Treks 'n Rapids

We are proud to announce that our Co-Founder, Mr. Pranav Kukreti has been invited to lead the Panel on Tourism, Hospitality & Wellness as the Convener at the CII Uttarakhand State Council for 2026–27.

This is a tremendous opportunity to drive sustainable and eco-friendly growth in adventure sports, tourism, hospitality, and wellness sectors in Uttarakhand. We are excited to work hand-in-hand with the Confederation of Indian Industry (CII) State Secretariat and the Uttarakhand State Government to create meaningful impact in the region.

Here’s to shaping a future where tourism thrives responsibly, experiences are enriched, and communities flourish!

We are delighted to announce that our Co-Founder, Mr. Pranav Kukreti, has been elected to the Confederation of Indian Industry (CII) State Council of Uttarakhand for the year 2026–27.

It was a proud moment for our organisation to be represented at the CII Annual Session and the first State Council Meeting for 2026–27, held today in Dehradun.

We look forward to working closely with the CII State Secretariat and the Uttarakhand State Government to actively contribute towards the development of sustainable tourism, hospitality, and the wellness industry, and to support the overall growth and prosperity of the region in the coming year and beyond.

We extend our sincere gratitude to CII for this opportunity and remain committed to driving meaningful impact for Uttarakhand and India.

An interesting article on the best new birding destination in India.

Sindhudi Kumartha Biosphere near Rishikesh - Bird Watching in Sindhudi Kumartha Biosphere Nestled in the pristine Himalayan foothills of Uttarakhand, the Sindhudi–Kumartha Biosphere in Mohanchatti near Rishikesh is fast emerging as one of the best birding destinations in North India. Get details on Bird Watching in Sindhudi Kumartha Biosphere.

The push on IIM-backed training of 10,000 tourism guides is a game-changer. It will enhance service quality, create skilled local jobs, and elevate India’s tourism experience - especially in eco-sensitive states like Uttarakhand. Mr. Pranav Kukreti, Convenor, Confederation of Indian Industry (CII) Uttrakhand Panel on Tourism Hospitality & Wellness.

Watch on .

We were pleased to be part of the 5th Meeting of the Confederation of Indian Industry (CII) Uttarakhand State Council (2025-26) held on 13th January, 2026 in Dehradun.

The meeting featured a productive session with the Department of Labour, where Mr. Anil Petwal, Additional Labour Commissioner, Uttarakhand, briefed members on the New Labour Codes and addressed key industry queries.

During the meeting, CII Uttarakhand welcomed the state government’s decision to restrict the homestay scheme to permanent residents, as outlined in the Uttarakhand Tourism, Travel Business, Homestay & Bed-and-Breakfast Registration Rules - 2026. This progressive step will help promote sustainable tourism, protect Uttarakhand’s cultural and ecological heritage, and empower local communities.

The CII Uttarakhand Tourism, Hospitality & Wellness Panel - comprising leading voices from the state’s tourism and hospitality sector - had earlier outlined several key recommendations aimed at enhancing the efficacy, inclusiveness, and sustainability of the homestay ecosystem. These recommendations focused on strengthening policy clarity, supporting local hosts, and ensuring sustainable growth in tourism offerings across the state.

Our organisation was represented by our Co-founder and Director, Mr. Pranav Kukreti, who also serves as the Convenor - Tourism, Hospitality & Wellness Panel, CII Uttarakhand.

Proud to contribute to conversations shaping responsible and community-led growth in Uttarakhand’s tourism ecosystem.

We are pleased to share that our Co-Founder & Director, Mr. Pranav Kukreti, was invited by Rajasthan Tourism as a speaker to present his views on 'Empowering Rajasthan’s Youth through Sustainable Adventure Tourism'.

The pre-summit on tourism took place on November 27, 2025, in Jaipur as part of the Pravasi Rajasthan Meet, and was attended by Hon. Chief Minister Shri Bhajanlal Sharma, Hon. Dy. Chief Minister Ms. Diya Kumari, Addl. Chief Secretary (Tourism) Mr. Praveen Gupta, Commissioner Tourism Ms. Rukmini Riar, along with several industry leaders and stakeholders.

During his address, Mr. Kukreti emphasized the importance of strengthening skilling initiatives, accelerating infrastructure development, and providing consistent handholding for local entrepreneurs to build a high-value tourism ecosystem.

He further highlighted the need to be 'Vocal for Local', giving priority to local self-employment opportunities while also encouraging responsible investments that generate measurable local jobs and maintain minimal environmental impact.

A truly proud moment for us as we continue contributing toward a sustainable and inclusive future for tourism in India.

Confederation of Indian Industry (CII) Uttarakhand met with Mr Abhishek Ruhia, Addl Secretary Tourism, and Ms Poonam Chand, Addl Director Tourism, to discuss Marketing & Promotion strategies. The meeting, led by Mr Pranav Kukretii, Co founder and Director Treks 'n Rapids and Convenor, CII Uttarakhand Panel on Tourism and Hospitality, explored ideas like:
•⁠ ⁠Appointing a brand ambassador
•⁠ ⁠Multichannel branding campaigns
•⁠ ⁠Roadshows in major cities
•⁠ ⁠Theme-based promotions
•⁠ ⁠Year-round activities
•⁠ ⁠Innovation awards
•⁠ ⁠Promoting Uttarakhand as a luxury wedding destination
•⁠ ⁠Branding through merchandise
•⁠ ⁠Influencer marketing and blogger outreach

We are proud to share that our Co-founder and Director, Mr. Pranav Kukreti, had the honour of representing CII Uttarakhand at the 2nd CII Northern Region Committee on Tourism and Hospitality Meeting, held recently in Lucknow, Uttar Pradesh.

The session, themed “Rediscovering Uttar Pradesh – Transforming Tourism Through Strategic Collaborations,” brought together visionary leaders and changemakers from across Northern India’s tourism and hospitality sector.

In his capacity as Convener of the Panel on Tourism, Hospitality, and Wellness at the Confederation of Indian Industry (CII) Uttarakhand State Council, Mr. Kukreti contributed to insightful and forward-looking discussions focused on -
Strengthening regional tourism through strategic infrastructure development; Showcasing new and emerging destinations as models of sustainable tourism; and Empowering local communities and youth through adventure and eco tourism.

This platform served as a space for meaningful dialogue, collaboration, and collective visioning - reaffirming our belief that tourism, when nurtured with sustainability and inclusivity, can be a true driver of socio-economic transformation.

We are deeply honoured to have been part of this initiative and remain committed to turning these shared aspirations into impactful action - shaping a vibrant, resilient, and inclusive future for tourism in Northern India.

Experience Sustainable Luxury at Aranyam, Rishikesh.

Must Read!

An insightful article in yesterday’s Economic Times explores the safety issues and challenges in the adventure sports industry, and highlights what separates a reliable operator from a fly-by-night one.

Our Co-founder and Director, Mr. Pranav Kukreti, shares valuable thoughts on why safety should always be the top priority and not “cheap deals” when choosing an adventure tourism experience.

A timely read for anyone passionate about adventure travel or working in the industry!