25/06/2026
For years, the cycling industry has been creating more and more categories.
At Pyrenees Cycling Group, we're taking a different approach.
We start with people.
With places.
With the simple joy of riding.
That's the idea behind everything we do:
🚲 Royal Asport Cycleworks is our global home for bespoke bicycles, exclusive builds, and heritage restorations. We create bicycles for riders looking for something truly personal - performance machines built to last and to create memories, not just KOMs.
🚲 Cycles Regina Sport is our regional brand, serving France and Spain. It is our home for cycling differently: touring, commuting, bikepacking, and everyday adventures. Honest bicycles. Timeless design. Durable. Easy to repair. Built to be ridden for decades, even in the toughest conditions.
These two brands don't compete, they complement each other.
Around them, we've brought together a carefully selected group of partners who share the same philosophy:
• Rodeo Adventure Labs for modern adventure riding.
• Velo Orange for timeless touring bicycles and beautifully functional components.
• Wolf Tooth Components for precision engineering and thoughtful design.
• TriRig.com for riders pursuing uncompromising performance.
We're not trying to represent every brand. We're choosing the brands we'd proudly ride ourselves.
This philosophy already has a name: Alt Cycling.
A different way of thinking about bicycles.
Less driven by trends.
More inspired by freedom, durability, craftsmanship, and the experiences a bicycle makes possible.
Because, at the end of the day, the bicycle isn't the destination.
It's how we discover the world - even the one just around the corner - and how we share it with others.
Ride. Enjoy. Share.
Discover our world @ royalasport.eu
