The Alpine Room - Specialist Ski Shop

This! Buy boots from us, be in with the chance to ski in Canada for FRREEEEEEEEE!

Buying new ski or snowboard boots for your half term holiday? Make your purchase at an SIGB retailer to be entered into our competition to win the snowsports trip of a lifetime!

For every pair of ski or snowboard boots bought between the 1st of October 2025 and the 1st April 2026, you could be in with the chance of winning an all inclusive trip for two to Big White Ski Resort in Canada! Simply buy your boots and enter online at the link below:
https://bigwhite.sigb.org.uk/

🎁 Includes:
🏨 7 nights in Big White’s ski-in/ski-out village
🎟️ 6 days of skiing or snowboarding in the finest BC powder
✈️ Flights and transfers
🍽️ Dining & tubing fun

📸 Alex Jeynes

We love our customers, and always look after them!
Meet Dave. Dave is an absolute gent! He travelled over to us from Oxford for his new ski boots this time last year. He is happy to report that he has put them through their paces on a couple of ski holidays, and they are much more comfortable and responsive than his previous boots. He has come to see us again now, as per our aftercare policy, because the boots need a small adjustment to keep him skiing all day!

Brand new reductions on kids ski wear in the countdown to Half-term! ski wear for boys and girls from age 1 up to 16! Sale prices now online and in store on all our brands, including Roxy and Quiksilver, Poivre Blanc, Colmar, Killtec, Helly Hansen and Dare2B

Come into our shop in Danbury, Essex (UK) to try on - OR buy online at www.alpineroomshop.co.uk

Many adult ski jackets also now reduced, with reductions of £100 or more!


— at The Alpine Room - Specialist Ski Shop.

Our ski bootfitters have been working their socks off at weekends and pretty popular on weekdays too, since before Christmas. If you would like to come and see us for a ski bootfitting then please check your diary and get in touch as soon as you can, rather than leave it until the last minute.

We still have great stock availability and have recieved top-up deliveries from many of our brands. If you would like us to set you up with a holiday- and performance-transforming fitted ski boot, for the retail price of your chosen boot and footbed and an hour and a half of your time, then why not book a bootfitting with us.
You'll even be in with a chance to win a ski holiday in Canada!

Check out our availability using the booking link below.

https://www.fresha.com/book-now/the-alpine-room-io9ynu05/all-offer?share=true&pId=205349

There's nothing like a little morale boost. Whether it's the good news that there is a lot of good snow hitting French, Italian and Pyrenees resorts right now, or whether it's the news that we have some great sale prices now on! We have great reductions on current and previous season ski outerwear and many midlayers for men, women and kids in a wide range of brands, pricepoints and sizes!

Our in store prices match our web prices so pop on the website and have a browse or come by to visit us (open every day except Tuesdays)

www.alpineroomshop.co.uk

Lots of snow right now in the Alps - so we are sharing a very important reminder that OFF-PISTE skiing isn't (and shouldn't be) something for everyone. If you aren't skilled, knowledgeable or prepared enough, it could cost you your life.

Essex cold snap is on the way, apparently, but we are prepared! Closed New Year's Day but open again on Friday 9.30am, with sledges and snow shovels in stock!

Christmas and New Year Opening Hours

Just in case you didn't know (because we keeeep going on and on about our renowned ski bootfitting service) , we've got some fabulous skiwear and accessories at a wide range of price points for adults and kids - come check out the shop or the website !

Open Sat 9.30-5.30, Sunday 11am - 4pm, Monday 9.30-5.30, Tuesday closed, Wednesday (Christmas Eve) 9.30-4pm

www.alpineroomshop.co.uk

Latest stock deliveries! Dare2B for men, women and kids ! In store and online on our website now!

Now open every day except Tuesdays !

Monday , Wednesday, Thursday, Friday and Saturday 9.30-5.30
Sunday 11am - 4pm

https://www.alpineroomshop.co.uk/dare2b-m-102.html?sort=2d