Makers of quality game-fishing lures, clothing and accessories for the blue-water lifestyle. www.BonzeLures.com
Designed in New Zealand by captain Graeme 'Bonze' Fleet, two-time winner of the prestigious Billfish Foundation Award (2008 and 2009). Our lures have been tested in the harshest and best marlin fishing destinations around the globe, including Cape Verde and the Azores.
02/09/2026
| ‘Exclusive Mafia Custom’
We all know how sick the Sugar Baby has been in Testing, we thought we would do a special one off Mafia Exclusive Glow in the Dark Sugar Baby!
Remember you have to be a current Member and Signed in to get this deal!
https://ctrk.klclick1.com/l/01M1CQYZHBYF0P43Q8A97WB4PR_1
26/08/2026
14/08/2026
NZ Boat Fish & Dive Expo | “SEE YOU SOON”
Hey team! We will be at the Nz Boat Fish & Dive Expo this year.
We have a great range of new Products that we have set to Release for the Show! A few sneak peaks on this post.
Save the dates 29th - 30th August at Mystery Creek Event Centre, Hamilton, see you there.
14/08/2026
| “That’s the Spirit”
Justin Cloete with another Stunning Blue Marlin taken on the Bonze ‘Angel w Spirit’
Some great fishing to be had in Muscat, Oman🔥
11/08/2026
Kahawai, Jackhammer, Anaconda! What would your 3 choices be out of these sets? White Head, Pink head, Green head, Orange head or pink🔥
05/08/2026
| ‘The freeze Deal’
Don’t miss out on this Hoodie Deal, while Stocks last 🥶
https://www.bonzelures.co.nz/product/bonze-line-marlin-hoodie
04/08/2026
| ‘Torqued up’
An absolute hog of a Southern Bluefin!
Taken on the “Weapon x w Angry Squid”
Congrats team that’s a beast🔥
28/07/2026
| ‘Two Pour’
Check out this Violator w Kamikaze, this has been a big Fish lure all around the world!
Fire in the comments your experience with our ever Famous Violator🔥
24/07/2026
| ‘Dogs Bo****ks’
How bad ass are these shots of this Blue Marlin Aboard the Dogs Bo****ks!
Caught on the El Matador 🔥🔥
22/07/2026
Built To Fish 🔥