09/14/2026
I hear some version of this all the time:
“I know what to do. I’ve done it before. I just need to get back at it.”
Usually followed by:
“Work is crazy right now.”
“I’ve got a trip coming up.”
“Once things settle down I’ll really focus.”
Here’s the problem.
If your plan only works when work is quiet, nobody is sick, you’re sleeping 8 hours and your calendar magically clears itself…you don’t have much of a plan.
Most of the people I coach already know how to lift.
They know protein is important.
They know they should probably drink less, sleep more and stop treating every comeback like they’re still 25.
The hard part is knowing what to do when life goes sideways.
How hard should you push training when work is insane?
What gets cut when you only have 45 minutes?
How do you lose 30–50 lb without getting so hungry and tired that you quit again?
How do you start playing hockey, basketball or whatever you love without immediately f*****g up a knee because your brain remembers being an athlete better than your tissues do?
That’s the work.
I want you strong and I want you leaner if you need to be.
And definitely capable enough that yardwork, vacations, sports and screwing around with your kids feel like nothing.
And I want the plan to keep working during the weeks when your life is a sh*tshow.
If you’re 35+ and keep telling yourself, “I know what to do, I just need to do it,” message me.
We’ll figure out what’s actually getting in the way.