The Longevity Games

🧡 The Challenge Is Set! 🧡

Who's heading to Lydiard parkrun tomorrow?

Let's see if we can turn the start line into a sea of The Longevity Games Finishers T-shirts! 🌊🧡

Whether you've got a bright orange 2026 finisher's tee, a pink one from previous events, or any of your Longevity Games gear, pull it on and wear it with pride.

The mission? 🚀

How many Longevity Games finishers can we get at Lydiard parkrun tomorrow?

Let's flood the crowd with colour, celebrate being part of this amazing community, and maybe spark a few conversations about why we're on a mission to make Swindon the fittest town in the country.

📸 If you spot fellow finishers, grab a photo and share it. 👕 Wear your finisher's T-shirt. 🧡 Bring the Longevity Games spirit.

Who's in? Let us know below and let's see just how orange (and pink!) we can make Lydiard tomorrow!

🧡🏃‍♂️🏃‍♀️💨

📖 One chapter in Dr David Cox's book, "The Age Code", really got me thinking about what's happening here in Swindon.

Chapter 4 looks at Kuwait and how rapidly health changed when the environment changed. In just one generation, increased wealth, less physical activity, and greater access to highly processed foods led to a significant rise in obesity and type 2 diabetes.

While Swindon isn't Kuwait, there are parallels we shouldn't ignore.

Over the last few decades, daily life has become far more convenient. Many of us spend long periods sitting at desks, in cars, or on the sofa. Food is available 24/7, often delivered directly to our door. Technology has removed much of the physical effort that was once built into everyday life.

The challenge is that our bodies haven't evolved as quickly as our environment.

We're still designed to move regularly, build and maintain muscle, challenge our cardiovascular system, and eat predominantly whole foods. Yet modern life often nudges us in the opposite direction.

That's why I believe the answer to many of our long-term health challenges isn't simply building more hospitals or treating illness once it arrives.

It's creating a culture where movement is normal, fitness is valued, strength is maintained as we age, and healthy choices are easier to make.

That's exactly why we're building The Longevity Games.

Our ambition isn't just to host events. It's to help create a healthier Swindon, where people are encouraged to improve their fitness, maintain their independence for longer, and invest in their future health before problems develop.

Health isn't built in hospitals.

It's built every day through the choices we make, the habits we form, and the communities we create.

💚 Your pace, not a race.

🏃‍♂️🏃‍♀️ LONGEVITY RELAY COURSE RECCE THIS SUNDAY! 🏃‍♀️🏃‍♂️

Thinking about taking part in the Longevity Relay? Already entered and want to see what you've signed up for? Then come along this Sunday at 10am for a run-through of the course! 🙌

📍 Meet at Moredon Sporting Hub
⏰ 10:00am

We'll be heading out around the full relay route so you can get a feel for the course, ask any questions, and meet some of your fellow participants.

⚠️ IMPORTANT: Please park at the garden centre opposite Moredon Sporting Hub, as the venue will be busy on Sunday.

Don't worry about speed either – we'll be run/walking the route and waiting for everyone. This is very much at your own pace, not a race. Whether you're a seasoned runner, planning to walk sections, or just curious about entering, you're more than welcome to join us.

The Longevity Relay is all about teamwork, community, movement, and having fun. If you've entered already, come along. If you're still thinking about entering, this is the perfect opportunity to see what it's all about.

👉 Entries: The Longevity Relay - The Longevity Games
https://share.google/ftYMTIkPVPBbIWQTP

Who's joining us on Sunday? 👇

🚨 ONLY 100 SPACES LEFT! 🚨

The countdown is on for the Longevity Relay at Moredon Sporting Hub on Saturday 4th July, and there are now just 100 places remaining! 🔥

That might sound like a lot... but when you break it down, it isn't.

💪 That's just:
👤 100 solo entries
👥 50 pairs
👥👤 33 teams of 3
👥👥 25 teams of 4
👥👥👤 20 teams of 5
👥👥👥 16 teams of 6

The Longevity Relay is a unique 12-hour challenge from 9am to 9pm, where you decide how to tackle the day. Go solo, pair up with a friend, or build a team and share the miles together.

🏃 4.5-mile relay loop
🏕 Bring your gazebo and make a day of it
🎯 Suitable for runners, walkers, clubs, workplaces, families and friends
🤝 A fantastic community atmosphere from start to finish

⏰ Entries close at 8pm on Sunday 28th June (or sooner if we sell out).

https://www.eventbrite.co.uk/e/the-longevity-relay-tickets-1968279020535

Don't leave it until the last minute and miss out.

Who's on your team? Tag them below! 👇

Great businesses don’t just sponsor events… they back a vision. 💚

That’s exactly why we’re so proud to have Cantillon Group supporting The Longevity Games again in 2026. 🙌

Based right here in Swindon, Cantillon Group was founded by Matt and Naomi Cantillon in 2010 and has grown into a highly respected multi-service construction and facilities business covering electrical, plumbing, carpentry, roofing, decorating, building works, facilities maintenance and much more.

But what stands out most is that they genuinely understand what we’re trying to achieve.

The Longevity Games has never just been about one event or one day. It’s about creating a healthier future for Swindon and beyond. It’s about helping people move more, build confidence, improve their healthspan and realise they’re capable of far more than they think.

Matt and Naomi immediately understood that vision.

They understand that stronger communities are built when local businesses invest in local people. 💪

As a company that has continued to grow from a local business founded in 2010 into a trusted name across the region, their support helps us keep pushing our mission forward and reach even more people across Swindon and beyond. 🌍

A huge thank you to Matt, Naomi and everyone at Cantillon Group for believing in what we do and for being part of the journey once again in 2026. 🙏

Please take a look at their website and support the businesses that support our community:

🌐 www.cantillongroup.co.uk

Together, we're proving that when local businesses and local communities work together, amazing things can happen. 💚

🧡 WE LISTEN TO OUR COMMUNITY 🧡

One thing we've always tried to do at The Longevity Games is listen to the people who take part.

We know not everyone wants or needs a finishers T-shirt, while others absolutely love collecting them and wearing them with pride around Swindon (and beyond! 😍).

Our mission has always been to make The Longevity Games as accessible as possible, because we genuinely believe that taking part in regular physical activity can transform lives, improve health, boost confidence, and help people stay stronger and more independent for longer.

So, following feedback from participants, from our September event onwards you'll have two entry options:

🏃 Standard Entry – £26

👕 Entry + Finishers T-Shirt – £36

The famous Longevity Games finishers T-shirts have become a bit of a badge of honour, and we regularly spot them in gyms, parkruns, supermarkets, coffee shops, workplaces, and all around Swindon! 🧡

But most importantly, this change gives more people the opportunity to take part in an event that is all about inclusivity, community, and improving your long-term health.

Whether you're walking, jogging, running, stepping or jumping your way around the course, there's a place for you at The Longevity Games.

Your pace, not a race. 💪

📅 The Longevity Games Autumn Challenge
📍 Swindon Harriers Athletics Track
🗓 Sunday 13th September 2026

🎟 Entries now open: [Enter The Longevity Games 2026 Autumn Challenge](https://www.eventbrite.co.uk/e/the-longevity-games-2026-autumn-challenge-tickets-1978295432894?utm_source=chatgpt.com)

Who's going for the T-shirt? And who's just coming for the challenge? 👇🧡