Athlete Service

Signs ready to promote a great run event on behalf of Radnage Primary School

Currently my favourite jacket for the night time ride home. Windproof and warm, but most importantly gives lots of confidence riding in traffic knowing I'm lit up like a Christmas tree. The Ale Guscio Iridescent jacket is here in the shop.
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This Tifosi Rostra flat bar all rounder is available in small, medium, and large. The aluminium frame and carbon fork can accommodate up to 38mm tyres, and has bosses for mudguards and racks. It is equipped with Shimano's Tiagra gear set and mechanical disc brakes. Great for exploring or commuting. £1249.

Visit ATHLETE SERVICE in Henley-On-Thames!

Excited to be one of the first shops in the country to have a handful of these packs two of which already made it onto bikes and we also have a range of the brand new Shimano wheels to view (and buy)!

Visit ATHLETE SERVICE in Henley-On-Thames! Get your limited edition DURA-ACE launch package now! Available at selected dealers.

Today's deal is 10% off the Wahoo Kickr Core online or to pick up straight away from our shop. And unlike the online players we can help fit a correct cassette for you to use (it doesn't come with a cassette).

https://www.athleteservice.com/components/turbo-trainers/wahoo-kickr-core-powertrainer__1406

As well as some great offers in store (please ask if you are after anything specific before heading to the big online players for "deals") we have a great offer to get the Indoor Training season Kick(r) started with 10% off the amazing Wahoo Kickr V5 for Black Friday 26th November only. Offer price is £899.99 £100 off RRP and available to pick up in shop or to courier. This is an offer supported by Wahoo and will be the only deal this season (while there is stock) and also includes a year's subscription to the all new Wahoo Systm online software (Sufferfest plus much more) so there has been no better time to buy (certainly at least since COVID19 kicked off!)

https://www.athleteservice.com/accessories/turbo-trainers/wahoo-kickr-2020-v5-smart-power-trainer__9003

For a while will be doing 121 swim coaching at Henley leisure centre while the building gets back to full ⚡️- we’re having some work done so just the pool is out of action !
If you’d like a few pool based sessions for technique advice or learn to swim then get in touch

Our first eagerly awaited stock of brand new Tyre have arrived in 28mm and 32mm.

We are at with come and say hello and learn more and try the great products

Is there a safe way to listen to music while ? With AfterShokz open-ear bone conduction headphones, the answer is YES! AfterShokz headphones sit on top of your ears instead of going inside them, leaving your ears wide open to clearly hear the environment around you, while still listening to your music. Entertainment and safety can go hand in hand, all you need is AfterShokz headphones.

Want to try them? We have this special offer running strictly from 12th to 18th April in shop and online, promotion supported by Aftershokz to increase footfall post Covid restrictions.

Aeropex: Save 20%
Air: Save 30%

https://www.athleteservice.com/aftershokz

Is there a safe way to listen to music while ? With AfterShokz open-ear bone conduction headphones, the answer is YES! AfterShokz headphones sit on top of your ears instead of going inside them, leaving your ears wide open to clearly hear the environment around you, while still listening to your music. Entertainment and safety can go hand in hand, all you need is AfterShokz headphones.
Want to try it? Now it's the right time! We have this special offer this week in shop and online.
Aeropex: Save 20%
Air: Save 30%

Fix Your Bike Voucher Repair Scheme

We have just been informed that the fourth wave of the government £50 Fix Your Bike voucher scheme vouchers is open to claim, be quick they tend to go in hours! You can choose us from the approved repairers when registering.
https://fixyourbikevoucherscheme.est.org.uk/

Fix Your Bike Voucher Repair Scheme The Fix Your Bike Voucher Scheme aims to encourage more people in England to embrace cycling as an alternative to private cars and public transport, particularly while social distancing measures are in place. The scheme will be open to anyone who has an unused bike in need of a repair. It will help....

Indoor trainer update - we had this month's delivery from Wahoo - a few Wahoo Kickr V5 in stock (£1000) and Wahoo Kickr Bike (£3000). A slight slow down in sales as the weather improves but this indoor cycling thing seems to have caught on..! We also have a regular who has traded in a few months old Wahoo Kickr V5 for a Kickr bike before it goes on eBay and will sell for £800 or more offering to our Facebook readers for £700 perfect working condition (just not quite as nice as as Wahoo Bike!). We have no sign of stock of Wahoo Kickr Core trainers so if anyone is waiting for one of these you can grab a better spec machine for the same price. Email us if interested [email protected]

https://www.athleteservice.com/accessories/turbo-trainers/wahoo-kickr-2020-v5-smart-power-trainer__9003

Tacx Neo Bike Smart £2,299.00

We have a rare item in stock, a Tacx Neo Bike. We would rather sell to a deserving Athlete Service customer or contact than a random online buyer. If we put this in stock online it will automaticlaly notify around 90 people and be gone in minutes but will wait until Monday before doing that.
Pick up in shop only (we will not courier).
Next week we have a handful of Kickr bikes arriving too with spare stock, same situation there.

https://www.athleteservice.com/6895/products/tacx-neo-bike-smart.aspx

Tacx Neo Bike Smart £2,299.00 The Tacx Neo Bike Smart is finally here! If we are showing it as in stock we do actually have stock in the shop!

Everyone loves a post with a picture of a top end bike. It doesn't get better than this Swiss beauty! The brand new BMC Teammachine 01 One. This week we took delivery of one of a handful headed to the UK this year. Just need to wait for a lucky owner with a spare nearly £10,000 to burn (one that will fit a 56cm!). Review posted on Cyclist today out of interest and just announced Road Bike Design and Innovation award 2021.
https://www.athleteservice.com/9782/products/2021-bmc-teammachine-slr01-one-ltd-road-bike-in-carbonbwhitered.aspx

https://design-innovation-award.com/winner/bmc-teammachine-slr01-one/

https://www.cyclist.co.uk/bmc/8832/bmc-teammachine-slr01-one-review

Here we are again in lockdown. We have been incredibly fortunate over this past year that, as an essential service provider, we have remained open and busy. Thank you to all of you amazing customers who continue to support us. Please help us by ensuring that you always wear a mask if entering the shop, and respectfully keep 2 metres apart from staff and other customers. Please ask us for assistance, and if you have any questions or enquiries that require more time than a couple of minutes, please call or email us to discuss. Similarly, if you need some emergency repairs, or are bringing in your bike for a simple fix, you may be asked to wait off site so we can keep everyone as safe as we can. Our opening times remain as: Monday to Friday, 9-5; Saturday 10-4; closed Sunday.
Thanks from the team as AS.

We are lucky to have stock of the brand new long awaited Wahoo Elemnt Rival triathlon watch. Loving the Elemnt features brought to the wrist!

Before these go on eBay tomorrow, is anyone interested in either of these MTBs. They were both the kids but have been unused for a few years now. I've given them the once over to make sure they are all working well. The white Giant Revel 3 is a small and would suit up to about 5ft 5. The black Giant Boulder is XS and probably suit up to about 5ft 1. So either child or small adult! Both 21 speed Shimano and £130 each. Few scuffs as expected but otherwise decent. Simon

Fix Your Bike Scheme FAQs - Energy Saving Trust

Just a reminder that we are open fortunately being classed as an essential service. We are now on top of bike servicing without a waiting list however please do get in touch before bringing your bike down.

On a related note a reminder for those interested in the government "Fix Your Bike Voucher Scheme" where you can register for £50 towards a bike service we are registered with this initiative and a new release of vouchers are due soon so please look out as the first release went very quickly. This time limited to one per household (and the weather is now not so great!) so may be more chance of actually being able to register for one! (No link currently to register)
https://energysavingtrust.org.uk/advice/fix-your-bike-scheme-faqs/

Fix Your Bike Scheme FAQs - Energy Saving Trust Do you need financial assistance for bike repairs? Through our Fix Your Bike Voucher Scheme we can offer you financial assistance.

www.athleteservice.com

Just a reminder that as per Lockdown 1.0 we will be open as usual (well the new usual; no cafe, limited numbers in the shop, face masks etc) for your cycling needs as we are fortunately classified as an "essential" service.

We expect to be nowhere near as busy as the first lockdown and indeed for the first time in six months we don't have a servicing waiting list (but please do let us know before coming down with your bike).

As always we are very grateful for all our customer's ongoing support and in the run up to Christmas please do ask if you are after your next cycling or triathlon related purchase before hitting the online shops. We may even be able to offer useful advice before you buy the wrong thing and with the bike industry and supply at the moment we may even be able to compete on price and stock with the big online shops!

We have a good proportion of our stock on our online shop www.athleteservice.com but there are lots of items not listed on there including certain items which will be out of stock on all the online shops but we save some stock for our special customers we know are hard to get hold of! Please feel free to email or call us if you have any queries [email protected], 01491598089.

www.athleteservice.com COVID-19 UPDATEOur online shop is functioning as normal with in stock items dispatched same day via Royal Mail or other courier.Our cafe is currently closed but main retail shop is open but restricted to sensible numbers and busy times.Please call or email us before you bring your bike in for servic...

Don’t get caught in the dark! Just in, some fantastic lights from one of our favourite British brands .lights. For the extreme night MTB riders the amazing 5000W handlebar mounted and brand new 2000W helmet mounted and a selection of powerful road commuting lights and sets.

We have some rare stock of the brand new V5 2020 model in stock. Reserve one while you can they won’t be here long with Wahoo and all the major online shops currently sold out! https://www.athleteservice.com/9003/products/wahoo-kickr-2020-v5-smart-power-trainer.aspx

Parting your legs when you take a breathe is a top fault for quite a lot of swimmers. Quite often a scissor kick can go unnoticed in even in the strongest of swimmers strokes ... and it’ll be slowing you down so it’s time to fix it 😜. The beauty of our pool is we can slow down the video while u are in the pool and pin point how we can make you more streamlined. Think big toes tapping together all the time. 🏊

Make contact with based here to take your swimming to a new level.

Perfect for anyone building towards 2021 sprint, standard, 70.3 & Ironman triathlon / openwater endurance events.

The endless pool is also a perfect way to help you build water confidence so you can use swimming for recreational purposes ... or to even to learn freestyle from scratch ... everyone welcome.

For what to expect and available packages click here :

https://www.sophiewhitworth.com/video-analysis

We don’t normally sell second hand bikes but this one is a bit special and very good condition. Pinarello Nytro electric (Fazua system) road bike. 51cm effective top tube length. Carbon frame, Ultegra components, Pirelli tubeless tyres. Bought new for £6500 not really suitable for the current owner so lightly used (bought a gravel bike equivalent and selling this). £4000 ONO. If any customers are interested please get in touch before it hits eBay... we have it in the shop for viewing/sizing for a couple of weeks.

We have some great new models from On in stock as well as the new carbon infused Cloudboom we have updates of our most popular running shoes the Cloudflow and Cloudflyer as well as the CloudX cross training shoe. There’s never been a better time to try with a 60 day money back guarantee. Another great initiative to support retailers and customers from . Lace up and experience running on clouds.
Not convinced? Return them within 60 days for a refund.
Fun guaranteed or your money back.
*Available in-store only

Get ready for winter!
For the first time since February we have stock available of the Kickr Core, newly updated Kickr and the amazing Kickr Bike, plus accessories!

Cloudboom: carbon fiber plate racing shoes | On

Try the On Cloudboom!
So not only do we have the highly anticipated latest “carbon infused” marathon race shoe from On in stock for the next two weeks we are excited to be the first to have an entire fleet of demo shoes for customer to try the latest Swiss technology!

Come and grab a pair to try for a run while we have the demo shoes and stock to buy!

https://www.on-running.com/en-gb/products/cloudboom/mens/white-black

https://www.athleteservice.com/8637/products/on-running-cloudboom-mens-running-shoe-in-whiteblack.aspx

Cloudboom: carbon fiber plate racing shoes | On Discover the Cloudboom: our ultimate racing shoe with Carbon-fiber-infused Speedboard® . Engineered for explosive speed, lightweight and agile on sharp turns.

Yes, we do electric bikes!
This week’s lovely bikes an electric folding bike for commuting from , (£1000), the new Kinesis Range this in a flat bar build (£3150) with the brilliant system and the awesome BMC TrailFox Amp (£6000) with

Absolutely loving the 100% Speedtrap Sagan Limited Editions

Very excited to finally receive our first few looking lovely in the sunlight! We have a small and a medium flat bar and a large drop bar version. @ Athlete Service

Athlete Service updated their business hours.

Athlete Service updated their business hours.

Bike servicing update
We are now at more than full capacity bike servicing with over 30 bikes currently in for service from "simple" fixes to full strip services and complete bike builds so we are now operating a waiting list. Please now do not simply bring your bike in to be added to the queue. If you can call (01491 598089) or ideally email us [email protected] with your contact details, bike details and rough work required and we will add you to our list. When it is your turn we will contact you to bring your bike down. Currently for new bikes booked in we are looking around a week wait to bring your bike down. We appreciate this is not ideal but everyone wants their bikes to be working as soon as possible but we are working flat out can only do so much.
Thanks from the team at Athlete Service.