09/17/2026
This market has been tough. When business comes easily, it’s easy to get away with weak habits. Follow up can wait. Prospecting becomes inconsistent. We rely on the market to create opportunities for us.
A tougher market exposes those habits pretty quickly. But it also gives us an opportunity to build better ones.
The agents who are adapting right now are getting more intentional about the basics. Having more conversations. Following up consistently. Staying in touch with their database. Improving their skills. Managing their time better. Doing the work even when the results don’t show up immediately.
Those habits may have been optional when the market was doing a lot of the heavy lifting. Today, they matter. And when the market eventually changes again, the agents who built strong habits during the difficult years will take those habits with them into the better ones.