole family! ✨

Applications open June 8 at 12 PM and close July 20 at 4 PM.

Visit: https://heyor.ca/5jwkD0 for full details, criteria, and how to apply

The Feature Partner Program 🤠 connects the local business community with the energy and audience of the Canadian Finals Rodeo through marketing collaboration, business spotlights, and new feature promotions for Edmontonians to enjoy.

Work with us to produce a new and custom Rodeo- or Western-themed product, event, or promotion, and we will work with you to help market your business to the city!

In each partnership, Explore Edmonton provides complimentary signage and marketing packages, web spotlights, and CFR tickets and vouchers to hold giveaways, driving consumers to your business while increasing visibility of the Canadian Finals Rodeo.

🔗 Application close on Tuesday June 16! Find out more: https://heyor.ca/ld4ijh

The rodeo road keeps rolling 🤠🔥

This week, catch the action with stops at:

📍 Weyburn, SK — Outlaw Buckers & Oil Kings Match Bronc Riding | June 2
📍 Rocky Mountain, AB — Rocky Rodeo | June 4–7
📍 Bonnyville, AB — Bonnyville Pro Rodeo | June 4–6
📍 Lea Park, AB — Lea Park Rodeo | June 5–7
📍 Brooks, AB — Newell Pro Rodeo | June 5–6

Plenty of rodeo action and hometown energy all week long. 🐎✨

Saddle up, Edmonton! 🤠

The Canadian Finals Rodeo Week Feature Partner Program is back for 2026, and we’re inviting local businesses to bring the spirit of the west to life during Canadian Finals Rodeo Week, October 5–11.

Whether it’s a western-themed brunch, country music night, signature treat, specialty menu item, or rodeo-inspired experience, this is your chance to get involved, connect with the community, and shine under the rodeo lights.

Select promotions may kick off as early as September 5, giving businesses even more opportunity to join the excitement leading up to Rodeo Week.

Canadian Finals Rodeo takes over Rogers Place from October 7–10, but the celebration happens all across the city.

🔗 Interested in taking part? Apply today and be part of Canadian Finals Rodeo Week in Edmonton! https://heyor.ca/ld4ijh