Inspiring a more conscious world through the thrill of adventure. Explore our sustainable headwear an
Durch den Nervenkitzel des Abenteuers eine bewusstere Welt inspirieren. Entdecke unsere nachhaltigen Caps und Mützen sowie multifunktionale Neckwear: buff.com
11/08/2026
Back to school is just around the corner! 🎒🍂
Have they got all their everyday essentials ready for the new school year?
From playground adventures to the walk home, discover BUFF® accessories designed to keep little explorers comfortable all day long.
Discover our Kids Collection 👇
https://ow.ly/IaX550ZxlaA
Get Ready With Me… for a summer run. ☀️🏃♀️
From head to toe, the right gear makes every mile more comfortable, even on the hottest days.
Lightweight, breathable and made to keep you moving.
Explore our summer socks 👇
https://ow.ly/8zGq50ZxaEK
07/08/2026
Round two with the Altimus crew 💥
More than 70 runners, one warm London evening and plenty of good vibes around Hyde Park.
Thanks to everyone who joined us, to Altimus Outdoor ASICS and Precision Fuel & Hydration for supporting another amazing community run, and to the amazing Hermotion UK pacers for keeping us moving. 🏃
Who’s joining us next time? 👀 👇
https://ow.ly/zrHU50ZvIQz
05/08/2026
UTMB Mont-Blanc is just around the corner. ⛰️
With the big event coming up at the end of the month, we asked our ambassador Amanda Basham to share her 5 essential tips for every ultra marathon.
Having finished UTMB Mont-Blanc in 2017 and 2023, and getting ready to line up again this year, Amanda knows exactly what it takes.
Save this post for your race week ✔️
03/08/2026
Trusted by our community. Tested outdoors. 🌿
Nothing speaks louder than real experiences. Swipe through this month's customer reviews and see why runners, hikers and adventurers choose BUFF® products time and time again.
👇 Explore the collection: https://ow.ly/PrGG50ZvIP4
01/08/2026
⏳ Last chance is almost here!
Tomorrow is the final day to enjoy 30% OFF selected items in our Summer Sale.
If you've been waiting to refresh your outdoor gear, now's the time.
Shop now before it's gone 👇
https://ow.ly/x2Pe50Zf77W
31/07/2026
Hope for sunshine. Pack for everything. 🏔️
At any UTMB World Series event, conditions can change quickly, from intense heat to near-freezing temperatures in just a few hours. That’s why it’s essential to be ready for whatever Mother Nature brings, and prepared in case the race organization calls for either the hot or cold weather kit.
❄️ Slide 1: Cold weather kit
☀️ Slide 2: Hot weather kit
Discover the full UTMB WS collection here 👇
https://ow.ly/c44j50Zf74B
Running the Champs-Élysées before the pros took over. 🇫🇷
To celebrate the arrival of the Tour de France, we teamed up with 100%, Couch View, VMA and Big Shot Coffee to bring together the cycling and running communities for a special social run in the heart of Paris.
More than 80 runners joined us, with great coffee, great conversations and plenty of miles shared together. A perfect reminder that the best experiences happen when the right communities come together.
Thanks to everyone who joined us, we can't wait for the next one. 🏃🚴
Join our Strava Club and don't miss our upcoming events 👇
https://ow.ly/Zgj150ZuBk5
27/07/2026
Heat? Never heard of it. ☀️💦
Cooling Cap season is here 🔥
Click here to stay cool 👇
https://ow.ly/ye8O50ZiIkk
24/07/2026
Head-to-toe protection for every adventure. 🧢🧦
Whether you're hitting the trail, casting a line, exploring new places or heading out for a run, we've got the gear to keep you comfortable from start to finish.
Discover the perfect setup for your next adventure 👇
https://ow.ly/UQCO50Zf73i