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We are pleased to welcome into our selection.

Iuter is a premium streetwear brand fully designed and manufactured inMilan, since 2002. Although its first collaborators and supporters were all original members of the city skate and hip-Hop subcultures, Iuter’s aim is to go beyond it’s original context by reconciling the irony, playfulness and experimental nature of its roots to the art and refinement of Italian tailoring.

While creative inspirations behind the collections come directly from the streets of the world, since 2010 Iuter manufactures its garments in its own factory near Milan, pushing a relentless research and experimentation developed in collaboration with some of the best local textile companies.Renowned for its bold designs and its premium production, over the years Iuter has also built connections all over the world to create different co-branding and collaborative projects spanning from product to art, design and music, from Montebelluna to Tokyo.

Today Iuter is a brand known and distributed all over the world, loved for its creative designs and the quality of its garments, designed and made in Italy since 2002.

introduces you :

Amsterdam based founder and former professional windsurfer Paul Zeper first learned how to wind surf at the age of 14 under typical Dutch weather conditions.

While learning to become a graphic designer, Paul organically started to combine his two passions and began to work on his very own surf brand. The idea of New Amsterdam SurfAssociation was born, now resulting in a range of clothes that represent a counter movement within the established surf culture. This shows in rigid colour ways and clean graphics, making its wearers feel united in their collectively shared passion and perseverance. .

“New AmsterdamSurf Association represents a certain vibe, it’s for those who don’t require the perfect wave or ideal conditions. It’s for those who like to be challenged.” - Paul Zeper

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Synthesia Cardigan

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