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20/05/2012
‘We’re in the middle of a badminton boom’ It’s been a year since Chinese sports goods major Li-Ning entered the India market. Over this period, the brand has steadily gained recognition in the badminton space. Li-Ning couldn’t have had better brand ambassadors, for it is the official sponsor of the Chinese badminton team whose stars are rec...
Don't miss Li-Ning action tomorrow 6:00 pm - 6:30 pm on Doordarshan .
It include clippings of "Li-Ning Goa launch" and also has a lot to say about Li-Ning as a brand .
Name : Sports and Technology
Date : 21st April 2012
Time : 6:00 pm - 6:30 pm
Channel : Doordarshan ( DD )