11/03/2022
Do you know that!!
Boxing brand Everlast has signed a licensing deal with Muhammad Ali Enterprises for a line of apparel and equipment aimed at everyone from aspirational fighters to casual fans.
The deal marks Everlast’s centennial anniversary in 2010 and the 50th anniversary of Muhammad Ali’s Olympic gold medal performance at the 1960 Olympics (when he was still fighting under the name Cassius Clay).
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