09/07/2026
Big shoutout to all of our guys who’ve been showing up and training in the heat recently!
It’s the people who show up, pull up their bootstraps, and get the work done when circumstances are far from ideal who become the action takers over the excuse makers.
Anyone can do the work when it’s easy!
It’s the ones who keep going when it’s uncomfortable, inconvenient, and difficult that become the top 5 percent.
Remember this:
It’s not about what you get — it’s about who you’re becoming.
Ask yourself this:
“What would the person I want to become do right now?”
Lean into discomfort. Don’t run from it.
Choose the hard option.
Do the extra rep when nobody’s watching.
Take the stairs whilst everyone else takes the escalator.
Especially after a long flight!
Especially with a heavy arsed bag on your back!
The people who are where you want to be didn’t magically arrive there. They became that person by consistently doing the things that version of them would do.
Same for you.
Same for me.
Same for anyone.
The people who truly reach their goals — and stay there — are the ones who do the work regardless of the circumstances and regardless of how they feel about it.
Accept that it’s hard…
Then do it anyway!
15/06/2026
9 years of crew 🙌🙌
What a milestone!
15/06/2026