29/05/2026
The story you keep telling yourself about why things are not clicking is usually the last place you look for the real answerโฆ
Every ambitious man I know has said some version of these at some point.
โI just need to be more consistent.โ
โ I know what to do I just need to do it.โ
โI work better under pressure.โ
โFresh start next week, Iโm going all inโ
And the frustrating thing is you mean it every single time.
The intention is always genuine.
But then the same thing happens and you end up back in the same place wondering whyโฆ
Here is what I wish someone had told me earlier.
None of that is a discipline problem or a motivation problem lol.
Those are just the stories sitting on top of the real thing.
Underneath all of it are subconscious programmes that were built long before you had any say in them and they have been quietly overriding everything you consciously try to do ever since.
You can work harder all you want, come up with a new strategy, or try think your way through them.
Itโll do nothing as they have to be addressed at the level they actually live.
And when that happens, the cycle that felt impossible to break just stops.
๐ง DM me IDENTITY and I will send you a free training and google doc that uncovers the core beliefs in your subconscious that are holding you back.
28/05/2026
I spent thousands on business mentors, courses, books, events, and coaches.
All the habits were nailed, I was going to the gym, looking after myself, showing up on a daily basis and doing everything right on paper...
However, the results still werenโt a reflection of this, I was stuck.
For a long time I thought it was strategy. So I would find someone whose strategy was working and copy it exactly...
Taking the same steps and using the same system.
Still nothing clicked.
What I did not understand then was that strategy is neutral.
It works or it does not depending entirely on the state of the person executing it.
And my state was a mess.
I was operating from scarcity. From fear. From a nervous system that was completely shattered.
I was putting in maximum effort from a place of needing it to work, which is one of the worst internal states you can operate from.
When I finally stopped trying to fix the outside and started working on the inside, everything shifted.
I was working the same amount of hours but with less force and desperation.
And almost overnight the results that had escaped me for years started appearing...
It felt like I was putting in less effort and seeing ten times the return.
The big lesson I learned is that your external reality is a reflection of your internal state, always. Shift the internal and the rest will follow.
If this resonates and you want to understand what is actually running the show - book a free Clarity Call.
30 minutes on Zoom. We get clear on your vision and what is holding you back.
๐ Link in bio.
22/05/2026
Losing my Mum at 19 didnโt just change my life, it changed my entire reason for living it tooโฆ
For a long time I could not figure out how to keep building without her being the reason behind it.
And then I realised I donโt need an external reason anymore, I just needed to become the man she always believed I was.
This is what drives everything now.
If you have lost someone who made you rethink everything, this is for you. ๐ค