22/05/2026
CAR IS OVER
If you want it
In 1969, Yoko Ono and John Lennon disgusted from the escalation of the war in Vietnamese, bought billboards in New York, London, Tokyo and other cities in the world and launched a peace campaign.
It was one of the most successful protest as art illustrations of anti war sentiment.
If you are following us you would know our deep love for the counterculture of the 60s - this is our love letter to that.
// CAR IS OVER //
if you want it
03/05/2026
Hellas black t-shirt in fade purple to blue.
Collaboration with Courage Cycling Club inspired by the history and heritage of the
Made in Greece.
170gr medweight cotton.
Loose fit.
19/04/2026
420 street race
Running the streets and climbing hills.
Highlight obviously has to be the urban στάνη at the top of Galatsi hill.
Quick recovery ❤️🩹 to the man down.
Congrats to all contestants.
Thank you for organising.
26/03/2026
Building bikes to cross Patagonia, new designs and new garments coming for spring 2026, training for gravel Megalopoli and getting the fam together for a trip to Milano and Genova.
PMA all day!
19/03/2026
48x17 Athens is heading to Milan for CMWC
May 28th
🇮🇹🍕💥
Carrying the legacy of our past trips - the miles, the stories, the chaos - it time to do it all over again. Sloppy racing, getting lost in new streets, hooking up with people from the global cycling scene.
🌎✊💐
It’s never about the competition, it’s about the friendships and the moments in between. See you in Milan.
Get on board!
12/03/2026
Taaadaaa!
//
Dress up for disco and dance up the mountains!
07/03/2026
Trip to Milano
May 2026
💥✈️🚲
Following a long tradition of 4817 and Athens bike scene that started in 2012 with our first trip to amazing Milan - we are happy to announce that we will travel for the Cycle Mess World Championship 2026. Milan and its nearby region is holding one of the deepest and richest bike cultures in the world with various landmarks and obviously and Vigoreli velodrome.
We will race, play, drink, vibe, smoke, meet and eat as much as possible and come back with stories to share.
If you want to participate get in touch, the invitation is open.
Long live Indy culture!
🇮🇹
03/03/2026
Great to see you all last Friday for live gig at the shop as the river was running under our feet.
🦶 💐🙏
Spring is here!
18/02/2026
SALES
//
Sales continue all February.
//
Casual + technical
-35%
25/01/2026
Dear Diary v6
In a world going ap***it:
Do No Harm
Take No S**t
🍻🍉💐