02/04/2020
In this TED Talk Wendy Woods explains why TSI (Total Societal Impact) trumps CSR every time by showing us stats and stories from companies like Air B'n'B and Standard Bank:
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https://www.ted.com/talks/wendy_woods_the_business_benefits_of_doing_good/transcript -875860
Thanks to Tomorrow Today for sharing!
Transcript of "The business benefits of doing good"
TED Talk Subtitles and Transcript: "The only way we're going to make substantial progress on the challenging problems of our time is for business to drive the solutions," says social impact strategist Wendy Woods. In a data-packed talk, Woods shares a fresh way to assess the impact all parts of busi...
25/03/2020
A Covid 19 tracker app is out for the UK (and the US tomorrow). Designed by doctors at King's College London and Guys and St Thomas’ Hospitals it aims to help scientists get to grips with the unreported data. All you need to do is to download and report daily whether you are feeling well or ill.
Download it here: https://covid.joinzoe.com/
07/03/2020
"It is a new relationship between company and consumer, purchase is premised on the brand’s willingness to live its values, act with purpose, and if necessary, make the leap into activism.” says Edelman's CEO.
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https://www.edelman.com/news-awards/two-thirds-consumers-worldwide-now-buy-beliefs
05/03/2020
Got a big idea or a great cause?
Have purpose oozing out of every one of your pores?
But don't seem to get the traction you want?
Then it's time to be more pirate:
https://www.youtube.com/watch?v=TkLDttD9mSs
05/10/2016
Delighted to announce that 'Defying Gravity' is now a European Trademark - CTM 015453368!
13/06/2016
Do you know any druids, who could help me design a summer solstice ritual for Stonehenge? Yap, - it's next week's challenge . . .
05/06/2016
I'm currently designing a 'Dinner Party Challenge Game'. In this glorious weather we had a quick brainstorming session in the Park:
01/06/2016
So what are you brave enough to ask for?
31/05/2016
Adventures ARE a great way to learn, as research shows that heightened emotional states anchor in learning even more.
30/05/2016
Check out our adventure in Victorian times:
https://youtu.be/LcKCBR9918c
Week 16 – In which I lived in an authentic Victorian Cottage
For this week's challenge I stayed at the cottage featured in the BBC series Victorian Farm. We pumped water from a well, used candles and oil lamps, and a w...