Are we ever 100% ready to start something of our own?
This is what Stephanie asked me on the Sensorship podcast, and I shared how I dared to leave a 6-figure “dream job” to start Le VPN 15 years ago.
Ksenia Votinova-Arnaud
Hi! I'm Ksenia, a Business Coach & a Serial Entrepreneur.
I help corporate professionals to take a leap into the entrepreneurship world or build a Portfolio career, by helping them uncover innovative business ideas and build profitable businesses.
15 years ago, I made a decision that changed my life.
And it started with a 6-month experiment.
When I co-founded my first tech company Le VPN, I did not feel ready.
But I knew I did not have to treat it as irreversible.
Before going all in, I validated 3 things:
1. Is there real demand?
2. Do I enjoy building this?
3. Do my skills actually fit the opportunity?
You are not marrying the decision.
You are testing it.
Sll you need a smart, low-risk experiment.
I shared the full story on the Sensorship podcast.
The episode is out now.
20/01/2026
I had so much fun talking to Jennifer on how I got started on my entrepreneurship journey and where it took me 15 years later 😊
If you are not following the Starter Girlz podcast, you should 😉 And listen to the latest episode (👋).
Find it on YouTube, Apple, Spotify… « Starter Girlz »
I hope my story inspires you to start building something of your own! 💛
Are you an executive woman in tech who is secretly dreaming of starting your own business, but without risking your corporate job?
If that’s the case, then here’s what I created for you.
A scorecard that reveals the launch readiness of your business idea, and what’s stopping you from launching a profitable tech business that could replace your corporate job.
In less than 4 minutes, you’ll find clarity on what’s working and what’s missing in your current strategy and uncover your #1 focus area and the exact steps you need to focus on right now.
All you need to do is click the link and take the quiz.
My name is Ksenia and I’m a tech entrepreneur and a certified business coach.
I specialize in coaching women in tech how to build their own business without leaving their corporate jobs. I’m on a mission to empower 10,000 women to use technology to build resilient businesses that solve meaningful global problems while creating the freedom to live their dream lives on their own terms.
And after working with over a thousand executives from top companies like Google, AWS, Adobe, SAP, and others, I created this scorecard specifically for women in tech who need certainty that their business idea will work and a safe plan on how to exit their corporate career without losing their reputation and financial security.
And all you have to do is click the link in Bio and take the free scorecard.
13/10/2025
Women got 2.3% of VC funding in the US.
Yet launched 49% of all new businesses.
That math doesn’t add up, right?
Here’s what the data revealed from 2019-2024:
Women didn’t just get shut out from traditional funding.
They got “no” so many times, they invented a new way:
→ Revenue-based financing (pay back from profits, not equity)
→ Community investment rounds (customers are investors)
→ Strategic partnerships (traded equity for resources)
→ Lean launches (profitable from month one)
The “disadvantage” forced a different playbook.
No massive VC rounds meant:
→ No pressure to scale before finding product-market fit
→ No burning cash on growth-at-all-costs strategies
→ No giving away the company to hit VC metrics
Instead, women built businesses that were:
✔️ Profitable.
✔️ Sustainable.
✔️ Customer-funded.
While VC-backed startups were laying off thousands,
These businesses kept growing.
The constraint became the competitive advantage.
Being locked out of the old system meant building a better one.
This is the kind of business I help women in tech build:
Sustainable, customer-funded, and freedom-driven.
Want to build a sustainable business?
→ Stop chasing VC funding as the only path.
→ Start focusing on revenue from day one.
Sometimes the door that’s closed
Is saving you from the wrong room. 😉
03/10/2025
Freedom isn’t free.
It’s the most expensive thing you’ll ever buy.
In corporate, you pay with:
→ Your time
→ Your energy
→ Your freedom to choose
As an entrepreneur, the price changes:
→ Courage
→ Uncertainty
→ Discipline to keep going when no one’s watching.
Freedom costs more than comfort.
But comfort costs more than freedom.
Which weighs more for you right now,
the price of freedom, or the price of comfort?
17/09/2025
Yesterday, I ran my masterclass with NO voice.
120+ people registered, 50+ showed up live, and there I was… trying to create value despite my vocal cords letting me down (and kids who brought this flue from the day-care). And it worked. 💛
GOOD NEWS: my voice is back!
So the next masterclass TOMORROW will be much better.
It’s still not too late to join us, if you missed it.
Wel’ll be talking how to launch a tech business without quitting your corporate job.
Sign up link in bio.
See you tomorrow? I promise not to cough! 😊
09/09/2025
Every time I talk to women in tech who want to start their own thing, I hear the same fear ↓
𝘐 𝘸𝘢𝘯𝘵 𝘵𝘰 𝘣𝘶𝘪𝘭𝘥 𝘢 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘣𝘶𝘵 𝘤𝘢𝘯’𝘵 𝘢𝘧𝘧𝘰𝘳𝘥 𝘵𝘰 𝘲𝘶𝘪𝘵 𝘮𝘺 𝘫𝘰𝘣.
What if I told you…
You don’t have to.
✔️ You don’t need to take a big leap.
✔️ You don’t need to burn your savings.
✔️ You don’t need to walk away from an executive career.
You just need the right system and a roadmap.
That’s what I’m teaching in my free live masterclass:
𝗛𝗼𝘄 𝘁𝗼 𝗹𝗮𝘂𝗻𝗰𝗵 𝗮 𝘁𝗲𝗰𝗵 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝘄𝗶𝘁𝗵𝗼𝘂𝘁 𝗾𝘂𝗶𝘁𝘁𝗶𝗻𝗴 𝘆𝗼𝘂𝗿 𝗷𝗼𝗯.
→ If you have the skills but not the plan,
→ If you have the ambition but not the roadmap,
→ If you want freedom but fear the risk,
This is for you.
Save your seat via link in bio, and I’ll see you in Zoom next week.
Because the real risk I want you to avoid?
Is never starting at all.
P.S. Share this invite with a friend who needs this.
14/06/2025
INSEAD 15-year reunion on campus this weekend ❤️
Reminded me where it all started and why I do the work I do today. ✨
So grateful to be a part of this amazing alumni community and the Force for Good movement. 💛
13/06/2025
Build a revenue-ready business you want to be known for in just 8 weeks inside the Weatherproof Business Launchpad for Women in Tech.
Learn more via link in Bio and join the amazing community of women in tech already inside the program.
We are starting on Monday! 🚀
10/06/2025
My coach said, « Stop running masterclasses for free. »
Should I listen?
Free might attracts watchers, not doers.
And only action drives change.
Stats don’t lie: 80 % register and never show.
The 20 % who DO… invest in themselves anyway.
So here’s the deal ↓
→ Two live sessions this week.
→ €0 - 1 hour - maybe for the last time.
The first one kicks off today at lunchtime (CEST).
→ Bring your sushi to our Zoom & learn for free.
→ Or miss it & pay for my champagne later. 😂
You’ll leave knowing how to:
→ Pick the one idea worth funding
→ Use 4 % of actions for 64 % of results
→ Land beta users (and euros) before you quit or code
Grab your seat before my Zoom caps out 😉
Link in bio.
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12/02/2026