Charisma Group

We are pleased to announce that Charisma Group has been appointed Strategic Partnerships Consultant for the IMC Over 40s Cricket World Cup Guyana 2026.

We look forward to supporting the commercial growth and long-term success of this landmark international event as Guyana welcomes teams and visitors from around the world.

Connecting Sport | Business | Investment

Now is the time to connect.

At Charisma Group, we identify, negotiate, and deliver strategic partnerships that drive commercial growth and long-term value across the global sport ecosystem.

The right conversations are already happening.

𝐌𝐞𝐞𝐭 𝐭𝐡𝐞 𝐅𝐨𝐮𝐧𝐝𝐞𝐫 𝐛𝐞𝐡𝐢𝐧𝐝 𝐂𝐡𝐚𝐫𝐢𝐬𝐦𝐚 𝐆𝐫𝐨𝐮𝐩.

𝘊𝘰𝘭𝘪𝘯 𝘉𝘺𝘯𝘰𝘦 𝘑𝘳. 𝘪𝘴 𝘵𝘩𝘦 𝐅𝐨𝐮𝐧𝐝𝐞𝐫 & 𝐌𝐚𝐧𝐚𝐠𝐢𝐧𝐠 𝐃𝐢𝐫𝐞𝐜𝐭𝐨𝐫 𝘰𝘧 𝘊𝘩𝘢𝘳𝘪𝘴𝘮𝘢 𝘎𝘳𝘰𝘶𝘱.

𝘈𝘴 𝘢 𝘴𝘱𝘰𝘳𝘵𝘴 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘦𝘹𝘦𝘤𝘶𝘵𝘪𝘷𝘦, 𝘩𝘦 𝘩𝘢𝘴 𝘸𝘰𝘳𝘬𝘦𝘥 𝘢𝘤𝘳𝘰𝘴𝘴 𝘢𝘵𝘩𝘭𝘦𝘵𝘦 𝘳𝘦𝘱𝘳𝘦𝘴𝘦𝘯𝘵𝘢𝘵𝘪𝘰𝘯, 𝘪𝘯𝘥𝘦𝘱𝘦𝘯𝘥𝘦𝘯𝘵 𝘤𝘰𝘯𝘴𝘶𝘭𝘵𝘪𝘯𝘨, 𝘴𝘵𝘳𝘢𝘵𝘦𝘨𝘪𝘤 𝘱𝘢𝘳𝘵𝘯𝘦𝘳𝘴𝘩𝘪𝘱𝘴, 𝘤𝘰𝘮𝘮𝘦𝘳𝘤𝘪𝘢𝘭 𝘢𝘥𝘷𝘪𝘴𝘰𝘳𝘺, 𝘢𝘯𝘥 𝘨𝘭𝘰𝘣𝘢𝘭 𝘴𝘱𝘰𝘳𝘵 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘥𝘦𝘷𝘦𝘭𝘰𝘱𝘮𝘦𝘯𝘵, 𝘤𝘰𝘯𝘯𝘦𝘤𝘵𝘪𝘯𝘨 𝘴𝘵𝘢𝘬𝘦𝘩𝘰𝘭𝘥𝘦𝘳𝘴 𝘢𝘤𝘳𝘰𝘴𝘴 𝘱𝘳𝘰𝘧𝘦𝘴𝘴𝘪𝘰𝘯𝘢𝘭 𝘴𝘱𝘰𝘳𝘵, 𝘴𝘱𝘰𝘯𝘴𝘰𝘳𝘴𝘩𝘪𝘱, 𝘢𝘯𝘥 𝘪𝘯𝘷𝘦𝘴𝘵𝘮𝘦𝘯𝘵 𝘰𝘱𝘱𝘰𝘳𝘵𝘶𝘯𝘪𝘵𝘪𝘦𝘴 𝘪𝘯 𝘮𝘶𝘭𝘵𝘪𝘱𝘭𝘦 𝘮𝘢𝘳𝘬𝘦𝘵𝘴.

The right conversations don’t happen by chance.

𝙀𝙣𝙜𝙖𝙜𝙞𝙣𝙜 𝙬𝙞𝙩𝙝 𝘼𝙙𝙧𝙞𝙖𝙣 𝙂𝙧𝙞𝙛𝙛𝙞𝙩𝙝, a former international cricketer, Dubai-based executive operator, and founder with extensive experience across international cricket, sport governance, commercial strategy, and global business development.

Drawing on a career that spans professional sport and executive leadership, Adrian brings valuable insight into building sustainable organisations, creating strategic partnerships, and unlocking opportunities across international markets.

Building meaningful conversations that connect sport, business, and investment.

The right conversations are already happening.

𝙀𝙣𝙜𝙖𝙜𝙞𝙣𝙜 𝙬𝙞𝙩𝙝 𝘿𝙞𝙣𝙚𝙨𝙝 𝙆𝙪𝙢𝙖𝙧 𝙎𝙚𝙡𝙫𝙖𝙙𝙪𝙧𝙖𝙞, an India-based entrepreneur and sport deal guru with growing engagement across business and creative industries.

Bringing a unique perspective across entrepreneurship, business, and global opportunities while building meaningful connections beyond borders.

The right conversations are already happening.

𝐒𝐩𝐨𝐫𝐭 𝐢𝐬 𝐧𝐨 𝐥𝐨𝐧𝐠𝐞𝐫 𝐣𝐮𝐬𝐭 𝐚𝐛𝐨𝐮𝐭 𝐜𝐨𝐦𝐩𝐞𝐭𝐢𝐭𝐢𝐨𝐧. 𝐈𝐭 𝐢𝐬 𝐜𝐨𝐦𝐦𝐞𝐫𝐜𝐞. 𝐈𝐭 𝐢𝐬 𝐢𝐧𝐯𝐞𝐬𝐭𝐦𝐞𝐧𝐭. 𝐈𝐭 𝐢𝐬 𝐭𝐨𝐮𝐫𝐢𝐬𝐦. 𝐈𝐭 𝐢𝐬 𝐦𝐞𝐝𝐢𝐚. 𝐈𝐭 𝐢𝐬 𝐨𝐩𝐩𝐨𝐫𝐭𝐮𝐧𝐢𝐭𝐲.

The global sport landscape continues to evolve, creating new pathways for strategic partnerships, commercial growth, innovation, and long-term value creation.

At Charisma Group, we operate at the intersection of sport, business, and investment helping unlock opportunities that drive sustainable impact across the global sport ecosystem.

Connecting Sport | Business | Investment.

𝙀𝙣𝙜𝙖𝙜𝙞𝙣𝙜 𝙬𝙞𝙩𝙝 𝘼𝙢𝙚𝙚𝙧 𝙍𝙖𝙝𝙖𝙢𝙖𝙣, an educator and community sport advocate with a strong passion for youth engagement, community development, and cricket coaching.

Through his work across education and sport, he continues to positively impact and mentor young people while contributing to personal growth, discipline, and development both on and off the field.

The right conversations are already happening.

𝙀𝙣𝙜𝙖𝙜𝙞𝙣𝙜 𝙬𝙞𝙩𝙝 𝙀𝙖𝙩𝙝𝙖𝙣 𝘽𝙧𝙤𝙤𝙠𝙚𝙨, 𝙖 𝙐𝙆-𝙗𝙖𝙨𝙚𝙙 𝙈𝙖𝙣𝙖𝙜𝙞𝙣𝙜 𝘿𝙞𝙧𝙚𝙘𝙩𝙤𝙧 𝙬𝙞𝙩𝙝 𝙖 𝙗𝙖𝙘𝙠𝙜𝙧𝙤𝙪𝙣𝙙 𝙞𝙣 𝙬𝙚𝙖𝙡𝙩𝙝 𝙢𝙖𝙣𝙖𝙜𝙚𝙢𝙚𝙣𝙩 𝙖𝙣𝙙 𝙝𝙞𝙜𝙝-𝙫𝙖𝙡𝙪𝙚 𝙘𝙡𝙞𝙚𝙣𝙩 𝙖𝙙𝙫𝙞𝙨𝙤𝙧𝙮.

Bringing strong commercial insight and a proven ability to build long-term relationships within the professional sport landscape.

The right conversations are already happening.

𝐆𝐮𝐲𝐚𝐧𝐚 𝐚𝐧𝐝 𝐭𝐡𝐞 𝐂𝐚𝐫𝐢𝐛𝐛𝐞𝐚𝐧 𝐚𝐫𝐞 𝐞𝐧𝐭𝐞𝐫𝐢𝐧𝐠 𝐚 𝐧𝐞𝐰 𝐞𝐫𝐚 𝐨𝐟 𝐨𝐩𝐩𝐨𝐫𝐭𝐮𝐧𝐢𝐭𝐲 𝐰𝐢𝐭𝐡𝐢𝐧 𝐭𝐡𝐞 𝐠𝐥𝐨𝐛𝐚𝐥 𝐬𝐩𝐨𝐫𝐭 𝐞𝐜𝐨𝐧𝐨𝐦𝐲.

𝐀𝐭 𝐂𝐡𝐚𝐫𝐢𝐬𝐦𝐚 𝐆𝐫𝐨𝐮𝐩, 𝐰𝐞 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐞 𝐂𝐚𝐫𝐢𝐛𝐛𝐞𝐚𝐧 𝐡𝐚𝐬 𝐭𝐡𝐞 𝐩𝐨𝐭𝐞𝐧𝐭𝐢𝐚𝐥 𝐭𝐨 𝐛𝐞𝐜𝐨𝐦𝐞 𝐚 𝐦𝐚𝐣𝐨𝐫 𝐟𝐨𝐫𝐜𝐞 𝐰𝐢𝐭𝐡𝐢𝐧 𝐭𝐡𝐞 𝐢𝐧𝐭𝐞𝐫𝐧𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐬𝐩𝐨𝐫𝐭 𝐞𝐜𝐨𝐬𝐲𝐬𝐭𝐞𝐦.

𝐂𝐨𝐧𝐧𝐞𝐜𝐭𝐢𝐧𝐠 𝐒𝐩𝐨𝐫𝐭 | 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 | 𝐈𝐧𝐯𝐞𝐬𝐭𝐦𝐞𝐧𝐭

𝐂𝐨𝐫𝐩𝐨𝐫𝐚𝐭𝐞 𝐚𝐝𝐯𝐢𝐬𝐨𝐫𝐲. 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜 𝐩𝐚𝐫𝐭𝐧𝐞𝐫𝐬𝐡𝐢𝐩𝐬. 𝐄𝐯𝐞𝐧𝐭 𝐩𝐫𝐨𝐩𝐞𝐫𝐭𝐢𝐞𝐬. 𝐆𝐥𝐨𝐛𝐚𝐥 𝐞𝐱𝐩𝐚𝐧𝐬𝐢𝐨𝐧.

𝘊𝘩𝘢𝘳𝘪𝘴𝘮𝘢 𝘎𝘳𝘰𝘶𝘱 𝘰𝘱𝘦𝘳𝘢𝘵𝘦𝘴 𝘢𝘤𝘳𝘰𝘴𝘴 𝘵𝘩𝘦 𝘪𝘯𝘵𝘦𝘳𝘯𝘢𝘵𝘪𝘰𝘯𝘢𝘭 𝘴𝘱𝘰𝘳𝘵 𝘦𝘤𝘰𝘴𝘺𝘴𝘵𝘦𝘮 𝘵𝘩𝘳𝘰𝘶𝘨𝘩 𝘴𝘵𝘳𝘢𝘵𝘦𝘨𝘪𝘤 𝘢𝘥𝘷𝘪𝘴𝘰𝘳𝘺, 𝘤𝘰𝘮𝘮𝘦𝘳𝘤𝘪𝘢𝘭 𝘨𝘳𝘰𝘸𝘵𝘩 𝘪𝘯𝘪𝘵𝘪𝘢𝘵𝘪𝘷𝘦𝘴, 𝘱𝘳𝘦𝘮𝘪𝘶𝘮 𝘦𝘷𝘦𝘯𝘵 𝘥𝘦𝘷𝘦𝘭𝘰𝘱𝘮𝘦𝘯𝘵, 𝘢𝘯𝘥 𝘪𝘯𝘷𝘦𝘴𝘵𝘮𝘦𝘯𝘵-𝘧𝘰𝘤𝘶𝘴𝘦𝘥 𝘰𝘱𝘱𝘰𝘳𝘵𝘶𝘯𝘪𝘵𝘪𝘦𝘴.

𝘊𝘰𝘯𝘯𝘦𝘤𝘵𝘪𝘯𝘨 𝘴𝘵𝘢𝘬𝘦𝘩𝘰𝘭𝘥𝘦𝘳𝘴, 𝘣𝘳𝘢𝘯𝘥𝘴, 𝘪𝘯𝘷𝘦𝘴𝘵𝘰𝘳𝘴, 𝘢𝘯𝘥 𝘰𝘱𝘱𝘰𝘳𝘵𝘶𝘯𝘪𝘵𝘪𝘦𝘴 𝘵𝘩𝘳𝘰𝘶𝘨𝘩 𝘴𝘱𝘰𝘳𝘵.

𝘊𝘰𝘯𝘯𝘦𝘤𝘵𝘪𝘯𝘨 𝘚𝘱𝘰𝘳𝘵 | 𝘉𝘶𝘴𝘪𝘯𝘦𝘴𝘴 | 𝘐𝘯𝘷𝘦𝘴𝘵𝘮𝘦𝘯𝘵