15/08/2026
| Moro entrepreneurs in BARMM strengthen digital skills with PLDT and Smart
More than 100 entrepreneurs in the Bangsamoro Autonomous Region in Muslim Mindanao (BARMM) gained practical digital skills through training sessions organized by PLDT and Smart Communications, Inc. in partnership with the Ministry of Trade, Investments, and Tourism (MTIT).
Participants learned how to build their brands, create engaging content, and promote their products through social media. PLDT Enterprise also introduced connectivity and digital solutions designed to help micro, small, and medium enterprises expand their market reach.
βWe are thankful for our unwavering partnership with PLDT and Smart throughout the years. This collaboration has made a meaningful impact on MSMEs and the communities we serve,β said Snooky Gani, Division Chief of Enterprise and Trade Development at MTIT-BARMM.
Under the RAPID Growth Project, the PLDT Group and MTIT also conducted digital training for Bangsamoro coconut farmer organizations. Participants learned to create social media Reels and publication materials and use digital payment solutions such as Maya.
βDigital transformation should create opportunities not only for businesses in urban centers but also for MSMEs and farming communities,β said Judee Chaves, Mindanao Relations Head at PLDT and Smart.
The collaboration forms part of the PLDT Groupβs advocacy, which aims to equip grassroots entrepreneurs with digital tools to strengthen their competitiveness, expand their reach, and participate more actively in the digital economy.
