03/12/2025
RE-UP: RECYCLE, TRADE IN, RIDE AGAIN.
♻️ Your old board isn’t done yet ♻️
Since we launched our Re-Up program in 2023, you’ve sent us thousands of dead snowboards that might otherwise be gathering dust or headed to the landfill. Instead, we’re upcycling the materials into performance stringers for new snowboards.
This Giving Tuesday, we’re asking you to help keep that momentum going. Got a dead board? Send it our way and we’ll give it a second life. Still rideable but ready to move on? Trade it in with Jones and we’ll put it in the hands of another rider.
Head over to the Jones site to discover our Re-UP Program, find a collection partner or learn how trade in your board.
📷 : /
30/11/2025
Every rider has a story that starts in a snowboard shop—questions asked, boards tested, lines imagined. Small local shops are where passion takes shape. Supporting them strengthens the whole mountain community, and that’s something we’ll always stand behind, not just this weekend but all season long!
Head to the Jones site to find our official dealer locator list of some of our favorite shops, demo centers or Re-Up collection partners near you.
📷 :
26/11/2025
Your outerwear can make or break a day in the mountains, but getting it right shouldn’t be a guessing game.
From expedition-ready storm shells to groundbreaking insulation layers, the Jones outerwear line balances unbeatable performance and durability with industry-leading responsible manufacturing and material standards.
What started as a dream became one of the most intense and challenging trips and had ever faced during the shooting of their new project in Alaska last spring. Both Celina and Anto put the newly redesigned women’s Shralpinist Stretch and Mtn Surf outerwear collection to the test during their two week adventure weathering storms on the glacier and riding some amazing lines in Talkeetna range.
Be sure to check OUTERWEAR 101 a new guide to all things outerwear, and explore our new collections and find the gear that meets your mountain needs.
📷 :
24/11/2025
The season officially kicked off with a bang this weekend at after they received close to three feet of new snow. The Jones crew enjoyed some epic top to bottom runs, fresh pow and bluebird skies. Cheers to winter!
📷:
20/11/2025
Jump in with Jones riders and for their latest big Alaskan adventure. From camping on the side of the road for over a month, waiting out weather and taking turns filming each other ride the best lines of their lives. “Cheechako” their lasted short film is by far our favorite project to date from this dynamic DIY duo.
“The only thing you can count on when heading to Alaska is downtime — and for us, that means long stretches hanging in the tent on the side of the road. I’ve learned not to get too attached to any plan, keep the doors open — and that’s exactly what we did.
Our goal this year was simple: spend as much time on our boards as possible. I think we did a pretty good job at that. We’d planned another glacier mission, but relentless storms made it impossible to find a window to fly in. Instead, we focused on smaller, more targeted missions — and by some wild luck, we got one day of heli boarding on the very last day of the season.
Another epic journey north. The only thing that rivals the memories made in the mountains are those made with the people who make Alaska so special. Riding with locals, sharing lines, and soaking in this place — that’s what keeps us coming back. Thanks, AK” -
Join for their new film Cheechako “An Alaskan Snowboard Adventure” now playing on Youtube.
17/11/2025
What does splitboarding look like for you?
Maybe it’s a multi-day alpine traverse, or a dawn patrol at your local hill before work. We don’t all chase the same adventures, and neither do our splits. Every model in our line has been built for backcountry performance and tuned for specific terrain.
Explore the 2026 Jones splitboard collection to find the one that matches your riding style.
📷:
11/11/2025
First look Women’s 2025/26 Outerwear.
Responsibly made, movement focused outerwear designed for women by women.
From the redesigned Shralpinist Stretch, MTN Surf & new Unisex Tweaker collection to our rugged, storm-proof shells to versatile resort wear and lightweight insulation, our outerwear is built for every adventure. Each piece delivers exceptional performance and durability, crafted to industry-leading standards in responsible design and sustainable materials.
Discover what’s new for our 2026 collection and find the outerwear that’s guaranteed to keep you riding in all conditions this winter.
📷 :
06/11/2025
Freeride, redefined ☑️
The Frontier 2.0 is a pillar of our line. From day one, we built it to feel like home from the first turn – no matter the conditions, terrain, or rider.
For Winter 2026, the 100% redesigned 2.0 solid and split delivers our most intuitive, effortless ride yet.
New directional shaping, an updated 3D base profile, and a refined flex deliver more float, smoother glide, and nimble turns in deep snow, without sacrificing their confidence-inspiring stability back in bounds.
Discover the new Frontier 2.0 now available online and at your local shop.
🎥 / 📷 :
06/11/2025
Freeride, redefined.
The Frontier 2.0 is a pillar of our line. From day one, we built it to feel like home from the first turn – no matter the conditions, terrain, or rider.
For Winter 2026, the 100% redesigned 2.0 solid and split delivers our most intuitive, effortless ride yet.
New directional shaping, an updated 3D base profile, and a refined flex deliver more float, smoother glide, and nimble turns in deep snow, without sacrificing their confidence-inspiring stability back in bounds.
Discover the new Frontier 2.0 now available online and at your local snowboard shop.
🎥 / 📷 :