03/09/2026
Michelle came to us with the big goal of wanting to love her body again
A holiday to Mexico on the horizon was also a nice push for her to start
Sheās nowā¦
8lbs down
Lost 10cm around the body
Her confidence is growing every week
And for the first time in her life she actual looks forward to coming into the gym
(She told me the first time we met that sheās one of those people that full on hates the gymā¦)
And that last point is the one that matters the most
Because the results on the scales are great
But going from someone who never thought theyād enjoy the gym to someone who now leaves every session feeling brilliant
Thatās the result that actually lasts
And thatās the sign of someone turning into their best 2.0 self
Message me āProject 2.0ā and we will get you started the same way we did with Michelleš¤
02/09/2026
Ticked something off the bucket list last weekā¦
Snorkellingš¤æ
No big / deep reason behind me wanting to do it
It was just one of those things that had been sitting on my mind to go try for a while
And I finally just went and did it
And honestly thatās kind of the point I want to makeā¦
The longer I coach people, the more I realise that the things you keep saying youāll do someday donāt happen on their own
You just have to decide to do them
I mean, Iāve been telling myself the past 4-5 years Iāll do snorkelling on holiday
And Iāve used all the made up excuses under the sunā¦
I donāt have goggles or arm bands incase I drown
You need to wait an hour after eating to swim because of cramps
How no one is gonna take care of the business if I get eaten by a sharkš¤£
And because of that (along with me not being a great swimmer) Iāve never done it until now
The same goes for your fitness
Itās never the perfect time
Thereās always something in the way or a thought in your head thatās gonna stop you
But at some point you just have to go for it
Message me ā2.0ā and we can finally get you off the fence youāve been sitting on
P.S - that can be your equivalent to me doing snorkelling and not getting eaten by a sharkš¤£
01/09/2026
September is busier in the gym than January
Hereās whyā¦
The kids are back at school
The routine that disappeared over summer has come back the last few weeks
Summer went fast and people realise they arenāt quite where they wanted to be at this time of the year
And now the Christmas party is being mentioned in the workplace
January has all the noise & attention
The new year new me posts, the resolutions, the 30 day challenges
But September has something January doesnātā¦
A genuine real reason to start
Not a resolution, not the New Year hype
Just a routine thatās come back and the quiet realisation that there canāt be anymore waiting around
If thatās where youāre at right now,
Message me āSeptemberā and letās make the most of the next few monthsš
29/08/2026
This book changed how I coach our membersā¦
Most fitness programs are purely outcome driven
Lose 2 stone
Drop a dress size
Hit this number on the scales by a certain date
But I read something in Atomic Habits that completely shifted how we go about this in our program
Itās called the three layers of change
1.) Most people always start with the outcome
(The result they want)
2.) Then they think about the processes they need to start to achieve that
(What new habits and actions to do)
3.) But the ones who actually make it stick? They start with identity
(Who do you want to be because of it)
Not leading with āI want to lose weightā
Instead think like āIām someone who looks after themselves and is into fitnessā
I applied it to my own life first
And it workedš
So I built it into our programš
Every member who joins starts with a lifestyle audit
Itās a deep look at their current behaviours, their daily life and who they actually want to become
From that we build them a personalised habit tracker
One that is built specifically around who you are now and who you want to be
Because when that gap between the 2 closes through the right & specific daily habits, thatās when your identity starts to shift alongside it
And when your identity shifts to wanting to be the 2.0 better version of yourselfā¦
Everything else follows like the scale weight, the confidence, your results
Thatās what Project 2.0 is built around
Message me ā2.0ā and letās figure out who you really want to becomeāš¼
27/08/2026
ā2kg weight loss is nothing to brag about..ā
I had a conversation with some of the ladies in our group session the past week
They were commenting on how much harder an exercise feels when you add just 1 or 2kg to the weight
And they are absolutely rightš¤£
In the gym, 1 or 2kg is a massive difference
So I flipped it on them...
Because when they step on the scales and they are 1 or 2kg down, itās never enoughā¦
They want more weight loss
They want it faster
They scrunch their nose up at the lack of progress and move on without giving themselves a second of credit for it
But in the gym, that same 1 or 2kg feels significant enough to change everything about how hard an exercise is
So why doesnāt it count when it comes off your body?
1kg is 1kg
Whether itās in the gym lifting a new heavier weight or coming off your body
The progress is real whether youāre ready to give yourself credit for it or notšš¼
26/08/2026
Massive milestone complete for our membersš
Saturday, we completed one big hike with the team
Climbing a munroš»
5 of us turned up
(6 if you include Lottie the dog lol)
And for 3 of them, it was their very first munro that they completed!
12miles
6 hours 2 minutes later
And some amazing views along the way
What a brilliant Saturday spent with the team!š¤
25/08/2026
Iām currently sitting in Edinburgh airport waiting for a flight
Iām off on a summer holidayš
But sitting here waiting to board, Iāve clocked something about myself but also more interestingly something about other peopleā¦
Most people, they start a fitness journey & then canāt wait for a holiday
Usually because it means a break from the healthy eating, a break from the gym and a break from all of it when it comes to your habits & routines
For me, I find it the opposite
Every time I get time away, my brain slows down, the noise stops, and without fail I find myself thinking about my future
Not work future
Not the future of the business
Just me and my future
More specifically⦠how I want to feel in 10 years time
& how I want my body to move
Obviously less pains & aches,
To be fitter,
Stronger and have more energy
At the same time, donāt get me wrong...
Holidays arenāt fitness retreats for me
I relax, I eat well, I enjoy myself
But something about the peace and quiet strips everything back and makes me think clearly about what actually matters
And what I always come back to is -
The way you treat your body right now will have a direct impact onto your habits and routines of the you that exists in 10 years time
Most people only think about how they want to look for their holiday in 3 months time
But a truly successful fitness journey should get you questioning yourself on how you want to feel on your holiday in 10 years time
Penny for your thoughts?
Am I thinking too much before my flight?š¤£