RIDE EASY bikes etc.

ELARA is Factor’s pure gravel race-speed platform, developed for the fastest expression of modern gravel racing.

Its geometry takes cues from our road race bikes: a longer reach, reduced trail and lower bottom bracket create a position and handling character designed to feel precise, reactive and direct at speed.

The challenge was combining that response with clearance for tyres up to 57 mm without allowing the bike to become long, slow-handling or detached from its racing purpose. ELARA retains a compact 423 mm chainstay while accommodating the tyre volume required to carry speed across increasingly broken terrain.

That tyre clearance isn’t about turning ELARA into an adventure bike. Larger race tyres provide traction, impact control and greater tolerance for imperfect lines, allowing the rider to maintain speed when the surface becomes unpredictable.

The Black Inc SIXTY FOUR Gravel Wheelset was developed as part of the same performance system. Frame, wheel and tyre are considered together: the tyre influences traction, impact management and the aerodynamic environment; the wheel influences airflow, tyre behaviour, stability and control.

Aerodynamics were developed around that same reality. Rather than treating wide gravel tyres as an exception, ELARA’s frame, fork, wheels and front-end were developed around the tyre volumes and rider positions used in modern gravel racing.

Road-race urgency. Gravel race capability.

Factor ELARA.

Speed Over Everything.

Something is coming.



04.09.2026
Be ready. 👀

New Custom Running Kit 🏃‍♂️🔥

NEW LOOK. SAME RIDE EASY SPIRIT.

Our new custom Running Singlet & T-Shirt are here — designed for training, racing and everything in between.
Light. Comfortable. Made to move.

And of course, with the Ride Easy style. 💙

NO SHOP RIDES!!!

SEE YOU ON THE ROAD IN SEPTEMBER 🚴”

The Tour de France Femmes avec Zwift has something special. The racing is every bit as hard as you’d expect. But around it, there’s a feeling that’s a little different; more open, more welcoming, the kind of atmosphere that reminds you why people fall in love with cycling in the first place. That’s what inspired this project.

The Factor ONE is our most uncompromising race bike. SpongeBob SquarePants and Patrick probably aren’t the first names you’d associate with it. That’s exactly the point. If these bikes make someone stop, laugh, take a photo, or watch a bike race they might otherwise have ignored, then they’ve already done something special before the riders have even pinned on a number.

Because performance can be serious. It doesn’t always have to take itself so seriously.

A new lug design, which is already iconic.
Discover the latest C Series – the C72.

The New Tempo trail is here

Long trail runs ask more from tights than fit alone. They have to move with the body, handle sweat and carry what you need without pulling, bouncing or becoming a distraction over time

What kind of ride feel can you expect from the Factor ONE? It’s not a spaceship. It’s a racing bike. It will feel like a bike. But it will feel like the fastest, most responsive, most intuitive racing bike you’ve ever ridden. It’s not just fast. It’s not just responsive. The same movements, reactions and reference points carry across almost every bike you’ve ever ridden. All of that is present in the ONE, but there is a unique something extra layered on top of it. The control that comes from a bike designed to work with the rider’s needs and impulses.

“It’s a precision tool that can be positioned and set up for every corner, allowing you to carry speed and avoid unnecessary braking. Choose your line, weight your outside leg, rail the apex and repeat. It’s super-intuitive and so much fun to ride at the limit.” Aaron Borrill, Cycling Weekly.

The first Colnago C72 has officially arrived at Ride Easy Bikes.
A true icon of Italian craftsmanship, now in our showroom. 🇮🇹🔥
Come and see it up close.

Discover the new C72, the latest evolution of the C Series.

Defined by refined design and entirely handmade in Italy, it is built to be ridden—and to stand the test of time.

As every Colnago C has always been.