Rockbros Europe

🚴 Ride With ROCKBROS Challenge
The ROCKBROS Sichuan–Tibet Challenge has just come to an incredible finish.

Our riders are taking on the next adventure — the 300 km Alps Challenge.

Now it's your turn to join the challenge — wherever you ride.
Complete 100 km before August 31 and join cyclists from around the world in the Ride With ROCKBROS Challenge.
Whether it's your local roads, your favorite climb, or your weekend bikepacking trip — every ride counts.

How to Join
1️⃣ Like this post and comment Let's ride!
2️⃣ Complete 100 km before August 31 and record it on Strava.
3️⃣ Share your ride on Instagram
Include at least one Strava screenshot.
Tag .
Use .

Make sure your accountpost is public so we can verify your entry.

🎁 Rewards
🏆 First Finisher Award ×1
The first verified Instagram entry that completes the 100 km challenge and includes a valid Strava screenshot will receive a ROCKBROS Bikepacking Bag Set.

🌟 Best Adventure Award ×1
Share your ride, your photos, and your story.
The most inspiring and creative post, selected by the ROCKBROS team, will receive a ROCKBROS Bikepacking Bag Set.

🎲 Lucky Rider Award ×1
One random winner will be selected from all valid entries and will receive a ROCKBROS Bikepacking Bag Set.

🎖 100KM Finisher
Every rider who completes the 100 km Challenge will receive
Digital Finisher Badge & Certificate
Exclusive ROCKBROS Discount Code

📅 Challenge ends August 31

Every ride tells a story. What's yours

The road never ends.
From legendary roads of Sichuan–Tibet to the Alps 300km challenge
The destination changes.
The riders change.
But the spirit remains the same.

Since 2014, ROCKBROS has hosted 13 editions of the Sichuan–Tibet Cycling Challenge, bringing together thousands of riders in pursuit of something bigger than the finish line.
Our goal has always been to make cycling more accessible, so more people around the world can experience the freedom of riding.

Because cycling belongs to everyone.
And every ride moves our community forward.
See you on the next challenge.

When the light fades, you keep going.

See the road.
Own the night.

One bike.
More ways to make it your own.

Find the colours that match your miles.
The patterns that match your moments.

Forget about adjusting your position.
That's what your saddle is for.

If you could only keep one light mode, which one are you choosing?

Packed tighter.
Found faster.