10/11/2026
💡 CLIENT SPOTLIGHT 💡 : HEATHER
When Heather came to me a few months ago, she’d lost a lot of weight, but she’d also lost a significant amount of muscle following an unsustainable diet. Eventually, she hit a wall and fell off track.
This is one of my biggest problems with the fitness industry. Too many coaches get so caught up in their own beliefs that they stop listening to their clients.
Not listening to your client’s goals is selfish. And pushing the idea that women should just keep dieting until they’re skinny, even when they want to build muscle and get stronger, is rooted in outdated thinking with a misogynistic undertone.
Heather wanted to build muscle and get stronger, so that’s exactly what we focused on. No crash diets or unnecessary restrictions. Just a sustainable approach built around HER goals.
She’s been making steady progress, and I’m just as proud of the changes in her mindset as I am of the physical progress.
She deals with some complicated health challenges, but she keeps showing up and refusing to give up on herself. That’s something I have a lot of respect for.
Heather, thanks for trusting me with your journey. Keep putting in the work. We’re just getting started.
Looking to build muscle, get stronger, and finally have a plan that works for YOUR goals?
I’m opening up a few spots for online coaching. If you’re ready to put in the work, send me a DM and let’s talk about how I can help.
Built From The Struggle, Forged For Life.