http://www.wearefitnessinc.com/

Fitness Inc., 5C Woodford Road, Bramhall (2026)

08/10/2026

First off, apologies to yoga, pilates, Hyrox, spin and other classes for catching strays here…

They can all be really good for you, for different aspects of fitness… however, they’re NOT going to provide a stimulus to grow muscle

Once you get past about 30, you’re naturally losing muscle each year, for the rest of your life

That’s not only going to impact body shape and strength, later in life, muscle is your biggest storage of glucose, so maintaining/building muscle helps to reduce the risk of type II diabetes and other metabolic issues

This is why strength training at least a couple of times a week should be the foundations of your training… with your choice of yoga, pilates, Hyrox, running, cycling or whatever you enjoy layered on top

Whenever you’re ready to start building well programmed, coach led strength training into your weekly schedule, to see and feel the benefits to your life outside of the gym, drop us a DM and let’s have a chat

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05/10/2026

Hills we’ll die on, when it comes to health and fitness

1️⃣ You’re not going to feel motivated to train most days… the sooner you accept this and stop expecting to feel motivated every week, the more consistent you’ll become and the better results you’ll see

2️⃣ You’ll likely be better off doing 2-3 full body sessions every week, than trying to go 5 days a week doing body part splits

3️⃣ We don’t all have the same 24 hours in a day… if you’re a parent, with a busy job, stop taking fitness advice of a 20 year old who lives in the gym 24/7 or prepping Tupperware full of identical meals

4️⃣ There is no single ‘optimal’ diet or training plan… the best on for YOU, is the one that works for YOU, gets you results, makes you feel good and works for the whole family

5️⃣ Health and fitness does NOT have an ideal weight or clothes size… focus on what your body can do, how you feel, your energy levels and it’s likely if you eat and train to improve those things, body shape will take care of itself

Whenever you’re ready to start building YOUR diet and training plan, to get the results you want and feel your best, drop us a DM and let’s have a chat about how we can help

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29/09/2026

Seeing members get awesome results is nice… but this is the stuff we REALLY care about

1️⃣ Show up, especially on the days you don’t feel like it

These are the days that count

You don’t need to go flat out; sessions can be adapted to allow you to give what you have on that day

We care more about you showing up, staying in the habit and keeping momentum going

2️⃣ Move well

We want you to move well first, control the weight and own the movement before adding more load

Move with intent, rather than just doing stuff to sweat and feel tired

That’s how you get stronger and feel better inside and outside of the gym

3️⃣ Be patient

There’s plenty of people out there selling quick fixes and miracle cures… we’re not one of them, because that’s not going to help you and leave you in a better place

Play the long game, focus on following the plan, being consistent and building the habits…

Then the results will inevitably come in time

Whenever you’re ready to start actually training, making this part of the way you live your life, to see and feel the results of this, drop us a DM

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26/09/2026

Social media has made it seem like you need to live some optimal-biohacking-detox drinking-cold plunging-sugar free lifestyle, with 2 hour morning routines and having ridiculously low body fat to be healthy

Fortunately for you, we’re here to cut through all the misinformation; to make things simple for you and work with you to put the key habits in place, that WILL have a big impact on your health and fitness

If you’re ready to start building a lifestyle that allows you to be fitter, stronger and healthier than ever and feel awesome for it, then drop us a DM to book in a time to come down for a chat

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17/09/2026

This is something we hear a fair bit

“I just need someone to shout at me to make me do it, or if I eat something bad”

You might think that’s what you need, but in reality, it’s probably not…

It’s setting you up for failure

This breeds a bad coaching relationship, where if you feel that you’re ‘cheating’ on your diet and going to get told off by your coach, then your going to try and hide it and lie about it

That’s why we’ll NEVER shout at you in the gym, or make you feel guilty for enjoying a nice meal out, an ice cream with the kids, or a few drinks with friends

Because here’s the thing…

If you’re being consistent with your training, ticking workouts off, being active outside of the gym and making nutrient dense food choices for the majority of your meals, then you can still have room for the things you enjoy…

Maybe not everyday, or in massive quantities, but you can still enjoy them without sabotaging progress

And you do NOT need to feel guilty about that

Also, there will be times when things don’t go to plan; you feel like you’ve had a slip up, gave into the peer pressure and had a few more drinks than you planned

Or felt stressed from work and had an unplanned bottle of red w**e to help you unwind!?

This is the stuff we need to know, so we can work with you, to find out what caused this, identify what you can you learn from it and put strategies in place for if that situation arises in the future

That’s what REAL coaching is

Whenever you’re ready to start actually building a diet and training plan that actually works for you, rather than setting you up for failure, drop us a DM and let’s have a chat about how our 6-Week Health and Fitness Experience can help

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16/09/2026

One of the biggest reasons you never seem to be able to stick with your diet and training plan is because you try and change too much at once…

Cut out all your favourite food (and drinks), trying to eat clean 24/7, no sugar, no booze, smashing the gym 5 days a week, then hit 10k steps every day

Then when you add in your work schedule, sorting the kids out and trying to maintain a bit of a social life, it’s no wonder you constantly feel like you’re failing and falling off the wagon

One thing we do with our members, is look for the easy wins…

What are the simple things we can change, that can fit into their current schedule, that we can build habits around to have a big impact on their body shape and how they feel, as well as their results in the gym

We meet them where they’re at and aim to build on success, so they feel good, motivation builds and then we can stack new habits on top of established ones to keep them making progress…

Rather than overhauling their lives, expecting them to be weighing out food every meal, sticking to rigid meal plans and feeling like they’re relying on willpower to stick with it

Whenever you’re ready to start making some simple changes to your diet and lifestyle to have a big impact on your health, fitness and the way you look and feel, drop us a DM and let’s get a time booked in for a chat

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11/09/2026

Last week, I received a message from one of our members, in response to their check-in, saying they felt a bit demotivated

Life had been a bit hectic over the summer, they’d been on holiday, travelling a fair bit with work, juggling childcare around that and so they were feeling a bit flat

This is completely NORMAL

No one is going to feel motivated all the time, especially when so much energy and brain power is going into work and keeping the plates spinning at home with the summer holidays etc…

When you’re feeling tired, demotivated, low on energy, there’s one thing you can do when it comes to your training (and diet)…

SHOW UP

You don’t need to be perfect; hitting PB’s, or even hitting all your sets and reps

Just go in and give what you have on that day

If you have to reduce the number of sets you lift, or drop the weight slightly, that’s fine

It’s more important that you show up, maintain the good habit and don’t break the chain

Every time you do this it’s a vote of confidence in yourself for becoming the type of person who trains regularly and consistently, rather than falling back into the ‘all or nothing’ mindset

And it’s when you keep that chain going, become more consistent and less ‘all or nothing’ that the good results come… and stick around

Whenever you’re ready to start becoming more consistent with your training and seeing and feeling the results of that, drop us a DM and lets arrange a time for a chat about what you’re looking to achieve and how our 6-Week Health and Fitness Experience can help

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09/09/2026

Are you exercising or training?

Training is going into the gym with a plan,

Knowing what you need to do and why you’re doing it

It’s about asking your body a question and repeating that question, over and over again, asking it to adapt stronger, fitter and to grow muscle

Exercising is going an doing random workouts, generic classes, something different every time you go to the gym

It’s just going through the motions, jumping on whatever machine is free or doing the same exercises, with the same weights, since you had your first gym induction 5 years ago…

Sure there’s benefits to just lifting a bit of weight, or getting your heart rate up

But if you’re after getting in shape, feeling fitter, stronger and with more energy, you’re definitely leaving gains on the table

If you’ve had enough of going through the motions, or feel frustrated at a lack of progress from your efforts in the gym, maybe you’re ready for us to take away the guess work for you

During the 6-Week Health and Fitness Experience we’ll work with you to build training programmes the suit you, the way you move and what you want to achieve

We’ll also identify what you need to be doing nutritionally to support your training, to help you get in great shape and feel amazing, as well as look at some simple actions you can put in place to build the habits you need to fit everything into your lifestyle

Whenever you’re ready, drop us a DM and let’s arrange a time to meet up, look at what you want to achieve and how we can help

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07/09/2026

I’d argue a lot of the diet and training advice that’s popular on social media is NOT what you need to hear

Your metabolism is broken, but this metabolic reset diet and training plan 🙄

Your hormones are out of whack, you need this list of supplements to balance them out 🤦🏻‍♂️

Not losing fat? You need a detox juice cleanse 🤢

As well as probably selling you a product you don’t need, it’s taking control away from you and making you feel like you’re broken

When in reality, as harsh as this might seem, you’re probably not as active as you think you are and you’re eating more calories than you realise

You need a training plan that fits around work and family life and maximises your precious time in the gym…

Eat more nutrient dense foods, made into meals that taste good and help you to maintain a caloric deficit

And to do this consistently, even when life gets busy…

Which is where we come in…

We’ll work with you to identify simple actions to help improve your diet and have control over what you’re eating each week

Build a training plan to suit you, the way you move and what you want to achieve from your training

And we’ll hold you accountable to showing up each week and being consistent

Whenever you’re ready to start taking back control, drop us a DM and let’s arrange a time to have a chat about what you’re looking to achieve and how we can help

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02/09/2026

It’s September…

The kids go back to school this week…

After a new year, it’s probably the closest your getting to a fresh start part way through the year…

So it’s an ideal time to start building into these routines new habits around training, healthy eating and being more active

Now is the perfect time to drop us a DM about getting involved in our 6-week Health and Fitness Experience

Let us work with you to help identify what you need to do to integrate training into your weekly schedule

Build the systems you need to make it more convenient to eat healthy meals, that taste good, that the whole family will eat and that make you feel great

There’s roughly 30% of the year left, a perfect amount of time to build the foundations you need to look and feel your best, before the chaos of Christmas starts to kick in

If you’re ready to take action and start to build YOUR diet and the habits you need to make the gym a sustainable part of your lifestyle, drop us a DM and lets arrange a time to have a chat about what you’re looking to achieve and hoew we can help

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Fitness Inc.

08/10/2026

05/10/2026

29/09/2026

26/09/2026

17/09/2026

16/09/2026

11/09/2026

09/09/2026

07/09/2026

02/09/2026

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