7hundred

See the latest addition to our BŌKEN range. New KAZE wheels deliver performance and features well above their price point. Bonus for the early birds too!

[preview] Boken KAZE Wheels Teased a few weeks back, we are now very pleased to share with you the latest addition to our performance-without-the-premium BŌKEN range: KAZE

Hopefully these will be relevant this "summer"!

We love 'em regardless....

The latest edition to the SunGod PACE range, the new Vulcans VENT builds on the company's best selling cycling specific Vulcans. The Vulcans Vent came out of experimentation with elite athletes, specifically riders from INEOS and SD Worx, and their needs when performing at the highest level: Climbing in mid-summer, cyclo-cross efforts and feedback on fit for smaller faces.

Built to sit slightly lower on the face, the new Vent are suitable for a wider range of face shapes and offer a second distinct Vulcans silhouette to the range.

As the name suggests, the Vulcans Vent are engineered with integrated laser cut vent technology that draws airflow across the back of the lenses. The de-misting airflow this generates makes the Vent the ideal choice for low speed, high-intensity efforts such as climbing in the the heat.

Available at launch in 3 guises, all with 8KO Nylon lenses for best-in-class optical acuity and clarity.

Get yours here:
https://www.7hundred.co.uk/collection/vulcans-vent

German engineering meets Italian craftsmanship.

Sometimes good isn't enough, and excellent doesn't cut it.
Sometimes you need to go all-out.

We have the pleasure to be building a dream bike (as soon as it's released) with a no-holds-barred approach. These THM Clavicula SE Road cranks with integrated Power Meter are fitted here with Carbon Ti X-CarboRing EVO Chainrings, and represent the pinnacle of lightweight carbon engineering and performance.

Tipping the scales at just 475g in a 165mm 52/36 configuration, they are almost 300g lighter than a Dura Ace equivalent.

While we wait for the release of the new frame they will adorn, our discerning punter has decided that they need a non-power set for their interim rig.

Because sometimes, you also need two.

Get in touch if you fancy some of the same!

Man I love a Moots build! 

Perhaps it speaks to my age, reminiscent of simpler times, of round tubes and ironically no social media. I love how it tells a story of a group of passionate frame builders spending days producing something remarkable specifically for someone. Every Moots we have done has a story, hand-made with the iconic yellow card ineligibly scribbled by the mechanic, their handwriting standing in stark contrast to the art they just produced. 

It's an analog story in a digital world. 

James reached out to us a few months ago, wanting to build his dream bike, we spent some time together getting the size, colour and spec dialled in to his preferences.

We alighted upon:

Moots RCS in Trans Am finish 

Enve to finishing kit 

DT Swiss ERC 1100 wheels 

Conti GP5000STR 32mm tubeless 

Shimano Dura Ace groupset 

Thank you for your patience and support during this process James. We hope that this build is just what you wanted, your dream bike. 

One wheelset. Every surface.

The new ERE Explorator CCR45 is an accomplished all-road crossover wheelset.

At just £599 and 1575g, it combines IONA II hubs, Alpina Extralite spokes, and a 45mm carbon aero rim for speed on tarmac and control on rough terrain, without compromise.

Race proven with a 5th place at Paris-Roubaix U19 - it is UCI approved and is the ideal first carbon wheelset, or second set of hoops for your Gravel rig when you change up your riding.

IN STOCK!
➡ https://www.7hundred.co.uk/dpt/pgr/ere-explorator-ccr45-all-road-wheels__69586

Lifetime Warranty.
Crash Replacement.
Tubeless Ready.

Punching up.

New Bike Day for Steve 🚴‍♂️🎉

Steve has been a long time customer of ours and supported us through thick and thin.

Always measured in his approach to buying new bikes, weighing up pros vs cons, the Gusto GTR was an easy decision: top end performance at sensible pricing.

We hope you love your new GTR Pro ! Actually we know you will 😉

We really appreciate all your support and friendship over the years 🙏

Regardless of weather, have you covered. Their latest range of cycling and sports eyewear features a host of revisions and style updates for 2026.
Class leading clarity and relevant aesthetics regardless of face size and preferences are backed by a Lifetime warranty and enviable sustainability credentials. 8KO optics and IRIS Photochromic options deliver in all conditions. Time for a fresh outlook….



Link in the tree 🌳 👆🏻